Date-wise News
Hyundai Motor India unveiled its mid-sized car, Verna, in the Capital on September 25. This is the first new vehicle launch from Hyundai India after the SUV Tucson in April last year. Verna has been priced between Rs 6.21 lakh and Rs 7.35 lakh.
exchange4media Staff Sep 26, 2006 6:58 AM
After the Telecom Disputes Settlement & Appellate Tribunal (TDSAT) came down heavily on Monday against Zee Turner for not abiding by its earlier order to share its channels with the other DTH service provider, Tata Sky, and ordered it to share the same by 5 pm, Zee has been forced to share the feed with Tata Sky.
exchange4media Staff Sep 26, 2006 6:57 AM
NDTV on Monday announced the launch of the ‘Opt-Out technology’ in Kolkata. This initiative will enable the viewers of Kolkata to watch region-specific news and special programmes. With this launch, Kolkata becomes the fourth location to have the Opt-Out technology after Tamil Nadu, Kerala and Karnataka.
exchange4media Staff Sep 26, 2006 6:57 AM
TNS India has appointed Ashok Ananthraman as Senior Vice-president to spearhead the business, technology and finance (BTF) research and consulting unit. In his new role, Ananthraman will be based in Delhi and will report to TNS India, Director, Ganapathy Subramanian.
exchange4media Staff Sep 26, 2006 6:56 AM
Ramesh Kaul, Vice-president, Triton Communications Delhi, has quit the agency after a successful stint of six years. His next destination is unknown. Kaul started in Triton as a Client Servicing Director, moving on to become the General Manager, and then VP.
exchange4media Staff Sep 26, 2006 6:55 AM
Harvard Business School Publishing Corporation and the India Today Group have joined hands to publish the South Asian edition of Harvard Business Review. HBR South Asia will run the same editorial content as the flagship US edition, but will include regional advertising. This will mark the 12th edition of the magazine.
exchange4media Staff Sep 26, 2006 6:54 AM
VETA, an academy for teaching spoken English, has appointed RK Swamy BBDO as its creative agency following a multi agency-pitch involving Rediffusion DYR and Saatchi & Saatchi. The account size is pegged upwards of Rs 10 crore. JWT was handling the account until recently.
Judy Franko Sep 26, 2006 6:53 AM
Microsoft has formally launched its Gen-Next gaming and entertainment system, Xbox 360, in the Indian market. It has already appointed agencies like McCann Erickson, Brand David, Percept D’Mark and Gotocustomer as its communication partners. It has also recently launched its India centric website.
exchange4media Staff Sep 26, 2006 6:52 AM
Digital solutions provider, Connecturf, the parent company of MediaTurf, has made some key senior appointments, with Himanshu Shah being the final addition as the Chief Information Officer. What’s more, the agency has also bagged as many as 12 clients in the last few weeks.
Noor Fathima Warsia Sep 26, 2006 6:51 AM
Delhi is once again in the radio limelight with two FM stations launching in the Capital in the last two days. Following Radio One’s launch on September 23, it is now Reliance-ADAG-promoted radio division Reliance Unicorn’s turn to hit the airwaves with Big 92.7 FM in Delhi and Hyderabad.
exchange4media Staff Sep 26, 2006 6:50 AM
Law & Kenneth Delhi has bagged the creative duties for Italian jeans brand Rifle Jeans. The size of the business is estimated to be in the region of Rs 3 crore.
Tuhina Anand Sep 26, 2006 6:49 AM
VIP Undergarments from Maxwell Industries Ltd has decided to award its creative business to Lowe following a multi-agency pitch. With this win, Lowe will be handling well-known brands like VIP Frenchie, VIP Frenchie X, and VIP Feelings. The incumbent agency was O&M.
exchange4media Mumbai Bureau Sep 26, 2006 6:48 AM
Leo Burnett, Delhi has bagged the creative duties for Coca Cola’s Minute Maid. This is cola major’s foray into the non-carbonated drink segment, though in the past it did introduce Georgia tea and coffee. The pitch process had included McCann Erickson and Leo Burnett.
Tuhina Anand Sep 26, 2006 6:47 AM
The release of the NRS 2006 has seen exchange of dialogue between the National Readership Studies Council (NRSC) and various publishers and media owners. Publishers have been quick on raising anomalies in the NRS data and after significant silence, the NRSC has finally replied.
Noor Fathima Warsia Sep 26, 2006 6:47 AM
At Comma we believe that branding is about credibility and not visibility. We practice communications management to ensure that whatever brand you build, its values are communicated to both external and internal audiences. At IPAN, I trained young professionals and groomed them into good PR executives, but now agencies are not able to attract such people and nobody is willing to invest the time. But, in the near future, there will be leaders who will stress on quality rather than quantity.
exchange4media Staff Sep 26, 2006 12:00 AM
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