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FCB-Ulka’s MD & CEO, Anil Kapoor, calls upon ad agencies to shift to a new paradigm in the way they perceive themselves: agencies should be strategic partners of their clients and play a brand architect’s role, to get out of the destructive cycle the industry is in.
SINGAPORE: As the focus shifted to ‘Asia to the World’ on Day 3 of AdAsia 05 here, Samsung became the case study of a great Asian success in ‘Rising to the global challenge’. How did this South Korean conglomerate achieve the position of a global brand?
SINGAPORE: There are great brands, global brands emerging from Asia. But can they rule the world in a highly competitive market place? Paul Temporal, Group Managing Director, Temporal Brand Consulting, Singapore, thinks they can in certain categories like automobiles, but will find it difficult in the luxury products segment.
If there is one session that will be remembered by delegates at this year’s AdAsia, it will be today’s last sitting on ‘Beyond Print: Lessons from Genghis Khan’. Bhaskar Das, Executive President, Bennett, Coleman & Co Ltd, literally sprang to the defence of the print media with a fusillade of interesting insights.
SINGAPORE: ‘Winning in Asia’ is the theme of the ongoing AdAsia here. In keeping with that, the Channel News Asia experience was taken up as a case study for ‘Marketing an Asian Brand to Asia’ today.
SINGAPORE: The second day of AdAsia 05 here took off smoothly with a lively discussion on whether marketing can make a difference to low-cost airlines. Holding stage was the Richard Branson of Asia – Tony Fernandes, Group CEO, Air Asia, Malaysia – and Ken Ryan, CEO of Singapore-headquartered Jetstar Asia
This was the talking point right through the day at the Convention Centre at Suntec City: who will win the bid to host AdAsia 2009 – Lahore or Colombo? The buzz was that Pakistan has romped home.
AdAsia 05 kicked off on Monday minus one star speaker – Neil French, WPP’s celebrated Global Creative Director, who has now put in his papers and is serving his notice period. Sexism may not have been on his mind when he spoke to an audience in Toronto last month, but his outspoken remarks about women appears to have made WPP bosses see red and ask him not to speak at the ongoing event.
SINGAPORE: The three-day AdAsia 05 kicked off on Monday morning at the impressive and gargantuan Suntec City Convention Centre here with Dr Lee Boon Yang, Minister for Information, Communications and the Arts, calling for the 1,000-strong gathering to “discuss strategies and ideas on winning in Asia”.
ADASIA 2005, the biennial event that sees Asian markets hosting one of the strongest B2B events, is all set to debut on November 20, 2005 with the inaugural dinner. The event, spanning from November 20 to 23, 2005 has been organised at Suntec City in Singapore this year and the biggest delegation is from India, with over 150 attendees.
Indiatimes, the Internet arm of media behemoth Bennett, Coleman & Co Ltd, is mulling to explore the capital market after diluting close to 6 per cent of its stake to WestBridge Capital. “We will go for an IPO when we will be sizable enough to be attractive to investors,” reveals Mahendra Swarup, CEO, Indiatimes, exclusively to exchange4media.
HT Media on Thursday debuted at Rs 685 on the Bombay Stock Exchange and hit an intra-day high of Rs 731 before closing at Rs 557.67, a 5.22 per cent premium over its issue price.
Media sector stocks hogged the limelight on renewed buying interest after the government allowed FDI/ FII investment upto 20 per cent in private FM radio firms. Smart gains in the stocks of private FM players such as Mid-Day Multimedia and TV Today rubbed off on the entire media stocks.
Stocks of television channels, including NDTV and TV18, have performed better on the bourses than some of their moviemaking counterparts such as Balaji Telefilms, Padmalaya Telefilms and campaign Ltd.
CyberMedia(BSE:532640/NSE:CYBERMEDIA) listed on the Bombay Stock Exchange on Friday at Rs 106 as against its offer price of Rs 60. The CyberMedia stock on NSE touched a high of Rs. 109.30 on Friday.
Vishal Mega Mart, a leading player in hyper-market, will launch a Rs 50-crore IPO by the yearend to fund its expansion plan.
UTV Software Communications Ltd. (UTV), an Integrated Media and Entertainment Company, has fixed the price band at Rs 115-130 for its public issue of 6,999,950 equity shares of Rs.10 each through a 100 per cent book building process to part finance its expansion plans.
The Bombay Stock Exchange (BSE) consumer durables sector index has outperformed all other sectoral indices in August by a huge margin. The consumer durables index has gained almost 15 per cent while the benchmark BSE Sensex managed to end just 0.42 per cent higher from 5170.32 on July 30 to 5192.08 on August 31.
Revival of monsoon has brought cheer back to consumer durable stocks. Stocks like Titan Industries, Videocon, Blue Star, BPL and Samtel Color have shot up 18-58 per cent in the past two months after remaining flat in June.
Fast moving consumer goods major Hindustan Lever Ltd (HLL) has been displaced from the Big Three Club in terms of market capitalisation (m-cap). HLL has slipped to the eighth slot from third position a year ago.
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