Date-wise News

Nilesh Hubert Bhonsale has joined Sakaal Group of Publications in Pune as Manager - Events and Exhibitions. Prior to this, he was with Deccan Herald Newspapers and was handling marketing activities for Pune and some parts of Maharashtra. He has earlier worked with media houses like The Indian Express Group, Lokmat Group and Nava Bharat Group in space marketing.

exchange4media Staff May 18, 2007 9:48 PM

Makarand Karanjkar has joined UFO International Pvt. Ltd. as Chief Technology Officer. UFO International is part of the Apollo Group and is engaged in digital satellite cinema networks. Prior to this, Karanjkar was with Dolby Laboratories, San Francisco, USA, as Senior Project Engineer. He has an experience of 15 years in embedded system software design and development. He was part of the core committee of Dolby, instrumental in recommending standards for Digital Cinema Initiative (DCI) in the US and was also part of the team that deployed D-Cinema theatres in more than 400 sites across the world. Karanjkar played a key role in managing exclusive playback on Dolby cinema servers for ‘Chicken Little Run’, the first 3-D movie by Disney.

exchange4media Staff May 18, 2007 9:46 PM

Niranjan Prakash has joined STAR India Pvt Ltd as Assistant VP in the Marketing & Sales Strategy team. He will be modelling and executing Advertiser Funded Programming (AFP) initiatives across all channels on the Star India platform (with the exception of Star News, Star Ananda and Star Vijay). Prior to this, he was with E-City Ventures, Essel Group, as GM, Corporate Brand & Marketing Communications.

exchange4media Staff May 18, 2007 9:45 PM

After missing an accounting period, the Hindustan Times is back with a bang on ABC. It has beaten, although marginally, its traditional arch rival The Times of India in Delhi.

exchange4media Staff May 18, 2007 9:06 PM

JWT Delhi has won the creative duties of Sony VAIO notebooks in India. The account size is upwards of Rs 15 crore. Senior sources close to the development confirmed the news. The incumbent agency was Percept Hakudo. The multi-agency pitch for the account was invited three months ago.

exchange4media Staff May 18, 2007 1:12 PM

Starcom Mediavest Group (SMG) has firmed up plans to launch a Diaspora Marketing Unit, which would focus on the South Asian diaspora. Sources inform that SMG has finalised on an American partner for this and that a head for the initiative would be finalised in the next three weeks.

Noor Fathima Warsia May 18, 2007 11:20 AM

Sunil Mutreja has joined Hindi daily newspaper Amar Ujala as President-Marketing. He will be reporting to Atul Maheshwari, Managing Director, Amar Ujala.

exchange4media Staff May 18, 2007 10:10 AM

The Institute for Steel Development and Growth (INSDAG) has appointed JWT Kolkata as its creative agency following a multi-agency pitch. The size of the business is estimated to be around Rs 20 crore.

exchange4media Staff May 18, 2007 9:43 AM

MUMBAI: Consumer durables' sales in the first quarter of 2007 were fairly insulated from the rising interest rates. Consumers played merry with purchases of hi-end LCD and plasma televisions, frost-free refrigerators, convectional microwaves and split ACs.

exchange4media Staff May 18, 2007 9:04 AM

CHENNAI: FMCG major Henkel India plans to relaunch its detergent brand Henko to face growing competition. With product packaging acting as an instant salesman in new format stores, the company is betting big on its new brand positioning strategy.

exchange4media Staff May 18, 2007 9:02 AM

NEW DELHI: French luxury label Christian Dior Couture is converting its franchisee into a subsidiary, which will allow it to invest in retail space, manpower, training and store operations. Until now, it was the Indian franchisee, the Khotes, who were investing money behind the brand.

exchange4media Staff May 18, 2007 9:00 AM

Narayan Murthy and Salman Rushdie flagged off the Concerned Communicator Award 2007 on May 18 in Jaipur at separate functions. The award invited advertising professionals to come up with print ads on social issues.

exchange4media Staff May 18, 2007 8:57 AM

The use of celebrities in advertising has proved to be a dilemma for creative gurus. Where on one hand ad critics say that celebrity ads lack creativity and in most cases the celebs are wasted, on the other hand, many believe that celebrities interfere with the creativity and hence prove a hindrance. exchange4media finds out what creative heads have to say on celebrities.

Tasneem Limbdiwala May 18, 2007 8:55 AM

Future Brand has launched its first brand ‘Dreamline’ for the home category. The company has roped in Hema Malini as brand ambassador the brand.

exchange4media Mumbai Bureau May 18, 2007 8:54 AM

The 4th Mirchi Kaan Awards, to be held on May 18, is already creating enough buzz among the advertising community. This year, the buzz has increased owing to the coveted all-expenses paid trip to Cannes Lion 2007 promised to the winning agency.

exchange4media Staff May 18, 2007 8:53 AM

Entertainment Network India Ltd has reported a 43.6 per cent rise in its total income for the year. It also reports a 41.4 per cent rise in its total income, from Rs 32.84 crore (Q4FY06) to Rs 46.43 crore for the quarter ended March 31, 2007.

exchange4media Mumbai Bureau May 18, 2007 8:52 AM

Raj TV has recorded the most impressive scores during the recently concluded India versus Bangladesh ODI series. The channel’s deal with Neo Sports for live broadcasting of language feeds of the cricket series has put on board 86.7 per cent GRP for the channel in Tamil Nadu, while figures for Vissa in Andhra Pradesh market stood at 432.8 per cent.

Judy Franko May 18, 2007 8:50 AM

As part of its restructuring, Times Internet has made some key appointments. They include various appointments in technology, marketing, movies, sales, etc.

exchange4media Staff May 18, 2007 8:48 AM

The Supreme Court has refused to give an interim relief to Zee Turner, which had sought a stay on broadcast tribunal TDSAT’s order that allowed DTH operator Tata Sky to drop 13 of its channels.

exchange4media Staff May 18, 2007 8:47 AM

Pooja Puri has joined Hindustantimes.com as National Sales Head. She is based in Delhi and will report into Rashmi Berry, Head, Internet Business, Hindustantimes.com.

exchange4media Staff May 18, 2007 8:46 AM

Grasim Suitings has roped in Akshay Kumar as its brand ambassador. He will be endorsing the mother brand Grasim Suitings as well as all sub-brands. The company also plans to launch an exclusive signature collection of the actor.

exchange4media Staff May 18, 2007 8:44 AM

Equus Advertising has created a global campaign for Punj Lloyd Ltd in Russian. The TVC has been conveyed as though a strike operation is being planned.

exchange4media Staff May 18, 2007 8:43 AM

Air India and Mediascope Publicitas have launched ‘Corporate’, a new bimonthly in-flight business magazine for first class and business class passengers flying on Air India.

exchange4media Mumbai Bureau May 18, 2007 8:42 AM

"We should stop thinking that the client is a devil and the creative person lives in an ivory tower, and that the two must never speak -- that is nonsense. We have to be friends and a team. My best work has come out with best relationships with my clients. In fact, that's a challenge I would like to try with BMB in India, and if it doesn't work then I would've failed. But I would still like to try."

exchange4media Staff May 18, 2007 12:00 AM