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After nearly three decades of association with Lowe Worldwide, Pranesh Misra, Global Director – Marketing Accountability, has called it quits. Misra plans to launch a KPO venture in the marketing data analytics and insight mining area, servicing Fortune 500 clients in the developed countries.
exchange4media Mumbai Bureau Jun 10, 2008 8:07 AM
Starcom IP has appointed Ambika Tiku as Business Director and Market Leader for India. Tiku is moving from Lowe India where she was Head of Digital. The agency simultaneously announced that current Starcom IP India Leader Hari Shankar will be moving into a product-focused regional role.
exchange4media Mumbai Bureau Jun 10, 2008 8:05 AM
Close on the heels of winning the Triveni Media business, TME Delhi has now bagged DuPont. The account size is estimated between Rs 5-6 crore. DuPont is expected to launch new products this year for which a multimedia activity has been planned.
exchange4media Mumbai Bureau Jun 10, 2008 8:03 AM
Starcom IP has appointed Ambika Tiku as Business Director and Market Leader for India.
exchange4media Mumbai Bureau Jun 9, 2008 3:45 PM
Bindass, the youth entertainment channel from UTV Group, is giving a chance to relive the first day of college in its new game show called ‘Dadagiri’. And the channel assures that it would be a test of physical strength, brains and raw courage as the contestants are bullied by the ‘Dadas’ of the show. The show premieres on June 9 at 7.30 pm.
exchange4media Mumbai Bureau Jun 9, 2008 8:08 AM
Media Planning Group (MPG) India, the media arm of Havas Media, has launched Active, an out-of-home media service agency, through a joint venture with Skyline Outdoor Media. MPG Active will offer services in the domain of outdoor, rural and retail activation.
exchange4media Mumbai Bureau Jun 9, 2008 8:00 AM
Star Majha, the 24-hour Marathi news channel, is premiering a new programme called ‘So Kool’ on June 7. Slated as a weekend special, ‘So Kool’ will showcase success stories of varied personalities and would be aired on Saturdays at 8 pm with a repeat telecast on Sundays at 10:30 am.
exchange4media Mumbai Bureau Jun 7, 2008 8:02 AM
The Nielsen Company has announced a global agreement with the Coca-Cola Company, enabling Nielsen to provide integrated services to Coca-Cola in more than 70 countries. The contract extends the companies’ 70-year relationship into new geographies and additional services.
exchange4media Mumbai Bureau Jun 6, 2008 10:00 AM
Zee TV has is launching a reality show, ‘Ek Se Badhkar Ek Jalwe Sitaron Ke’, in its weekends. The show is spread over 20 episodes and would hit television screens on June 7, 2008. The show replaces ‘Rawan’, and would be aired on Saturdays and Sundays in the 7.30 pm to 8.30 pm block.
exchange4media Mumbai Bureau Jun 5, 2008 9:15 AM
The Delhi High Court on May 30, 2008 issued a notice to Yahoo Inc and its Indian subsidiary, Yahoo Web Services (India), on a suit filed by Super Cassettes Industries Ltd, owner of T-Series, for infringement of their copyright caused by unlicensed hosting of Super Cassettes’ copyright works on Yahoo’s portal.
exchange4media Mumbai Bureau Jun 5, 2008 9:08 AM
Ernst & Young recently conducted a survey among industry leaders in the radio sector across 10 companies, which constitute over 70 per cent of the private FM radio market in India, to investigate the challenges and understand the future strategies in the Indian media and entertainment industry. The survey found that the FM stations were optimistic about growth despite hurdles.
exchange4media Mumbai Bureau Jun 5, 2008 9:05 AM
In a move that would gladden the heart of Union Health Minister Anbumani Ramadoss, FM radio players across the country came up with innovative on-air and on-ground campaigns to promote a tobacco free life to mark the occasion of World No Tobacco Day on May 31.
exchange4media Mumbai Bureau Jun 4, 2008 8:24 AM
Neo Sports has appointed Abhishek Verma as Head of Marketing and Communications for its two channels, Neo Cricket and Neo Sports. He will be overseeing the marketing of all the business verticals for these two channels. Prior to this appointment, Verma was with Sony Entertainment Television, heading the marketing division of SAB.
exchange4media Mumbai Bureau Jun 4, 2008 8:21 AM
TBWA\India has announced a change in its senior management structure. A key development was seen earlier in the year, when the organisation appointed Shiv Sethuraman as CEO. In the latest change, Madan Mohan, Senior VP, India-West, and Nirmalya Sen, Senior VP, India- North, have been made COOs of their regions.
exchange4media Mumbai Bureau Jun 4, 2008 8:20 AM
TBWA\India has announced a change in its senior management structure. A key development was seen earlier in the year,
exchange4media Mumbai Bureau Jun 3, 2008 12:22 PM
Big FM, part of Reliance Entertainment, has unveiled its new brand identity and also launched multiple entertainment verticals under the brand name Big. Officials state the time is right for a brand identity that fit into each of its new business offerings.
