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BharatMatrimony has called for a creative pitch and the agencies in contention for the account include Lowe, O&M, JWT and Grey Worldwide, according to highly placed sources. The media duty of the matrimonial portal is handled by Starcom.
Judy Franko Feb 12, 2008 6:50 AM
Vaartha, the most read Andhra daily after Eenadu, is set to roll out editions in Chennai and Bangalore. According to Gaurav Sanghi, Executive Director, AGA Publications Ltd, publisher of Vaartha, these editions would be launched in the next couple of months. AGA Publications is investing close to Rs 100 crore to launch the two new editions, making all its 20 editions all colour, inter alia.
Judy Franko Feb 7, 2008 6:41 AM
Brands need to reinvent themselves in order to stay relevant in this rapidly evolving technological age and building strong bond between brands and their customers is imperative for the success of any brands. These are the two major points that speaker after speaker stressed at the 4th edition of the CII Brand Summit held in Hyderabad on February 1 and 2, 2008 under the theme ‘The brand is dead. Long live brand’.
Judy Franko Feb 4, 2008 7:38 AM
The Board of Deccan Chronicle Holdings Ltd at its meeting held on January 28, 2008, inter alia, approved the launch of a financial daily. The company also announced a joint venture of its subsidiary Sieger Solutions with GroupM to explore and create synergies in the space of sports and event management.
Judy Franko Jan 29, 2008 6:49 AM
Subramanian Iyer, National Head-Sales and Marketing, Raj TV, has decided to move on after a one-and-a-half year stint with the channel. Iyer confirmed the development and said that he had joined Triveni Media as Executive Vice-President.
Judy Franko Jan 22, 2008 7:01 AM
The Advertising Club, Bangalore recently held its annual general meeting, following which it elected its new office bearers. P R Satheesh, COO, Tag Media Network, was elected President of the Club, Malavika Harita, EVP, Saatchi Direct, was made Vice-President.
Judy Franko Jan 17, 2008 6:42 AM
Chennai-based FMCG major Cavinkare has awarded the creative duties of one of its most prolific brands, Fairever, to G3, a part of Grey Worldwide. Orchard Advertising is the incumbent agency. The account size is pegged upwards of Rs 10 crore. G3 already handles Cavinkare’s hair colour and home care businesses.
Judy Franko Jan 12, 2008 6:39 AM
Balasubramanium V, who recently put in his papers as Global CEO of Meritus, the data analytics firm of WPP Group, is all set to join Reliance ADAG as Group Knowledge Management Head. The Knowledge Management initiative is to extract more consumer insights for efficient strategy through analytics.
Judy Franko Jan 11, 2008 6:50 AM
Balasubramanium V, who recently put in his papers as Global CEO of Meritus, the data analytics firm of WPP Group,
Judy Franko Jan 10, 2008 5:41 PM
VETA, an academy for teaching spoken English, has appointed O&M as its creative agency following a multi-agency pitch. Rediffusion DYR, Law & Kenneth, JWT and Contract were the other agencies that had taken part in the pitch. RK Swamy BBDO is the incumbent agency. The media duties of VETA are being handled by Mindshare.
Judy Franko Jan 9, 2008 6:40 AM
Express Publications (Madurai) Ltd, publisher of ‘The New Indian Express’ and the Tamil Daily ‘Dinamani’, has called has called in for creative and media pitches, for its flagship brand ‘The New Indian Express’. Mudra is the incumbent agency. Six agencies are in the fray for the business.
Judy Franko Jan 3, 2008 6:35 AM
Photon Infotech, a Chennai-based Internet consulting firm providing innovative e-business solutions using SOA, Open Source, and Web 2.0 technologies, has signed on Chennai-based creative shop WOC as its creative partner following a multi-agency pitch.
Judy Franko Dec 20, 2007 6:41 AM
Zee Entertainment Enterprises Ltd has appointed V Chandrasekaar Barathi (Chandru) as Business Head of Zee Tamil. The Tamil language channel is expected to go on air in April 2008. Chandru would be based in Chennai and would be responsible for launching the channel. A senior source from the Zee Group confirmed the development.
Judy Franko Dec 19, 2007 6:02 AM
Malayala Manorama Group’s ‘The Week’ completes its silver jubilee on December 25 this year. Changing its baseline from ‘Your weekly newsmaker’ to ‘Journalism with a human touch’, the magazine is set to expand its coverage beyond news and analysis.
Judy Franko Dec 17, 2007 6:31 AM
I Venkat, who had recently stepped down as Director in Eenadu Group, and was reported to be joining a new Telugu media venture, has put all rumours to rest. After having worked with Eenadu for over 38 years, Venkat has decided to take the cause of an NGO in Andhra Pradesh.
