Date-wise News

At a press conference held in the Capital, media baron Subhash Chandra, Chairman of Essel Group, sprung a surprise with the announcement that he was going to set up the Indian Cricket League. In effect, this will be a breakaway cricket league on the lines of the professional World Series Cricket started by Australian businessman Kerry Packer to challenge the might of the ICC in the seventies.

exchange4media Staff Apr 3, 2007 8:51 PM

After a stint of almost two years, Shantonu Aditya, CEO, Sahara One Media and Entertainment, has decided to part ways with the organisation. Seemanto Roy, who took charge of Sahara One in August 2006, continues to look after the operations of Sahara One Media.

Tasneem Limbdiwala Apr 3, 2007 6:37 PM

The Getz Prime is a truly global car, incorporating features that meet global standards of performance and aesthetics.

exchange4media Staff Apr 3, 2007 11:08 AM

Amrita TV is gearing up for yet another reality show. ‘Vanitaratnam’ would provide a platform for the young mothers to bring to the fore their inherent talents that would otherwise go unnoticed. The show will go on air on April 9.

exchange4media Chennai Bureau Apr 3, 2007 11:06 AM

McCann Erickson’s commercials would be featured in the ‘World’s Funniest TVC’s: 2007’. The show is telecast on BBC One’s programme ‘Commercial Breakdown’. The three commercials are for Yatra.com, Happy Dent Teeth Whitening Gum and Power Ultra Battery.

Tasneem Limbdiwala Apr 3, 2007 11:04 AM

In an OpenAd pitch for Gillette Fusion system, Indian agency Live1 Entertainment has won. The idea wins the pitch prize of $1,000.

exchange4media Mumbai Bureau Apr 3, 2007 11:02 AM

Big FM has announced its plans to launch its new station at Bhopal from May 2007. This would be the 15th FM station in the country from the Adlabs Films-backed venture out of the 45 that have been planned under their second launch phase.

exchange4media Mumbai Bureau Apr 3, 2007 11:00 AM

Continuing its winning spree, MPG has added three new businesses that include Hindustan Motors, real estate company Alpha GCorp and Voltas. The total size of these three businesses is estimated to be around Rs 25 crore.

Tuhina Anand Apr 3, 2007 10:57 AM

Acer India has decided to awards its creative duties to Dentsu Communications, Bangalore. The reported size of the business is Rs 20 crore. The media duties continue to be handled by Madison India.

Tasneem Limbdiwala Apr 3, 2007 10:53 AM

UTV and Malaysia-based Astro Measat’s youth channel Bindass has appointed Grey Worldwide as its advertising agency. The other agencies in the pitch were O&M, McCann Erickson and VGC.

Tasneem Limbdiwala Apr 3, 2007 10:51 AM

International Data Group has launched another magazine for the Indian market. The weekly magazine titled ‘Channel World’ is targetted at the IT channel community.

exchange4media Staff Apr 3, 2007 10:48 AM

Dainik Bhaskar has been picked as one of the top 50 news companies to acquire and retain newspaper subscribers, after the International Newspaper Marketing Association released the ‘Connecting with Readers: Best Practices in Newspaper Subscriber Acquisition and Retention’ report.

exchange4media Staff Apr 3, 2007 10:46 AM

Brand Curry has won the creative and media mandate of Air Hostess Academy. The size of the business is pegged above Rs 10 crore. Madison was the incumbent media agency while the creative duties were handled by IB&W.

exchange4media Staff Apr 3, 2007 10:43 AM

Amar Ujala is gearing to strengthen its foothold in Eastern UP with a Gorakhpur edition, which will be launched on April 6.

exchange4media Staff Apr 3, 2007 10:42 AM

With readership dipping according to readership surveys, many would argue that the print medium is dying. Yet others feel that the web will become the next destination for the written word. The recent Indian Readership Survey has strengthened some of these fears. exchange4media takes a look at the web strategies of some of the premier dailies.

exchange4media Staff Apr 3, 2007 10:37 AM

The INX board has decided the names of the forthcoming channels from INX Media and INX News -- 9X for the general entertainment channel, 9X Music for the music channel and News X for the news channel. In addition to this, the key positions in branding, programming and administration have been identified too.

Noor Fathima Warsia Apr 3, 2007 10:33 AM