Date-wise News

Publicis, the world's fourth largest advertising group, said on Wednesday that it had bought a majority stake in Delhi-headquartered Capital Advertising, strengthening its position in the Indian advertising industry. The announcement was made in Paris by Publicis Groupe.

exchange4media Staff Sep 20, 2007 9:38 AM

OOH Media, one of India’s largest out-of-home TV companies, has just acquired AdImpact, also a leading OOH TV company based in Mumbai. AdImpact started its operations in January 2006. OOH Media has already captured 3,000 screens across 22 markets. This will now be beefed up with the 1,200 screens of AdImpact.

exchange4media Staff Sep 20, 2007 9:36 AM

The Indian Newspaper Society (INS) has elected its new body. Gujarat Samachar’s Bahubali Shah replaces Mumbai Samachar’s Hormusji Nusserwanji Cama as President. Delhi Press’ Paresh Nath has been elected Deputy President.

Noor Fathima Warsia Sep 20, 2007 9:34 AM

The Board of Directors of ESPN STAR Sports has announced the appointment of Manu Sawhney as the company’s Managing Director with immediate effect. Sawhney succeeds Jamie Davis who has resigned from the company.

exchange4media Staff Sep 20, 2007 9:32 AM

In a major blow to Raj TV, COO Raju Easwaran has decided to move on after a year-long stint with the channel. Easwaran joined Raj TV after the channel’s then CEO Rajiv Nambiar moved on to Malar Publications.

Judy Franko Sep 20, 2007 9:28 AM

International mobile communications company Vodafone has arrived in India. The Vodafone brand will be launched in India, replacing Hutch, on September 20. In its extensive marketing campaign, it has already partnered with STAR India for a 24-hour rebranding campaign.

Noor Fathima Warsia Sep 20, 2007 9:22 AM

Dentsu India and Connecturf have announced the setting up of a JV interactive agency ‘Clickstreamers’ that would provide Dentsu’s Indian client base a complete range of interactive and digital media services. The JV will formally launch commercial operations on October 21 on the occasion of Dussehra.

exchange4media Staff Sep 20, 2007 9:16 AM

CASBAA has launched www.thepowerofpaytv.com, a dedicated website for the client and agency community highlighting the vast marketing opportunities to reach customers from the Asia Pacific pay-TV industry.

exchange4media Staff Sep 20, 2007 9:13 AM

Fashion retailer Pantaloons has roped in Lara Dutta and Bobby Deol as brand ambassadors. They will henceforth feature in all the new print advertisements and television commercials for Pantaloons. The first advertising campaign featuring Dutta and Deol will be releasing shortly.

exchange4media Mumbai Bureau Sep 20, 2007 9:11 AM

The ‘I love Mumbai’ campaign by Hindustan Times eyes to re-invent and rejuvenate the love for Mumbai among its residents. The on-going campaign involves Mumbaikars in various events and competitions, and seeks to include the Government in their aim to contribute towards the development of the city.

Rishi Vora Sep 20, 2007 9:10 AM

The Advertising Standards Council of India has brought 13 ads under the scanner, out of which seven advertisers have already withdrawn their ads. While three advertisers have assured necessary modifications, two have assured no release of such controversial ads in future.

Rishi Vora Sep 20, 2007 9:08 AM

GM India has kicked off its new TVC for Chevrolet Aveo U-VA, featuring its brand ambassadors Saif Ali Khan and Rani Mukherjee. The TVC aims to drive in the point that the Chevrolet Aveo U-VA has the maximum space in its category.

exchange4media Staff Sep 20, 2007 9:07 AM

Live India has been banned for a month following the alleged fake sting operation against a Delhi government school teacher. The channel went off air from midnight of September 20.

exchange4media Staff Sep 20, 2007 9:05 AM

The Government of India may finally allow news and current affairs to be aired on private FM, but under a watchdog’s vigil. I&B Minister Priya Ranjan Dasmunsi noted that the matter is presently under consideration and the Government would like to have the views of the State Governments too on this issue.

exchange4media Mumbai Bureau Sep 20, 2007 9:03 AM

Google has announced the launch of two new products for advertisers. Google Gadget Ads is an interactive ad format that is currently in an expanded beta format with a select group of AdWords advertisers worldwide. AdSense for Mobile intends to provide users with relevant ads when they are searching or browsing content on their mobile phones.

exchange4media Mumbai Bureau Sep 20, 2007 9:02 AM

Only five Indian entries have managed to win awards at the recently held Asian Marketing Effectiveness Awards 2007. JWT, GroupM, Ogilvy One and Solutions Integrated Marketing have won five awards among themselves at this year’s event.

exchange4media Staff Sep 20, 2007 9:01 AM

After its success in the South, the Hindu Metro Plus Lifestyle Show is making its debut in the North this year with Delhi. The four-day Hindu Metro Plus Lifestyle Show 2007 consumer fair commences from today at the Capital’s Pragati Maidan.

exchange4media Staff Sep 20, 2007 8:58 AM