48

Date-wise News

New Sunita Satapathy joins Media Direction as Media Director?blur=25

Media Direction, the specialist media services group of RK Swamy BBDO, has appointed Sunita Satapathy as Media Director. Satapathy, who joined the organisation on January 4, will be reporting to S Yesudas, COO, Media Direction.

exchange4media Staff Jan 5, 2007 2:07 PM

Rajat Meresh?blur=25

Rajat Meresh has quit Madison Creative as creative director for an assignment in the Middle East. He is moving to Dubai, where he will work for Partnership Advertising, a local agency, as creative director. Meresh has also worked with Everest Brand Solutions. He started his career at Contract Advertising, where he spent three years. He has also had stints with Bates Enterprise, Grey Worldwide and Saatchi & Saatchi.

exchange4media Staff Jan 5, 2007 12:21 PM

Roasie Ahluwalia?blur=25

Roasie Ahluwalia has joined Genesis Colours Pvt Ltd (holding company of Satya Paul) as General Manager-Corporate Communications. She will be handling all activities of Satya Paul as well as marketing for other brands like Shobha De and Deeepika Gehani. She has moved from Perfect Relations after a tenure of eleven years. She was Director-HR at Perfect Relations.

exchange4media Staff Jan 5, 2007 12:20 PM

N. Seshadri?blur=25

Kairali TV has roped in N. Seshadri as GM-its Sales & Marketing. He has come on board recently, moving from Broadcast Worldwide. Seshadri had been associated with Zee and Eenadu in the past. As part of the new offerings from the channel, Kairali TV is planning a series of football matches at the district level next month.

exchange4media Staff Jan 5, 2007 12:19 PM

Small car owners get another reason to smile?blur=25

Two-wheeler and small car owners are in for a delight as insurance premium on these vehicles will come down in the detarrifed regime, which has come into force from January 1.

exchange4media Staff Jan 5, 2007 9:15 AM

Sony Pictures markets animation film ‘Open Season’ on VCD?blur=25

For the first time Sony Pictures has released an animation film ‘Open Season’ on VCD format. And in order to ensure that the film is well-received, Sony has worked hard on its marketing strategy.

exchange4media Staff Jan 5, 2007 9:14 AM

Ultra Motor in joint marketing pact with Hero Cycles for electric two-wheelers?blur=25

Ultra Motor Company, which forayed into India recently, has entered into an agreement with Hero Cycles Ltd to jointly market the new range of electric two-wheelers in India, which was launched in the Capital on January 4.

exchange4media Staff Jan 5, 2007 9:13 AM

Zapak unveils a novel mode to advertise – Zapak.tv?blur=25

Zapak, the online gaming portal from Reliance Entertainment, has announced the launch of Zapak.tv, an audio-visual content on the gaming industry, and also their association with actress Bipasha Basu. Zapak.tv might become the next tool of advertising medium on Zapak.

exchange4media Mumbai Bureau Jan 5, 2007 9:12 AM

Future Media looks to increasing its number of stores to 250 by mid-2007?blur=25

Future Media, the media venture of Future Group, plans to increase the number of stores from the current 150 to 250 in six months’ time. The company’s CEO, Partho Dasgupta, in an exclusive conversation with exchange4media, shares Future Media’s plans for selling media properties inside malls and stores.

exchange4media Staff Jan 5, 2007 9:11 AM

Vikatan Group launches auto magazine ‘Motor Vikatan’?blur=25

The Vikatan Group has launched an auto magazine in Tamil titled ‘Motor Vikatan’. This will soon be followed by ‘Pasumai Vikatan’, a magazine focused on agriculture, horticulture and animal husbandry.

Judy Franko Jan 5, 2007 9:10 AM

STAR World and STAR Movies plan their moves for 2007?blur=25

The New Year frenzy somewhat over, STAR World and STAR Movies are now busy planning out the year ahead. The channels have strung together a host of programmes ranging from drama series ‘Heroes’, ‘Falcon Beach’ to the 64th Annual Golden Globe Awards 2007, as well as new episodes of ‘American Idol’, ‘Frasier’ and ‘Apprentice’.

exchange4media Mumbai Bureau Jan 5, 2007 9:09 AM

Ratan Tata, Laloo Yadav among nominees for CNN-IBN Indian of the Year Award?blur=25

CNN-IBN has announced the list of nominees for three of the six categories of its CNN-IBN India of the Year Award. Six prominent personalities from the disciplines of sports, business and politics have been shortlisted by the Judiciary Council in concurrence with the TV18 Editorial Group.

exchange4media Staff Jan 5, 2007 9:09 AM

Sourabh Mishra bids adieu to Everest Brand Solutions, to join Reliance Capital?blur=25

Sourabh Mishra, Vice-President and National Planning Director, Everest Brand Solutions, has quit the agency to join Reliance Capital. He has joined as Vice-President, Branding, where his mandate would be to look after market research and planning.

exchange4media Staff Jan 5, 2007 9:08 AM

Media Contacts releases white paper on video online?blur=25

Media Contacts has released its 8th MC Insight. This latest white paper is focused on the future of online video. The report, title ‘TV 2.0: The Evolution will not be Televised’ takes a comprehensive look at the seismic shift taking place in video distribution and viewing from both the consumer and publisher perspectives.

exchange4media Staff Jan 5, 2007 9:07 AM

ESPN-STAR Sports’ Dilip Jayaram joins Procam International as Senior VP?blur=25

Dilip Jayaram, Director of Ad Sales at ESPN-STAR Sports, has decided to move on, ending his six-year association with the channel. He is joining Procam International where he will head the organisation as its Senior Vice-President.

exchange4media Staff Jan 5, 2007 9:05 AM

TAM’s Elite Panel data goes Live?blur=25

TAM Media Research has released the preliminary findings of what they claim to be the world’s first Elite TV Panel. This latest value addition for the Indian TV industry will measure the TV viewership behaviour of the crème de la crème of the Mumbai and Delhi population. TAM’s Elite Panel is a mix of cable, DTH and CAS homes.

exchange4media Staff Jan 5, 2007 9:05 AM

McCann Erickson India announces new senior management?blur=25

Following McCann Erickson’s decision to elevate Prasoon Joshi as Executive Chairman, McCann Worldgroup, India, the India operations see some changes. Sanjay Nayak, Senior VP & GM Delhi, becomes President, McCann World Group, India, while Govind Pandey, Senior VP & GM Mumbai, becomes President, McCann Erickson Advertising. These appointments will be effective from February 1, 2007.

exchange4media Mumbai Bureau Jan 5, 2007 9:04 AM

Overview 2006: Sports channels – Cricket, non-cricket and some more cricket?blur=25

The talks of non-cricket in 2006 might have increased from previous years, but the name of the game in the genre was cricket in terms of performance. That, plus legal cases, acquiring stakes, bidding and new entrants pretty much kept the action high in the domain.

Noor Fathima Warsia Jan 5, 2007 9:02 AM