Date-wise News

NEW YORK (AdAge.com) -- LG Electronics has finalized its roster of global advertising partners and, as expected, tapped WPP Group's MindShare for media buying and planning. The holding company's Y&R Worldwide will handle global network distribution and local-market advertising, and Publicis Groupe's Publicis Modem is assigned digital services on its estimated $350 million account.

exchange4media Staff Dec 13, 2007 6:46 AM

Adlabs Cinemas has launched a new initiative, Adlabs easyticket, which enables customers to purchase tickets, food and beverages through their mobile phones. This service is available at Adlabs Cinemas across the country. This technology-led application allows customers to enjoy a completely cashless and even cardless experience at Adlabs Cinemas.

exchange4media Staff Dec 13, 2007 6:41 AM

While the actual market size of the event industry is yet to be estimated, events like ‘Eventful India Events Show 2008’, which will take place on January 23-24, 2008 in Greater Noida, will provide a platform to represent the event industry professionally, while fostering growth at both national and international levels. The event

exchange4media Staff Dec 13, 2007 6:40 AM

Web 2.0, the term commonly used to herald the shift from producer-related content to user-generated or user-contributed content, among many other technological leaps, has been one of the core talk points of anyone related to the digital space. exchange4media spoke to some leading players to get more clarity on the growing phenomenon.

exchange4media Staff Dec 13, 2007 6:39 AM

Manish Porwal, currently MD, West & South (India), Starcom Worldwide, has decided on destination next. Moving out from the media agency business, Porwal will join Percept Talent Management as CEO on January 7, 2008, and would be reporting to the Percept Holdings board.

Noor Fathima Warsia Dec 13, 2007 6:38 AM

Kulvinder Ahluwalia has joined Draft FCB-Ulka to head key strategic businesses from the Tata Group, as General Manager. The appointment was made earlier this month and this is a homecoming of sorts for Ahluwalia, who started his career as a management trainee with the then FCB-Ulka.

exchange4media Mumbai Bureau Dec 13, 2007 6:29 AM

Holding company Alva Brothers, the promoter of Miditech Pvt. Ltd, and Turner International have entered into a partnership to launch an entertainment channel in Hindi, and then in other Indian languages. The holding company, in which brothers Niret and Nikhil Alva have 100 per cent stake, will now incorporate their existing production company Miditech and the new broadcast venture as subsidiaries.

exchange4media Staff Dec 13, 2007 6:28 AM

The first channel from the stable of BAG Films & Media Ltd, News 24, would go on air from December 13 at 5 pm. With the tagline ‘Nazar har khabar par’, the 24-hour news channel I targetted at the ‘young adult’ segment.

exchange4media Staff Dec 13, 2007 6:26 AM

Television Eighteen (recently renamed Network18) has announced the acquisition of at least 53 per cent stake in Infomedia India. The stake will be purchased in a phased manner -- 40 per cent immediately, followed by an open offer for 20 per cent of Infomedia’s equity.

exchange4media Mumbai Bureau Dec 13, 2007 6:25 AM

R Balki, NCD of Lowe India, has been elevated as Chairman and Chief Creative Officer, and Charles Cadell has been brought in as CEO of the agency. Also, Pranesh Misra, COO of Lowe India, has been elevated as Global Director, Marketing Accounting.

Noor Fathima Warsia Dec 13, 2007 6:23 AM

The changes in Lowe India mean that a lot is changing for Prem Mehta as well. As Chairman and Managing Director of Lintas Group, Mehta was looking after every aspect of the Group’s function here. The situation now stands changed with senior professionals of the Group reporting directly to Lowe Worldwide. However, Mehta believes that this is the demand of the moment, and his new role, which is more of an advisor, is what he wants now.

Noor Fathima Warsia Dec 13, 2007 6:22 AM

The decision to elevate R Balki as Chairman and CCO of Lowe India and to bring in Charles Cadell as CEO of the agency has triggered a series of changes at Lowe India. Now, SSC&B Lintas also comes under Balki’s supervision. The leadership team of Balki and Cadell would report to Lowe Worldwide.

Noor Fathima Warsia Dec 13, 2007 6:19 AM