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Happy, a Bangalore-based ideas shop, has added new faces to its creative team. Rajesh E Thomas and Sharat Kuttikat have joined the agency as Associate Creative Directors. Both move from O&M Bangalore.
exchange4media Bangalore Bureau Aug 21, 2008 8:23 AM
Bates 141 has appointed Jayanto Banerjee as Executive Vice President. He moves from Euro RSCG Dubai, where has been General Manager. At Bates 141, Banerjee will be responsible for overseeing work on the agency’s growing portfolio of brands in Delhi and other special projects.
exchange4media Bangalore Bureau Aug 20, 2008 8:31 AM
O&M has made some key promotions in its Planning division in Delhi and Bangalore. Rajesh Kumar has been made President, Planning for Delhi, while Arvind Srivastava has been elevated to Vice-President, Planning. In Bangalore, Ramesh Kumar will now head the agency’s Planning division as Vice-President, Planning.
exchange4media Bangalore Bureau Aug 19, 2008 8:25 AM
Pizza Hut has recently introduced Full Punjabi, a new range of pizzas with toppings inspired by Punjabi cuisine. The pizza chain has now come up with a new television campaign to support this launch that celebrates the Punjabi spirit of indulgence and large heartedness.
exchange4media Bangalore Bureau Aug 16, 2008 8:22 AM
Lintas Media Group (LMG) in Bangalore has added the Stovekraft business to its kitty. Stovekraft is a Bangalore-based leading manufacturer of household appliances, solar water heaters and modular kitchens under the brand name of Pigeon and Gilma. The size of the account is close to Rs 20 crore.
exchange4media Bangalore Bureau Aug 13, 2008 8:30 AM
As part of a silent protest, Big FM Bangalore’s popular breakfast RJs Harsha and Shruthi were jailed at Forum Mall for two days last week. Through this innovative ‘Bail the Jock’ campaign, the station aimed to create awareness amongst the public on matters of environment cleanliness and personal hygiene.
exchange4media Bangalore Bureau Aug 9, 2008 8:32 AM
Anand Yalvigi has joined Havas Sports India as General Manager. He will be based in Mumbai and will be reporting to Anita Nayyar, CEO, Havas Media India. Prior to this appointment, Yalvigi was Business Head of Network Sports & VGC Sports.
exchange4media Bangalore Bureau Aug 9, 2008 8:31 AM
Bates 141 has published the first ever ‘A-Z Dictionary of Change’, a handbook targeted at brand owners, businesses and marketers. Planned as an annual publication the ‘Dictionary of Change’ is a new perspective on change with an emphasis on action, words and concepts that capture irreversible shifts in the marketplace.
exchange4media Bangalore Bureau Aug 8, 2008 8:12 AM
AOL has launched an exclusive southern entertainment section called South Cinema for its India portal, www.aol.in. The new channel aims to cater to both local and global audiences, offering high quality entertainment content from the Tamil, Telugu, Kannada and Malayalam film industries.
exchange4media Bangalore Bureau Aug 7, 2008 8:22 AM
Lintas Media Group (LMG) has entered the Kerala market by bagging the business of the Manappuram Group of Companies. There was no formal pitch and LMG was evaluated against the incumbent, a Kerala-based agency. The size of the business is pegged at Rs 15 crore. Lowe will be handling the creative duties.
exchange4media Bangalore Bureau Aug 6, 2008 8:12 AM
Big FM has aced again in the Radio Audience Measurement (RAM) findings. Within just one and a half years of launch, the station has clearly proved to be the No. 1 choice of listeners in Bangalore across all parameters – including reach, market share and TARP (Target Audience Rating Points).
exchange4media Bangalore Bureau Aug 2, 2008 9:15 AM
To leverage its global portfolio of channels in India, Discovery Networks India has unveiled an expansion strategy. The company has applied to the Ministry of Information and Broadcasting to launch three new and diverse 24-hour channels – Discovery Science, Discovery Turbo and Discovery HD. The three new channels are expected to go live in the first quarter of 2009 and are awaiting Ministry approval.
exchange4media Bangalore Bureau Aug 1, 2008 8:30 AM
To leverage its global portfolio of channels in India, Discovery Networks India has unveiled an expansion strategy.
exchange4media Bangalore Bureau Jul 31, 2008 5:21 PM
Pogo is ready to launch its eighth original production, a game show called ‘Hole in the Wall’. The innovative game show format will be seen for the first time on Indian television on July 28 at 6 pm and will be on air Monday to Friday. ‘Hole in the Wall’ will engage the audience with the challenging fumbles and stumbles of the participants.
exchange4media Bangalore Bureau Jul 26, 2008 8:33 AM
Paprika Media has launched its city-centric magazine Time Out in Bangalore. Priced at Rs 30, the fortnightly will hit newsstands every alternate Wednesday. Time Out will provide an insider’s view on art, books, wellness, film and TV, theatre, shopping, music, etc. Time Out Bangalore will have an initial print run of 35,000 copies.
