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“The visual elements on the billboard were clear and so was the brand,” says Ashish Phatak, Group Creative Director, DDB Mudra

The brand plans to communicate how it is converting potential e-waste into quality offerings to customers via social

I&B Secretary Uday Kumar Verma is confident of meeting the Phase II DAS deadline and says that most problems faced in Phase I have been ironed out

Pradhan joins as Creative Director. His last stint was with Ogilvy Lenovo Hub, Bangalore

The agency will aim to create a brand aura for Bighdey Nawab amongst food lovers and generate brand recall

Sharp, effective ideas will only come out of creative minds if the right strategy has been fed into them; both often live together, say experts

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