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The campaign will use bus shelters to popularise the destinations that Air Asia is catering to
The campaign has been conceptualised and created by Leo Burnett
With the affable and all-knowing BaaBaa the sheep, Wakefit's videos aim to distill the complex science of sleep in short, digestible and witty content
The video campaign will run throughout the month of September
The campaign is also supported by BTL activations, including promotional scheme for trade partners, and in-shop promotions, across India
Bumrah will soon be seen in the brand’s full-fledged 360 -degree marketing campaign
Conceptualized by Leo Burnett Orchard, the campaign will be showcased on digital, video, social, OOH and broadcast platforms, covering a number of consumer touch points
Radio Mango in association with Nerolac Healthy Home Paints flags off an Onam folklore-themed roadshow in Kerala
In a tweet, the Prime Minister congratulated Fever FM for its innovative campaign to ensure reduced usage of single-use plastic
Available in an all-new ‘videos’ tab in the Zomato app, videos will be categorized by genre letting users watch 3-15 minute videos across shows, recipes and sneak peek restaurant stories
Athrey joins Twitter after over a year’s stint with India Today as Head of Marketing – Publishing
The association will also see the India launch of the global #IMoveMe campaign – a contemporary expression of the brand’s founding philosophy – a sound mind in a sound body
The account will be serviced from the agency’s Mumbai office
The platform – www.wrestlingtv.in – will be formally launched with the start of the UWW Senior World Wrestling Championships 2019, scheduled to begin in Kazakhstan on September 14
Appointed in 2016, Kapoor was responsible for financial strategy, corporate finance and fostering the company's investor relationships
According to Kantar's latest marketing study, 'Getting Media Right: Marketing in Motion', 2020 will see a significant rise in digital ad spend as APAC marketers look to optimise their media mix
From an ingenious push notification strategy to funky merchandising and humorous videos, team 'Dream Girl' employed interesting ways of marketing the film
As R9 TV becomes the latest entrant to the Hindi news space, founders, Sunil Tripathy, Avinash Kumar, Vinod Singh and Karan Mohan say they are here to stand out in the clutter
The Paytm South Africa tour of India begins this Sunday, Sept 15, 2019
TechKomms is a report on the Public Relations and Communication Trends for the Information and Communication Technology sector
However, in the Hindi GEC (U+R) category, Dangal is steady at number 1 with 928209 impressions
The time given to stakeholders to submit comments and counter-comments has been extended to 23rd September 2019 and 7th October 2019 respectively
As per the data, Netflix tops the charts as the most advertised brand at 10% frequency
As part of the initiative, the brand has also launched a website www.absamjhautanahin.com for a simplified understanding of laws around women’s rights
Zee Café SD/HD has been re-aligned with & Flix SD/HD/& Prive HD while Living Foodz SD/HD has been integrated with the Hindi HD cluster
Prabhu has been associated with Zee Media Corporation Limited, The Times of India, Popular Prakashan and Stardust in the past
In his previous stints Nair has held leadership positions in Reliance Jio, Star TV & OneChannel Media
All news channels will carry a news bulletin with sign language interpretation at least once per day and all TV channels/service providers will run at least one programme per week with captioning
The collection decodes beauty for millennials and promises to put the fun back in skincare with their community approved products
Funbox offers brands a smart solution to getting their products in front of relevant influencers, build & strengthen meaningful relationships and getting authentic reviews and earned media
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