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Atit Mehta, Marketing Head, BYJU’S, tells us why Zee Marathi’s ‘Mazhya Navryachi Bayko’ was the perfect choice to build the brand’s presence in Maharashtra
The campaign that is a part of Dainik Bhaskar Group's circulation expansion initiative is backed by print, radio, digital and online, outdoor, cinema, TV and on-ground activation
Vyas will be holding the position of Independent Director on the Board
In addition to the activity, CNBC-TV18’s efforts to raise awareness among people on Budget Day will be by presenting an integrated newsroom with comprehensive coverage
The programming will have Budget special shows with economists, political leaders and senior journalists to voice their opinions on the Union Budget
As part of this challenge, 19 Mobil branded vans with Augmented Reality-enabled screens will be visiting 15 cities till July 7
Prior to this, Moterao was with Mindshare as Business Director
In a related move, Harald Wester has taken over as Executive Chairman of Maserati
The agency’s Mumbai office will manage both offline and online marketing duties for the real estate development company
ZEE5 will be launching six projects in Bangla over the next one year
CCS 2019 provides actionable insight into communication usage and engagement across 60+ bought, owned and earned digital, experiential and media channels
Jha will be reporting to EaseMyTrip CEO, Nishant Pitti and will be responsible for strategic finance, accounts and commercial functions of the company
With the launch of this new variant, Coca-Cola India, is broadening its portfolio by introducing sparkling beverages blended with fruit juice
Mandate for ‘JudgeMentall Hai Kya’ and ‘Jabariya Jodi’ won post multi-agency pitch
Nagpal was earlier with PVR as Assistant Vice President, Sales & Marketing
Prior to this, Cuny was President and CEO Pernod Ricard, Brazil
Earlier, Randhawa was Managing Partner, a position she has held since 2015
Prior to joining Parag Milk Foods, Shankar was the VP & Head of the Dairy Business at Britannia Industries Ltd
As part of this mandate GenY Medium will run hyper-targeted performance marketing campaigns for the Bengaluru-based healthcare start-up
This is part of a wider transformation agenda that Ingka Group has embarked on
Iacocca, who is credited for designing and launching the Ford Mustang, died at his Los Angeles home
The mandate includes digital marketing support for Yardley London across India & influencer marketing for the brand
‘Budget for Bharat’ to have experts like Swaminathan S Anklesaria Aiyar, Mythili Bhusnurmath & R Gopalan analysing the Union Budget
Other findings reveal most feel prevalence of fake news across all media outlets, and that public broadcasters are more trustworthy than private
Prior to this, Chimbulkar was with Network18 group and was heading brand and client solutions for Forbes India & CNBC Awaaz
The report states that an ideal sample size should be based on aspects like sample design, cost of sampling, overall budget and population characteristics
Bharat Avalani of Connecting Dots Consultancy shares his experiences from Cannes Lions 2019
The festival will have a special segment in memory of Indian cinema stalwarts, who have passed into the ages
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