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Ian Rowden has been roped by Saatchi & Saatchi as Chairman and CEO for the Asia-Pacific region. Rowden will report to Kevin Roberts, CEO- Worldwide, Saatchi & Saatchi. Prior to this appointment, Rowden was Executive Vice-President and Chief Marketing Officer at Wendy’s International.
exchange4media Mumbai Bureau Feb 13, 2008 6:56 AM
Reuters Group Plc and Bennett, Coleman & Co Ltd have decided to end their joint venture. Following this development, Reuters is selling its 26 per cent stake in the JV company Times Global Broadcasting Company Ltd (TGBCL) to BCCL, making the latter the sole owner of TGBCL.
exchange4media Mumbai Bureau Feb 13, 2008 6:51 AM
Perspectrum Consultancy, a Percept company, has been roped in by Benefit Film Academy to handle their integrated marketing communications. The new film academy will have Bollywood stalwarts Saroj Khan, Ismail Darbar and Roshan Taneja imparting training to its students in the field of performing arts.
exchange4media Mumbai Bureau Feb 12, 2008 6:55 AM
Yahoo! Inc on February 11, 2008 rejected the $44.6 billion takeover offer from Microsoft Corp for being ‘too low’, setting up a potential showdown with the world’s largest software maker.
exchange4media Mumbai Bureau Feb 12, 2008 6:53 AM
Goa Tourism is going all out to attract shoppers through a new campaign specifically created for the in-store medium. The creatives for the campaign have been designed by AMO Communications, and would be promoted by Future Media through its offerings like Future TV, Future Visual Spaces, Future Activations and Future Print.
exchange4media Mumbai Bureau Feb 12, 2008 6:52 AM
Zeta Interactive, a full-service interactive marketing agency, has announced the appointment of 11 senior management team members. This announcement follows significant progress within Zeta Interactive over the past three months, since its launch in November 2007.
exchange4media Mumbai Bureau Feb 12, 2008 6:51 AM
Preet Bedi has put in his papers as CEO at Percept Picture Company (PPC). Though Bedi couldn’t be contacted for comments at the time of filing this report, a release issued by Percept Picture Company said that Bedi would be stepping down with immediate effect citing personal obligations as his reason for leaving.
exchange4media Mumbai Bureau Feb 12, 2008 6:43 AM
The organisers of the 55th Cannes Lions International Advertising Festival have declared Procter & Gamble as the Advertiser of the Year for 2008. This Award is presented to advertisers who have distinguished themselves for inspiring innovative marketing of their products.
exchange4media Mumbai Bureau Feb 12, 2008 6:41 AM
The GSM Association’s four-day Mobile World Congress commences in Barcelona from February 11, 2008. Despite India’s growing strength in the mobile space, the country does not have much of a presence at the yearly global event. Hungama Mobile’s Neeraj Roy will deliver a key note address on Digital Content at the Congress.
exchange4media Mumbai Bureau Feb 11, 2008 7:11 AM
Webaroo has announced the launch of a mobile website for its SMS GupShup, a free group SMS service. Users can manage their accounts, groups and subscribers, and also search, browse, discover and subscribe to content, post text and picture messages.
exchange4media Mumbai Bureau Feb 9, 2008 6:17 AM
Hindi GEC 9X is planning to beef up its weekend offering with a new children’s reality-based format ‘Chak De Bachche’, in a bid to draw in a younger audience.
exchange4media Mumbai Bureau Feb 9, 2008 6:15 AM
NDTV Lumière, an initiative to bring contemporary world cinema to India, presents Retour de Flamme for Indian viewers. A cine-concert, Retour de Flamme has been conceived and initiated by Anna Doshi and Serge Bromberg, and would be held in Mumbai, Kolkata and Delhi on February 9, 12 and 14, respectively.
exchange4media Mumbai Bureau Feb 8, 2008 6:49 AM
Tanla Mobile, a player in wireless application development, mobile billing and messaging solutions, has been selected by Outcast TV to build ‘Buzz’, their unique media personalisation platform. The first application of the technology is BuzzMyGoat.com, a service allowing people and brands to communicate with personalised video.
exchange4media Mumbai Bureau Feb 8, 2008 6:48 AM
Web18 has launched TV-style programming on the Internet through Biztech2TV. The portal will allow people to buy, select, implement and leverage business technology that will power their business to greater profits and growth.
exchange4media Mumbai Bureau Feb 8, 2008 6:45 AM
Nick is launching an innovative contest, ‘Nick Bhoot Bhagao’, from February 11 to March 7, 2008. The channel’s latest initiative is supported by a five-city school contact programme and a mass media campaign. ‘Nick Bhoot Bhagao’ contest will see Nick-toon heroes flexing their comic muscle as they battle ghostly intruders.
exchange4media Mumbai Bureau Feb 8, 2008 6:44 AM
Tennis season is on full swing on Neo Sports Plus, the all sports channel from Neo Sports Broadcast Pvt Ltd. The channel has bagged the broadcast rights for three major tennis tournaments – Davis Cup, Federation Cup and the Sony Ericsson WTA Tour.
