Marketing News
UC Browser has roped in cricket veterans Irfan Pathan, Michael Clarke and Kevin Pietersen as part of its cricket coverage
INOX Leisure Ltd will showcase all the 9 league matches to be played by Team India along with the Semi-Finals, Final and few marquee league matches
Frump, MD, Volvo Cars India, tells us why the brand doesn’t spend much on marketing, the importance of India as a market, their future strategy and more
The specially designed vans will give children a chance to take part in activities planned around shows like KickO & Super Speedo, Honey-Bunny ka Jholmaal and Guru Aur Bhole
MMTBlack will be an invite-only programme of MakeMyTrip wherein members get to store unlimited money in MyCash wallet
Blink’s mandate for Dream11 includes driving high-ticket social media and influencer marketing campaigns, and data-driven media activities
Guest Column: Rishabh Sharma, Brand Strategist, Twitter India, says to build strong consumer connections, brands should embrace purpose-led strategies and marketing solutions for key moments
At the Pitch CMO Summit Bangalore 2019, an esteemed line-up of speakers will examine the process of brand building and elements that go into making a brand stand out
As the Modi-led BJP government comes to power for a second term, marketers look forward to stability, growth and stronger policies to bolster the industry
Initiative will be handling the entire portfolio of Sony Electronics in India, including Television and Home Cinema
Gupta, Director, Kent Ro Systems Ltd talks about venturing into automotive security systems, the marketing strategy and more
The special emoji can be activated with #Bharat, #BharatThisEid, #IAmBharat or #BharatWithFamily
Voltas Adjustable Inverter AC comes with the option to adjust the tonnage, Superdry mode, CO2 reduction, PM 2.5 filtration and other features
The agreement is meant for boosting Carnival Cinemas’ advertising revenue generation from all media AOR agencies, other ad agencies in India and also to add new major brands and regional clients
Learn everything about AI at #TechManch, which will be organised on June 27 & 28 at Taj Lands End, Mumbai
Know how TechManch 2019 can help marketers utilise data analytics
At the Pitch CMO Summit Bangalore 2019, two panels will discuss the topics 'Survival of the Fittest: How Brands can win in the ‘Digital Age' and ‘Consistent vs. Persistent: The Long Term Growth Plan’.
Modi’s mass appeal, his segmenting of the target audience and oratory skills led to the growth of his brand, say experts
This marks the entry of Centuary Mattresses into the luxury segment category
The Etihad Ramadan Fridge was brought to Mumbai last week and hosted by the Faizan E Nooriya Orphanage in the western suburbs of the city
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