Judy Franko Dec 11, 2007 6:56 AM
AB Mauri India Pvt. Ltd, a division of Associated British Foods (ABF) Plc, UK, has awarded the creative duties for its ‘Bread for Life’ campaign to Rediffusion DYR Chennai. The pitch saw the participation of 23 agencies from across the country. The size of the business is estimated to be in the region of Rs 3 crore.
Judy Franko Dec 7, 2007 6:06 AM
Chennai-based print giant 'The Hindu' has tied up with the NDTV to launch a city-specific channel in Chennai. The launch could take maybe two months or little longer. The channel will reach the entire Greater Chennai audience.
Judy Franko Dec 6, 2007 6:43 AM
After the successful launch of supplements like ‘Cinema Plus’ and ‘Retail Plus’, The Hindu is gearing for yet another launch. This time around, it is a tabloid targetted at the young affluent readers in the age group of 20-35. Christened ‘Ergo’, the tabloid will be launched on December 10 and distributed for free.
Judy Franko Dec 5, 2007 6:32 AM
Vaartha, the second most-widely read Telugu daily, is gearing to launch a Telugu business daily soon. The Group is also planning to launch a niche fashion magazine in English, as well as a Telugu cinema magazine and devotional magazine, besides foraying into other regional daily space. A news channel is also in the pipeline.
Judy Franko Nov 27, 2007 6:13 AM
Andhra Jyothi will be launching a Telugu news channel in the first quarter of 2009. Amoda Publications Ltd, which publishes Andhra Jyothi, is also planning to foray into Mumbai and Delhi markets.
Judy Franko Nov 22, 2007 6:04 AM
Andhra Jyothi, one of the leading Telugu dailies, has roped in KRK Prasad as Chief Executive Officer. Prior to his new assignment, Prasad was CEO of Vaarttha, another leading Telugu daily. Prasad will be reporting to Managing Director V Radhakrishna.
Judy Franko Nov 21, 2007 6:47 AM
Cavinkare has awarded the creative duties of its brands Chik and Meera to Bates David Enterprise, Chennai, following a multi-agency pitch. According to informed sources the size of the account is Rs 15 crore. O&M, the existing agency on these two brands, would continue to handle the foods business which holds significant growth opportunity for Cavinkare.
Judy Franko Nov 20, 2007 6:28 AM
The BharatMatrimony Group has appointed P Gopalakrishnan as Chief Marketing Officer. Prior to joining BharatMatrimony, he was with Cavinkare Pvt. Ltd as Vice-President, International Business.
Judy Franko Nov 15, 2007 6:38 AM
The BharatMatrimony Group has appointed P Gopalakrishnan as Chief Marketing Officer.
Judy Franko Nov 14, 2007 3:01 PM
Raj Television Network Ltd plans to be a pan-South India player soon. The Group is gearing up to launch three new channels by January 2008. According to Ravindran, Managing Director, Raj TV, the media firm would launch a 24-hour free-to-air music channel Raj Musix on December 7. Also on the anvil are a Tamil news channel and a Telugu news channel.
Judy Franko Nov 12, 2007 6:15 AM
Kerala’s airwaves are set for a lot of zing November onwards with several FM radio stations expected to go air. National players like Radio Mirchi, Sun Network and Relaince ADAG-controlled Big FM will slug it out with sons of the soil, Malayala Manorama and Mathrubhumi.
Judy Franko Oct 15, 2007 7:59 AM
Following a multi-agency pitch, Fountainhead Chennai has bagged the account of Pankajakasthuri Breathe EC, the flagship brand of Thiruvananthapuram-based Pankajakasthuri Herbals India Ltd. The size of the account is Rs 5 crore.
Judy Franko Oct 9, 2007 7:39 AM
Grey Synchronised Service (G2) Chennai has bagged the creative duties of hair care brand Schwarzkopf following a multi-agency pitch. Apart from G2, four more agencies were involved in the pitch. The size of the account could not be ascertained.
Judy Franko Sep 28, 2007 9:11 AM
Barely 12 days after its launch, DMK-backed Tamil GEC Kalaignar TV has announced its plans to launch a music channel in the ‘next 35 to 45 days’. That’s not all, the group is also gearing up to launch a news channel, which is expected to hit the airwaves by January 2008.
Judy Franko Sep 27, 2007 8:53 AM
Raj TV is gearing up to launch a youth channel before Diwali this year. The channel will predominantly air music and interactive shows. This apart, the network also plans to roll out four news channels catering to the four southern states.
Judy Franko Sep 25, 2007 9:04 AM
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