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Date-wise News

Retreat: Run of the mall coming to an end??blur=25

PUNE: Are some retailers merely being contrarian or is there a move away from the current mall frenzy? The reality is that some retailers are preferring the good old high street over glass and steel malls. “The footfall to sale conversion is very low in a mall, primarily because a mall is an entertainment destination and shopping is low on priority,” said Aloke Banerjee, CEO, Carmichael House of Total Home Expressions, a division of S Kumar's Nationwide Ltd. For Carmichael House, there is an even more significant reason to stay away from malls: if the anchor tenant is a discount store, it is difficult to retain a premium positioning as Carmichael House has positioned itself.

exchange4media Staff May 30, 2007 9:12 AM

Best Buy in talks with Vivek to enter India?blur=25

KOLKATA: Best Buy, the largest consumer electronics retailer in the US, appears to be setting its sights on India. The $36-billion Minneapolis-based retail giant is tracking the local retail space and is learnt to be in talks for an alliance.

exchange4media Staff May 30, 2007 9:10 AM

: TAM enters radio listenership tracking, launches RAM in India?blur=25

TAM Media Research is adding Radio Audience Measurement (RAM) to its list of services. RAM would be launched jointly with IMRB International and Nielsen Media Research and will operate as an independent division of TAM Media Research.

exchange4media Mumbai Bureau May 30, 2007 9:08 AM

Promax|BDA India 2007: Breaking the clutter through re-branding?blur=25

Promax|BDA India 2007 kick started on May 29, 2007. The morning sessions of the first day spoke on the differentiation between branding that is meaningful, versus branding that add to the clutter. The speakers included David O’Brien, VP, Creative Services, Alliance Atlantis; Martin Delamere, Media Consultant and Paul Weyland, President, Paul Weyland Training Seminars.

Tasneem Limbdiwala May 30, 2007 9:07 AM

Promax|BDA India 2007: Television, promotion & content-devotion?blur=25

The afternoon session at the Promax|BDA 2007 saw three presentations centred round the television domain. The speakers for the afternoon included former Creative Manager, FoxLife Elena Frova; Partner of Dunning Eley Jones, Liz Dunning and Head Honcho, Channel V, Amar Deb.

exchange4media Staff May 30, 2007 9:06 AM

Zee TV allies with Big FM & Rediff.com to give Sa Re Ga Ma Pa a push?blur=25

In a bid to reach out to maximum audiences, Zee TV has announced two major alliances for Sa Re Ga Ma Pa Challenge 2007 -- with Big FM and Rediff.com. This alliance will enable Zee TV to take the show to Big FM’s 25 new radio stations, and to young listeners on Rediff.com.

exchange4media Mumbai Bureau May 30, 2007 9:05 AM

OMS bags MTV Networks India media business?blur=25

OMS has been appointed the 360-degree media agency for MTV Networks India. The mandate includes planning and buying across all media as well as strategic inputs for programming, scheduling and marketing for MTV, Nick and VH1. The account size is upwards of Rs 15 crore.

exchange4media Mumbai Bureau May 30, 2007 9:04 AM

Bharat Ranga to head Zee’s International Business?blur=25

Zee Network has decided to induce a change in Bharat Ranga’s role. Till now in-charge of the cinema channels of the group, Ranga has been given the mandate of Zee’s global operations as Head of Zee Entertainment’s International Business.

exchange4media Mumbai Bureau May 30, 2007 9:03 AM

Pepsi and MTV rewrite the rules for ‘Youth Icon’?blur=25

The voting for MTV India’s ‘MTV Youth Icon 2007’ has begun. The nominees this year are – ‘Orkut’, ‘Abhishek Bachchan’, ‘Rang De Basanti’, ‘Multimedia Cell Phone’ and ‘you’. Pepsi is back on the property, and there are five associate sponsors.

exchange4media Mumbai Bureau May 30, 2007 9:02 AM

TAG Media invites spots on environment?blur=25

TAG Media Network, India's first in-store TV network, has launched its second contest this year, inviting shoppers, creative people, film-makers, ad people and students to send in 10/20/30-second spots on the environment. The three winning spots will be aired on the network for 30 days.

exchange4media Chennai Bureau May 30, 2007 9:00 AM

ILT vs RAM: Mixed reactions already on tracking methodologies?blur=25

The radio debate on listenership tracking continues to rage despite the announcement of Radio Audience Measurement (RAM) from TAM Media Research. While Radio Mirchi points out the flaws in the ‘Diary’ methodology, Red FM has a neutral stand, Radio Today plans to stand by and watch for some time, while others like Radio City, Big FM, Hit FM and Fever FM have already endorsed RAM.

exchange4media Staff May 30, 2007 8:59 AM

Bombay Ad Club announces May 31 as entry deadline for EMVIES?blur=25

It is EMVIES time again. The media award function, which is slated for the grand gala award ceremony on June 29, 2007, will have the final round of judging on June 19 and 20. The last date for entries submission is May 31, 2007.

exchange4media Mumbai Bureau May 30, 2007 8:58 AM

TRAI directs cable operators to carry Doordarshan channels?blur=25

TRAI has directed all cable operators to carry Doordarshan channels on their cable services as per various notifications issued by Prasar Bharati. Under these notifications, certain DD channels are required to be carried in prime band and some others in non-prime band.

exchange4media Staff May 30, 2007 8:57 AM

Dilli Aaj Tak celebrates 1st anniversary?blur=25

Dilli Aaj Tak, the TV Today Network’s Delhi/NCR specific Hindi news channel, completed one year on Tuesday, May 29, 2007. The channel has also become a platform for Delhiites to raise their problems and draw public attention to them.

exchange4media Staff May 30, 2007 8:56 AM