Digital News
Amogh Dusad, Head Content, Partnerships and New Initiatives, Digital, Sony Pictures Networks India, and Sameer Saxena, Chief Content Officer and Head, TVF Originals say OTT is exploding at the moment
Google will launch a Policy Manager that will give tips on common policy mistakes to help well-meaning advertisers and make it easier to create and launch compliant ads.
Though an important tool to reach out to the people, social media platforms have been grappling with a host of issues such as fake news, propaganda and data leaks
The 10-part original series on Eros Now, directed by filmmaker Umesh Shukla, captures different phases of Modi’s life
The blockbuster starring Vicky Kaushal, Mohit Raina, Paresh Rawal, Yami Gautam and Kirti Kulhari to go live on the platform on March 19
Idea 4G – India ka Live Network campaign focuses on the power of Live video in bringing about a societal change
Hotstar’s Executive Vice President Sidharth Shakdher, and SVP & Head, Client and Agency, Gulshan Verma talk about people connecting with family & friends over cricket despite being far from each other
Twitter is collaborating with renowned Indian personalities to encourage the youth of India to vote in the upcoming general elections
From YouTube to Netflix to Amazon Prime, Alt Balaji, ZEE5 and regional OTT platforms like Hoichoi, all have been focusing on content led by a woman cast
The acquisition will strengthen Affle group’s Consumer & Enterprise platforms by providing integrated consumer journeys and allow brands to transparently attribute the impact of digital advertising
Twitter to introduce custom emoji to add colour to the global conversation around International Women’s Day
Alex Josephson, Head of Global Brand Strategy, Twitter, talks about how the platform helps brands maximise their reach
The show, also the streaming debut of Akshay Kumar, marks the second collaboration between Amazon Prime Video and Abundantia Entertainment
Urban India records 7% growth in 2018, Rural India 35%. As much as 97% of users use mobile phone as one of the devices to access Internet
Guest Column: Dasgupta, VP - Brands, Marketing & Special Projects, SHEROES talks about the need to build trust & spend less time pushing products & experiences via content enabling engagement
OTT platform Hotstar has launched Hotstar Specials that will showcase exclusive, authentic, big and bold stories
Following the partnership, Eros Now is the only South Asian OTT platform available on netgem.tv
Expanding Taboola News to support mobile operators, the move gives Taboola direct access to mobile operators reaching tens of millions of users worldwide
Guest Column: Mittal, Founder and CEO, Vent All Out says that Instagram is gaining pace against YouTube, and talks about how people are getting inclined towards the shorter 60 sec videos on Instagram
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