exchange4media Mumbai Bureau Feb 8, 2008 6:43 AM
Red FM has announced the third edition of its Bajaate Raho Awards. This year, the Awards would be given in categories such as Bollywood, Music, Cricket, Television, City Special Awards for Mumbai, Delhi and Kolkata. The FM station has also planned a 360-degree media campaign spanning over three weeks to promote these Awards.
exchange4media Mumbai Bureau Feb 8, 2008 6:42 AM
Doordarshan, which had organised its 7th Annual Awards presentation ceremony in Mumbai on February 4, will telecast the ceremony on the National channel (DD-1) on February 10, 2008 from 9.30 pm onwards. Information and Broadcasting Minister P R Dasmunsi had presented the awards to the winners.
exchange4media Mumbai Bureau Feb 7, 2008 6:46 AM
Close on the heels of its plans to fortify its presence in the online space with the proposed Yahoo! takeover, Microsoft has unveiled a series of digital advertising technologies at its fourth annual Demo Fest, an event that showcases some of the latest technologies for OOH and video advertising developed by Microsoft adCenter Labs.
exchange4media Mumbai Bureau Feb 7, 2008 6:43 AM
The Asia Pacific Advertising Festival (AdFest) 2008 has announced the judges who would officiate the judging of various ad works across Asia. Quite a few Indians have made it to the jury list – Ravi Deshpande of Contract Advertising, Sonal Dabral of Bates David Enterprise, Emmanuel Upputuru of Publicis India, Sumanto Chattopadhyay of O&M, Ashish Chakravarty of McCann Erickson, and Debojyoti Purkayastha of JWT.
exchange4media Mumbai Bureau Feb 7, 2008 6:39 AM
Web18 has launched Storeguru.com, an e-commerce site providing electronic retailing solutions. The company’s decision has come from factors such as drastic increase in shoppers, crowded parking spaces, long queues, and tedious bargaining, keeping pace with the growing customised needs of people and online shoppers.
exchange4media Mumbai Bureau Feb 6, 2008 6:43 AM
Forging ahead in its mission to provide the latest to today’s digital natives, Cartoon Network has enhanced its website, www.cartoonnetworkindia.com, by making it more viewer-focused, interactive and immersive. The enhanced website includes features such as video-on-demand, user-generated content, blogs, and gaming functions.
exchange4media Mumbai Bureau Feb 6, 2008 6:42 AM
Bangalore-based GK Vale, a photo printing and photography equipment retailer, has appointed Percept Knorigin, the digital arm of Percept Holdings, as its online agency.
exchange4media Mumbai Bureau Feb 6, 2008 6:40 AM
Microsoft’s proposal to take over Yahoo! to fight Google’s dominance in the online space just got more interesting. While Google questioned Microsoft’s intention for the takeover, the latter stressed that the acquisition would create a more competitive marketplace. Meanwhile, it is also rumoured that other bidders have also joined the fray to take control of the California-based portal.
exchange4media Mumbai Bureau Feb 5, 2008 6:45 AM
Future Media has announced the appointment of Pradeep Guha on the Board of Directors of the company. The company has also appointed Nikhil Sheth as its National Sales Director. Prior to this, Sheth was Network Head at National Geographic Channel Network.
exchange4media Mumbai Bureau Feb 5, 2008 6:44 AM
Bharat Kapadia has joined the recently announced Jagran-TV18 JV, Jagran-18 Publications Ltd, as CEO and Managing Editor. The primary mandate of this JV is to launch a Hindi business daily in 2008. Subsequently, this will be followed by other Indian language dailies focused on financial and economic news. Kapadia would be reporting to the Board of this JV.
exchange4media Mumbai Bureau Feb 5, 2008 6:43 AM
Future Media has announced the appointment of Pradeep Guha on the Board of Directors of the company.
exchange4media Mumbai Bureau Feb 4, 2008 2:13 PM
Thiruvananthapuram, Kota and Rourkela each got a new FM station over the week. While Big FM officially launched its operations in Kerala’s capital, My FM began operations in Kota and Radio Choklate went on air in Rourkela.
exchange4media Mumbai Bureau Feb 4, 2008 7:46 AM
Following Bombay High Court’s ire against Brihanmumbai Mumbai Corporation (BMC) for its inaction against illegal hoardings, the Corporation has announced new policy guidelines for outdoor hoardings in the metro.
exchange4media Mumbai Bureau Feb 4, 2008 7:36 AM
Bindass, UTV’s 360-degree youth entertainment brand, has launched a five-city hunt for a gang of comedians through its new show ‘Idea Hass Ley India Comedy Gang War’. The hour-long show went on air on January 31, 2008 and is being aired at 10. The grand finale will be aired on March 6, 2008.
exchange4media Mumbai Bureau Feb 2, 2008 7:57 AM
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