Digital News
The off-Facebook activity tool will change the number of targeted ads that users see
The services will aid emerging businesses through their journey from ideation on products to scaling up
The tool will help the marketing community track all digital campaigns/assets and provide live updates through interactive dashboards
In January this year, the channel was bestowed with the ‘Diamond Play Button’ by YouTube for crossing 10 million subscribers
Over the last two years, YouTube has launched several ad products such as Bumpers, Director Mix, TrueView, Video Ads Sequencing and YouTube Blast
The d2h Magic device allows customers to access digital video streaming and OTT apps on their existing d2h set top box
The partnership will see myNK bringing critically acclaimed British and European series into India
The #WaitASecToReflect campaign was developed in collaboration with creative agency The Glitch
The campaign aims to spread awareness on social issues through the medium of photography
The dashboard is an initiative to provide quick insights into various citizen-centric services like visas, pilgrims, OCI cards and MEA posts at one glance
The digital market is set to become the second largest segment in India after TV, and will attract maximum advertising spend by FY22, says the report
Maximus is full-screen display ad takeover that renders at the launch of the JioSaavn app, and Showcase is an interactive display product that offers a customisable ad placement at the top of homepage
FarEye will help Zomato gain logistics visibility & enhance restaurant compliance
It will only charge advertisers if at least 50 per cent of the ad is on screen for six seconds or more
The Vice Chairperson of India Today Group says the biggest challenge in the news industry today is credibility tied in with the pace of internet
Sodhi, Business Head - Digital, Sony Pictures Networks India, talks about the various facets of SonyLiv, partnerships on live TV, growth & revenue strategy and more
YouTube will play ads for the original content that is being accessed without a subscription
The online store will service areas of Mumbai and Navi Mumbai
The show will chronicle the life of Arati Das, known as the ‘Queen of Cabaret’ in Kolkata, and will also mirror West Bengal politics of the 1960s and 70s
The campaign, titled #Mutualfundsahihai, has been executed in collaboration with Rappio, a digital audio advertising platform
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