Authors
Amar Remedies has assigned the creative mandate for its personal care business to M&C Saatchi following the agency recently completing the launch project of Amar Remedies’ Clove Gel Toothpaste brand.
Shubhangi Mehta Jan 21, 2011 8:12 AM
Everest Brand Solutions has bagged the creative duties of Mumbai-Based low-cost airline GoAir. The win comes on the back of a multi-agency pitch that saw the participation of six agencies.
Shubhangi Mehta Jan 21, 2011 8:10 AM
Amar Remedies has assigned the creative mandate for its personal care business to M&C Saatchi following the agency recently completing the launch project of Amar Remedies’ Clove Gel Toothpaste brand.
Shubhangi Mehta Jan 20, 2011 2:48 PM
The German luxury car maker Audi India and Creativeland Asia created an ultimate 3D experience in its new campaign designed for Audi A8L.
Shubhangi Mehta Jan 19, 2011 7:22 AM
Suman Srivastava, CEO, Euro RSCG India, has resigned from the organisation.
Shubhangi Mehta Jan 18, 2011 7:18 AM
Suman Srivastava, CEO, Euro RSCG India has resigned from the organisation.
Shubhangi Mehta Jan 17, 2011 11:49 AM
The Standard Chartered Mumbai Marathon 2011 saw Mumbai turn up in huge numbers to run for a cause. The campaign leading to the Marathon has been quite interesting. exchange4media takes a look…
Shubhangi Mehta Jan 17, 2011 7:34 AM
After two and a half years with Pickle, SAB is on a hunt for a new creative partner.
Shubhangi Mehta Jan 14, 2011 7:53 AM
VGC’s new campaign for Aditya Birla Group, the fourth in the series of corporate ads, emphasises on the Group’s diverse industry existence.
Shubhangi Mehta Jan 13, 2011 9:16 AM
Leisure hospitality and vacation ownership company Sterling Holidays has assigned its creative and media mandates to Network Advertising.
Shubhangi Mehta Jan 12, 2011 7:59 AM
In a bid to further fortify its presence in a highly competitive market, Talwalkars Better Value Fitness Ltd (TBVFL), one of India’s leading chain of health clubs, has come up with new promotional offers for the New Year.
Shubhangi Mehta Jan 11, 2011 10:31 AM
Mobile handset brand G’Five has zeroed in on Onads and Span Communications to handle its creative and media duties, respectively.
Shubhangi Mehta Jan 8, 2011 7:55 AM
Ogilvy’s TVC for ‘Scrabble’ from Mattel Toys India makes building up one’s vocabulary a cool proposition, instead of something boring or for the nerds.
Shubhangi Mehta Jan 6, 2011 7:51 AM
Birla Sun Life’s new ad focuses on the newly launched website www.NotJobsButPassion.com, which is the outcome of Birla Sun Life Insurance and Career Launcher joining hands.
Shubhangi Mehta Jan 5, 2011 7:50 AM
A transformation from being a qualified ‘media’ lawyer to a full-fledged journalist and the journey henceforth is what 2011 holds for Shubhangi Mehta. With a whole new world of possibilities opening up, she gets an adrenalin rush just thinking of being on her toes all the time!
Shubhangi Mehta Jan 1, 2011 7:34 AM
How important is it to have the right kind of currency at the right time – this is what the new ad of IndusInd Bank is all about. The ad features actor Ranvir Shorey in a ‘dulhe ka avtaar’ and his transition from a super-excited to a ‘gloomy’ groom after being treated as an ATM machine by the guests. The idea has been conceptualised by RK Swamy BBDO, while FilmFarm has handled the production.
Shubhangi Mehta Dec 28, 2010 8:15 AM
TOP STORIES