exchange4media Mumbai Bureau Jun 3, 2008 8:48 AM
Bennett Coleman and Company Ltd (BCCL) has acquired Virgin Radio Holdings from UK-based SMG Plc for a consideration of $106 million (Rs 448 crore). The deal is expected to be completed by June 2008.
exchange4media Mumbai Bureau Jun 2, 2008 8:59 AM
With the IPL T20 Tournament moving to an exciting finale, Times Now has brought in Mandira Bedi and Charu Sharma to provide their expert views before and after the IPL matches in the show titled ‘Summer Slam – The Grand Finale’.
exchange4media Mumbai Bureau May 31, 2008 8:39 AM
In continuation of the aggressive growth strategy planned for its business in India, Turner has announced the promotions of some of its key team members – Siddharth Jain, Monica Tata and Rohit Suri.
exchange4media Mumbai Bureau May 30, 2008 8:23 AM
BBDO India, an Omnicom company, has announced the appointment of Sangeet Pillai as Planning Director. Pillai joins BBDO India from BBDO New York, where he had held the position of SVP/Senior Account Planner for the past three and a half years. At BBDO India, Pillai would lead the global planning for emerging markets for P&G’s Gillette brand while managing the planning for other projects in Mumbai.
exchange4media Mumbai Bureau May 30, 2008 8:22 AM
Radio FM players are wasting no time in making their national presence felt. Radio City has launched in all the 20 cities that it had licenses for. Radio Mirchi, too, has completed its rollout with all 32 stations going operational by February 2008. Big FM has only Shimla to launch, following which all 45 stations would be done with that. My FM, which had 17 licences, too, has completed it rollout process.
exchange4media Mumbai Bureau May 29, 2008 9:20 AM
Runwal Group has assigned its creative duties to AMO Communications following a multi-agency pitch, which started a couple of months ago. The account is pegged in the region of Rs 5-7 crore. The Runwal Group has expertise in developing specialised residential, commercial and retail projects.
exchange4media Mumbai Bureau May 29, 2008 9:04 AM
Close on the heels of bagging Gujarat Tourism and Star Cements, Mudra Ahmedabad has now added the Renovau Telecom account to its kitty. Renovau Telecom is a Gujarat-based technology innovator and telecom product developer.
exchange4media Mumbai Bureau May 29, 2008 9:03 AM
Radio City Bangalore has unveiled a new campaign called ‘Sikkapatte Kannada! Swalpa Hindi!’ (More Kannada! Less Hindi!) reiterating its ‘Total Bengaluru’ avatar. The campaign, which went on air on May 27, comprises fun contests, associations and a fresh Bangalore sound.
exchange4media Mumbai Bureau May 28, 2008 9:20 AM
First birthdays are always special, and My FM Bhopal, which completed one year on May 27, and Big FM Goa, which completes one year on May 28, are out to celebrate the occasion in style.
exchange4media Mumbai Bureau May 28, 2008 9:19 AM
Augmenting its original productions bouquet, Pogo is premiering three new original productions for kids this summer. ‘Sunaina’, a family sitcom, will air on Sundays at 10.00 am. ‘M.A.D. 6.0’ returns on Pogo on June 22, while the second season of ‘Cambala Investigation Agency’ is premiering on June 14.
exchange4media Mumbai Bureau May 28, 2008 9:17 AM
Focus Communications has bagged the creative duties of Blue Foods following a multi-agency pitch. Apart from looking after the individual brand campaigns of the Blue Foods brand portfolio, Focus Communications would be also handling the complete brand positioning of the umbrella brand.
exchange4media Mumbai Bureau May 28, 2008 9:13 AM
V Harish has joined Mudra Radar as Business Director. He will be heading the print and TV implementation function. Prior to this appointment, Harish was with Media Circle India as Media Director. Mudra Radar, an arm of Mudra Max, provides customised media solutions to Reliance ADAG.
exchange4media Mumbai Bureau May 28, 2008 9:10 AM
The Cannes Lions International Advertising Festival 2008, which is in its 55th year, has received over 28,000 entries, an increase of 10.2 per cent from last year. There are 85 countries competing for the Lions at this year’s event, and India has a huge number to show in that. In comparison to the 931 entries that Indian agencies had sent last year, this year the total is at 1,109.
exchange4media Mumbai Bureau May 28, 2008 9:09 AM
Winners of the FAB Awards 2008 have been announced, and leading the list is Turner Duckworth, London & San Francisco, which was declared ‘Agency of the Year’. The agency won two FAB Awards and a nomination. ‘Client of the Year’ was bagged by Arun Prabhu of Arla Foods. The other winners included Fallon London, Start Munich and Less Rain Tokyo.
exchange4media Mumbai Bureau May 27, 2008 8:18 AM
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