Date-wise News

The Delhi High Court has ordered the Union Government to issue a revised notification within seven days for implementation of CAS in the notified areas of Delhi, Mumbai and Kolkata by December 31, 2006.

exchange4media Staff Jul 20, 2006 1:18 PM

Cobra Beer has appointed Euro RSCG as its creative agency while its media arm MPG will handle the media business. This is the first time that Cobra Beer has formally taken on board an advertising agency since its launch in India last year.

exchange4media Staff Jul 20, 2006 12:59 PM

Wipro Ltd plans to pursue buy-outs of "under-marketed brands" to strengthen the portfolio of its Consumer Care & Lighting business.

exchange4media Staff Jul 20, 2006 5:31 AM

Perturbed by huge losses incurred in the domestic LPG business, IndianOil has embarked upon a project to sell co-branded non-fuel items through LPG distributors in metro cities or major urban areas.

exchange4media Staff Jul 20, 2006 5:30 AM

The Indian arm of Coca-Cola is increasingly coming under the parent's scanner owing to mounting losses. Company sources say, there's been hands-on involvement of the expats in Indian subsidiary unheard of earlier.

exchange4media Staff Jul 20, 2006 5:29 AM

IT services company Satyam has recruited the executive management team of The Publishing Practice Ltd, a specialist UK consultancy in the media and entertainment industry, to spearhead the development of a new consulting group for its global media and entertainment practice.

exchange4media Staff Jul 20, 2006 5:28 AM

Zee Telugu might have just turned one on May 18, 2006, but it is already on the fast track as far as TRPs are concerned. Another feather in its cap is the exclusive rights that the channel has bagged to telecast live the Santosham Film Awards.

exchange4media Chennai Bureau Jul 20, 2006 5:27 AM

With more and more people turning to the Internet to plan their travel itinerary, Cleartrip.com, an online booking portal, has decided to further consolidate its position. To begin with, the portal has assigned its creative duties to Beehive Communication. Though officials are tightlipped about the account size, industry sources peg the business in excess of Rs 15 crore.

Noor Fathima Warsia Jul 20, 2006 5:26 AM

Lowe Chennai has bagged the creative duties of TI Cycles of India, makers of popular cycle brands BSA and Hercules, in a multi-agency pitch. The size of the business is in the region of Rs 10 crore. The incumbent agencies are Mudra (Hercules) and O&M (BSA).

Tuhina Anand Jul 20, 2006 5:25 AM

MSN has announced the appointment of five new trade-marketing executives during a year of dynamic growth and an expanding customer base in the Asia-Pacific region. The new appointments mark the largest ever increase in MSN’s trade marketing headcount in Asia.

exchange4media Mumbai Bureau Jul 20, 2006 5:24 AM

Saurabh Kanwar has been roped in as Vice President-Content and Communication at Channel [V]. The focus of his new assignment will be to further build on the innovative never-done-before aspects of programming for Channel [v].

exchange4media Staff Jul 20, 2006 5:23 AM

R Ramaraj, Co-founder and CEO of Sify Ltd, has called it a day at the company. Though he refused to divulge details about his next destination, a press release stated that he would be working with select start-ups and would also be associated with leading venture capital firms.

exchange4media Staff Jul 20, 2006 5:21 AM

Ad guru Dan O’ Day is here and Adlabs Radio has decided that this is the way the media entity will begin making its mark with the Indian advertising and marketing fraternity. Adlabs Radio is presenting a look into hypnotic advertising, as Dan O’ Day explains ‘How to create maximum impact in broadcast advertising’.

Noor Fathima Warsia Jul 20, 2006 5:20 AM

DishTV, one of India’s leading DTH service, has partnered with Buena Vista International Television – Asia Pacific (BVITV-AP), the international television distribution arm of the Walt Disney Company, to air the latest blockbuster movies on its premier value added service, Movie-on-Demand.

exchange4media Staff Jul 20, 2006 5:19 AM

M&C Saatchi India has won the business of Easy Bill following a multi-agency pitch, while Crown Interiorz comes to them as an additional assignment, which they are already doing for the client. As per industry estimates, the cumulative size of the businesses is in the region of Rs 6 crore.

Tuhina Anand Jul 20, 2006 5:18 AM

Among the new people in are Kumar Rajesh from Aaj Tak, who has joined India TV as Executive Editor, while Prashant Tandon and Kishore Kumar Malviya have been appointed as Senior Editors.

exchange4media Staff Jul 20, 2006 5:17 AM

O&M India has announced the launch of a new arm, Ogilvy Sport. Headed by Prashant Singh, it will offer sports marketing consultancy, property representation and sales, licensing and merchandising, new media and event management.

exchange4media Staff Jul 20, 2006 5:16 AM

In November 2005, when STAR One completed a year and was riding high on the success of ‘The Great Indian Laughter Challenge’, STAR Entertainment launched a series of new shows, which Sameer Nair, CEO, STAR Entertainment, described as the adhesive around the magnet (TGILC) that would keep the audience glued. Little did the channel know that distribution problems would be added to its list of problems and plans wouldn’t deliver as per expectations.

Noor Fathima Warsia Jul 20, 2006 5:15 AM