Date-wise News

It's the kind of publicity no brand marketer wants: front-page headlines in national newspapers reading "banned" slapped over photographs of Gatorade, Edge shaving gel, Coppertone, Crest and even venerable old Jell-O. But the exclusion of liquids and gels from airplanes, following a foiled terror plot, may yet spawn opportunity for smart cosmetics, package-goods and beverage marketers.

exchange4media Staff Aug 15, 2006 8:54 AM

PepsiCo announced that Indra K. Nooyi has been appointed as Chief Executive Officer (CEO) effective October 1, 2006. Steve Reinemund, 58, the current chairman and CEO, will retire in May 2007, according to an official release issued by PepsiCo.

exchange4media Staff Aug 15, 2006 8:53 AM

P&G India is fine-tuning the integration process with Gillette India, post the global acquisition in January '05. The Indian subsidiary of Gillette will continue to be a separate listed legal entity, at least for sometime, with both companies drawing upon and leveraging each other's strengths across functions.

exchange4media Staff Aug 15, 2006 8:52 AM

The deadline for submitting entries for the 3rd annual nationwide Environment TV Spot contest conducted by Earth Communications Office - India Association has been extended till August 31, 2006. The contest this year is supported by exchange4media.com as the online partner, with Kodak and Reliance Infocomm as the prize sponsors.

exchange4media Staff Aug 15, 2006 8:52 AM

India’s oldest football site, Indianfootball.com, has claimed to have crossed the 750,000 single user hits mark on August 11, 2006. The site was launched on April 10, 1998.

exchange4media Staff Aug 15, 2006 8:51 AM

In order to commemorate the 60th Independence Day, SaharaOne Television is presenting the world TV premiere of Shyam Benegal’s biopic on freedom fighter Netaji Subhash Chandra Bose, ‘Bose, The Forgotten Hero’, at 11 am on August 15, 2006.

exchange4media Staff Aug 15, 2006 8:49 AM

The controversy regarding pesticide in cold drinks continues with the latest development being UK Government’s specialised lab, Central Science Laboratory, endorsing Coca-Cola’s claim that its products contain pesticides not more than 0.4 parts per billion, which is less than the limit prescribed by the EU for drinking water.

exchange4media Staff Aug 15, 2006 8:48 AM

After celebrating Friendship Day with marathon runs of their shows ‘Will & Grace’, ‘Love Monkey’, ‘Friends’ and ‘Full on Special’, Zee’s English entertainment channel Zee Café has lined up some more popular fare for August.

exchange4media Mumbai Bureau Aug 15, 2006 8:46 AM

Havas Sports, the international sports marketing brand, has commenced operations in India under MPG (Media Planning Group), the media arm of Havas Group.

exchange4media Mumbai Bureau Aug 15, 2006 8:45 AM

A recent study by IAMAI has found that word of mouth works best in online shopping with as high as 93 per cent respondents recommending online shopping to their near and dear ones. The study also clearly establishes the dominance of P2P reference in the online shopping space.

exchange4media Staff Aug 15, 2006 8:44 AM

After initially putting on hold its plan to relaunch Channel 7 as IBN 7, Global Broadcast News (GBN) is going ahead with its original plan and renaming its Hindi news channel as IBN 7 from this Independence Day.

exchange4media Staff Aug 15, 2006 8:43 AM