Date-wise News

An interesting session on the concluding day of FICCI Frames 2009 was on ‘Print: Emerging successful from the digital storm’. When electronic revolution emerged years ago, soothsayers predicted that the print medium would get wiped out. Not only has the print remained rock steady and strong, it has grown as a sector in the past decade.

exchange4media Staff Feb 20, 2009 7:18 AM

Cricket is no longer a sport in India, but an entertainment, and probably for this reason, even an MS Dhoni haircut gets much more coverage than any other individual from other sports. One of the Day Three sessions at FICCI Frames 2009 discussed the role of media in sports promotion and whether it really supported sports other than cricket.

Robin Thomas Feb 20, 2009 7:05 AM

Mudra Mumbai has recently been assigned the creative and media duties for the Ministry of Civil Aviation. This win comes close on the heels of the ET Power of Ideas mandate won early this year. A TV spot has already been released, while a print campaign is set to hit the media today.

exchange4media Staff Feb 20, 2009 7:03 AM

Sumathy Nagendra, who has spent close to 18 years in media selling ad sales, has ventured on her own and started an ad sales network called Bhumika Media. She was earlier General Manager – South with Divya Bhaskar, the Gujarati paper from the Bhaskar Group.

Tuhina Anand Feb 20, 2009 7:02 AM

Multi Screen Media’s CEO Kunal Dasgupta has quit the organisation. The announcement was made in the office earlier on February 19. Man Jit Singh, who was appointed Chairman on the Multi Screen Media board in March 2007, then known as SET India, is the interim CEO. Sony officials have confirmed the development.

Noor Fathima Warsia Feb 20, 2009 7:01 AM

The World Federation of Advertisers (WFA) is launching a media and marketing network for the Asia-Pacific region, which will bring together marketers across countries in the region. The network will be chaired by Rahul Welde, Vice-President – Media, Unilever - Asia, Africa, Middle East and Turkey, who will also join the WFA’s Executive Committee.

exchange4media Staff Feb 20, 2009 7:00 AM

The Pitch-Madison Media Advertising Outlook 2009 (PMAO 09) results, released in late January 2009, projected a 2 per cent growth in ad spends, which has raised many questions on what the way forward for the industry should be. Pitch magazine, along with Madison Media would hold a special session, ‘The Road Ahead for Indian Media’, on February 20, 2009, in Mumbai to address some of these issues.

exchange4media Mumbai Bureau Feb 20, 2009 6:59 AM

The stage is set for crowning the ‘impact Person of the Year 2008’ at Taj Lands End in Mumbai today evening. It sure is a very distinguished list of 25 nominees and the selection has been extremely difficult. Who will emerge as the ‘impact Person of the Year’ from amongst these industry stalwarts is a question intriguing everyone. Well, the answer is just a few hours away.

exchange4media Mumbai Bureau Feb 20, 2009 6:59 AM

Strategically, India is one of our four most important countries in the region, along with Japan, China and Indonesia. Our frustrations in India would be similar to others in the industry, which is that our industry for some reason is not held in very high esteem here. There tends to be a commodity view to the business, and I think that is frustrating not just for us but for the other stakeholders of our industry. I think it’s a very bumpy road to maturity.

exchange4media Staff Feb 20, 2009 12:00 AM