Digital News

The off-Facebook activity tool will change the number of targeted ads that users see
exchange4media Staff Aug 21, 2019 3:03 PM

The services will aid emerging businesses through their journey from ideation on products to scaling up
exchange4media Staff Aug 21, 2019 2:11 PM

The tool will help the marketing community track all digital campaigns/assets and provide live updates through interactive dashboards
exchange4media Staff Aug 21, 2019 1:04 PM

In January this year, the channel was bestowed with the ‘Diamond Play Button’ by YouTube for crossing 10 million subscribers
exchange4media Staff Aug 21, 2019 11:57 AM

Over the last two years, YouTube has launched several ad products such as Bumpers, Director Mix, TrueView, Video Ads Sequencing and YouTube Blast
Tasmayee Laha Roy Aug 21, 2019 7:45 AM

The d2h Magic device allows customers to access digital video streaming and OTT apps on their existing d2h set top box
exchange4media Staff Aug 20, 2019 6:23 PM

The partnership will see myNK bringing critically acclaimed British and European series into India
exchange4media Staff Aug 20, 2019 4:27 PM

The #WaitASecToReflect campaign was developed in collaboration with creative agency The Glitch
exchange4media Staff Aug 20, 2019 3:49 PM

The campaign aims to spread awareness on social issues through the medium of photography
exchange4media Staff Aug 20, 2019 3:09 PM

The dashboard is an initiative to provide quick insights into various citizen-centric services like visas, pilgrims, OCI cards and MEA posts at one glance
exchange4media Staff Aug 20, 2019 2:28 PM

The digital market is set to become the second largest segment in India after TV, and will attract maximum advertising spend by FY22, says the report
exchange4media Staff Aug 20, 2019 1:52 PM

Maximus is full-screen display ad takeover that renders at the launch of the JioSaavn app, and Showcase is an interactive display product that offers a customisable ad placement at the top of homepage
exchange4media Staff Aug 20, 2019 1:48 PM

FarEye will help Zomato gain logistics visibility & enhance restaurant compliance
exchange4media Staff Aug 20, 2019 1:22 PM

It will only charge advertisers if at least 50 per cent of the ad is on screen for six seconds or more
exchange4media Staff Aug 20, 2019 8:56 AM

The Vice Chairperson of India Today Group says the biggest challenge in the news industry today is credibility tied in with the pace of internet
Tasmayee Laha Roy Aug 20, 2019 8:26 AM

Sodhi, Business Head - Digital, Sony Pictures Networks India, talks about the various facets of SonyLiv, partnerships on live TV, growth & revenue strategy and more
Srabana Lahiri Aug 20, 2019 8:09 AM

YouTube will play ads for the original content that is being accessed without a subscription
exchange4media Staff Aug 19, 2019 5:33 PM

The online store will service areas of Mumbai and Navi Mumbai
exchange4media Staff Aug 19, 2019 4:28 PM

The show will chronicle the life of Arati Das, known as the ‘Queen of Cabaret’ in Kolkata, and will also mirror West Bengal politics of the 1960s and 70s
exchange4media Staff Aug 19, 2019 2:27 PM

The campaign, titled #Mutualfundsahihai, has been executed in collaboration with Rappio, a digital audio advertising platform
exchage4media staff Aug 19, 2019 11:28 AM
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