exchange4media Bangalore Bureau Jul 25, 2008 8:20 AM
MQ Networks, a specialist media marketing and sales company headquartered at Bangalore, has signed an MOU with IndiaTales for providing exclusive solutions related to production, events, marketing, distribution, ad shoots, floats, etc., on an all India basis.
exchange4media Bangalore Bureau Jul 24, 2008 8:46 AM
Open2save, an innovative new online venture for the retail industry from Bangalore-based AeNwis e-Systems, has launched its services in Mumbai and Pune. The company plans to introduce this service in other major cities soon, and aims to be present in at least 20 cities by the end of the year.
exchange4media Bangalore Bureau Jul 10, 2008 8:22 AM
MQ Networks, a specialist media marketing and sales company headquartered in Bangalore, has signed an MoU with Real Estate TV to market its air time. Real Estate TV is India’s first 24x7 TV channel dedicated to real estate and infrastructure industry.
exchange4media Bangalore Bureau Jul 10, 2008 8:19 AM
Big FM has initiated a new campaign, ‘Bendethu Bengaluru’, to connect with its listeners and look at the issues faced by Bangalore residents. The two-week campaign will address one major issue everyday starting July 7 and will conclude on July 19.
exchange4media Bangalore Bureau Jul 9, 2008 7:57 AM
In a move to strengthen its printer business, Samsung India has launched various initiatives. The company recently launched enhanced its product offering with the launch of seven new printer models. To support its new printer range, Samsung has launched a new communication campaign ‘Say Hello to Printelligence’.
exchange4media Bangalore Bureau Jul 9, 2008 7:55 AM
Prem Menon has been appointed as CEO of Real Estate TV, India’s first 24x7 TV channel dedicated to the real estate and infrastructure industry. Menon will oversee all aspects of the channel, including programming, marketing, advertising sales, and finance, among others.
exchange4media Bangalore Bureau Jul 9, 2008 7:45 AM
As India Inc invests more marketing rupees to create and sustain its brands, campaigns are the order of the day and they are getting bigger and more complex. CDC-CRM Solutions India, a provider of enterprise CRM and related solutions in India, has introduced its campaign management solution to address this issue.
exchange4media Bangalore Bureau Jul 5, 2008 8:17 AM
R Sreekant has come on board Tag Media Network as Assistant Vice President, Sales. In his new role, he will responsible for the marketing and sales operations of the company in the North. He moves from Hello FM, where he was Regional Head-North.
exchange4media Bangalore Bureau Jul 4, 2008 7:57 AM
After settling a caste dispute in an innovative way and helping an over-eager guide communicate with a hearing impaired foreign tourist, the latest Idea campaign highlights another socially relevant cause – ‘Education for all’. The common thread in these three campaigns is brand ambassador Abhishek Bachchan, who imparts a warmth and touch of humour to the campaigns.
exchange4media Bangalore Bureau Jul 3, 2008 8:08 AM
IDG Ventures India, a $150 million early-stage technology venture capital fund, has announced its Series A investment in online advertising network Ozone Media. As part of the investment, Manik Arora and Ritesh Banglani from IDG Ventures India would join the company’s Board of Directors.
exchange4media Bangalore Bureau Jul 3, 2008 8:06 AM
Global lubricants company Castrol has signed a six-year deal as a FIFA World Cup sponsor until 2014. The agreement awards Castrol worldwide rights for the 2010 FIFA World Cup in South Africa, the 2014 FIFA World Cup in Brazil and the two FIFA Confederations Cups, which fall within the 2007-2014 period.
exchange4media Bangalore Bureau Jul 1, 2008 8:08 AM
With the D-Day nearing for the Beijing Olympics 2008, that will be held from August 8-24, Discovery Channel is gearing up to present a special four-part series titled ‘Ultimate Olympics’ from July 14 takes a look at the innovation, endeavour and commitment that China and her athletes are pouring into hosting and participating in the world’s biggest sporting event.
exchange4media Bangalore Bureau Jun 28, 2008 8:28 AM
Jupiter Entertainment Ventures, the parent company of Radio Indigo and The Bengaluru Pages magazine, has rejigged its senior management. K Sanjay Prabhu, COO, Radio Indigo, and Publisher, Bengaluru Pages, has been elevated to MD. Jayyant Bhokare has been appointed as COO of Media, Events and Contract Marketing.
exchange4media Bangalore Bureau Jun 27, 2008 8:36 AM
Sulekha.com has recently launched a ‘Premium jobs’ section for which they have entered into a partnership with CareerBuilderIndia.com to power its content. CareerBuilderIndia will be recognised as an exclusive provider of online job and resume posting and job search services for all premium job prospects on Sulekha.com.
exchange4media Bangalore Bureau Jun 26, 2008 8:15 AM
Zee Kannada has entered the Limca Book of World Records for its unique handkerchief campaign in support of the Indian team in the Cricket World Cup 2007. The channel’s record breaking feat is mentioned under the ‘The Biggest and the Smallest’ section.
exchange4media Bangalore Bureau Jun 24, 2008 9:03 AM
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