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Latest News
IKEA campaign?blur=25

Through the ‘Let’s Celebrate Sleep, Everyday’ television campaign and a series of digital films that follow, the brand urges consumers to sleep well in order to get ready for the festive times.

exchange4media Staff Oct 27, 2019 6:00 PM

FerroroRocher?blur=25

Consumers will also be exposed to Ferrero Rocher precious Diwali TVC on YouTube and OTT platforms like Sony Live and Voot

exchange4media Staff Oct 27, 2019 10:00 AM

Santoor?blur=25

Titled ‘MyDiwaliRitual’, the commercial highlights a young woman assuring her worried mother that she is all set to celebrate Diwali the traditional way

exchange4media Staff Oct 26, 2019 4:00 PM

Metro Shoes?blur=25

Targeted towards the contemporary young millennial, the campaign highlights an eclectic fashion with mix and match as the theme. It advocates the idea of wear what you like and how you like it.

exchange4media Staff Oct 26, 2019 2:20 PM

Hero Indian Super League (ISL)?blur=25

Calling an end to the seven-month long wait, the ISL 2019-20 was broadcast in 7 languages and on 20 channels, plus Hotstar. 34 million viewers tuned in to watch the opening game of the season

exchange4media Staff Oct 25, 2019 7:39 PM

ICICI Lombard Diwali Ad?blur=25

The insurer in collaboration with the firefighters of Mumbai is communicating the message via a song sung by the real firefighters.

exchange4media Staff Oct 25, 2019 7:14 PM

Blue Vector & Content Ninja?blur=25

The acquisition will give wings to the long-held vision of Blue Vector to help build an ecosystem that will service clients with across-the-board brand building solutions, according to media reports.

exchange4media Staff Oct 25, 2019 6:02 PM

Vikas Mehta Mullen Lintas?blur=25

Mehta is leaving after nearly 10 months of his appointment as CEO to pursue a new opportunity in another part of the world

exchange4media Staff Oct 25, 2019 5:45 PM

Nippon India Diwali?blur=25

The campaign highlights the entry of the new brand of Mutual Funds in the market with the brand’s core promise of prosperity

exchange4media Staff Oct 25, 2019 5:29 PM

Parryware Diwali?blur=25

Parryware will be running a digital film on its Facebook and Instagram pages from 24th October to 30th October, with a promise to bring more positivity to the lives of people

exchange4media Staff Oct 25, 2019 4:00 PM

Reliance Fresh & Smart Diwali campaign?blur=25

The 9-film series campaign crafted by FCBUlka showcases deep, thoughtful and unique ways to celebrate everyday joys of life and make the occasion truly meaningful

exchange4media Staff Oct 25, 2019 3:02 PM

Aditya Group?blur=25

The 10-seconder Facebook Thumbstopper has been conceptualised and executed by Tonic Worldwide

exchange4media Staff Oct 25, 2019 1:59 PM

AnilDevan?blur=25

Devan earlier held the position of Vice President-Ad Sales at Asianet Star Communications Ltd.

exchange4media Staff Oct 25, 2019 12:52 PM

Money?blur=25

Internet formats, combined, will account for over half of global ad investment for the first time in 2020

exchange4media Staff Oct 25, 2019 12:46 PM

HIT?blur=25

As part of the initiative, multiple profiles of cockroaches were created on Instagram with interesting names to attract users

exchange4media Staff Oct 25, 2019 12:36 PM

DHL?blur=25

The association will drive engagement with ISL audiences across the Indian subcontinent over the next five months

exchange4media Staff Oct 25, 2019 12:16 PM

TikTok?blur=25

TikTok users with most creative greetings set to win rewards from goCash+ to domestic and international travel packages by GoIbibo

exchange4media Staff Oct 25, 2019 11:42 AM

Ayushmann Khurrana?blur=25

Ayushmann to be part of the brand’s upcoming campaign and will be seen in a series of ad films

exchange4media Staff Oct 25, 2019 11:14 AM

TRAI?blur=25

The Authority had issued a consultation paper on the KYC on July 19, 2019

exchange4media Staff Oct 24, 2019 6:27 PM

Lotte?blur=25

The four 30-second films have been unveiled on TV and will be available on YouTube, Facebook and Instagram channels

exchange4media Staff Oct 24, 2019 5:23 PM

Snapchat?blur=25

The brands have created special lenses that will bring to life landmarks like Tower Bridge, Eiffel Tower, Taj Mahal and Gateway of India

exchange4media Staff Oct 24, 2019 4:57 PM

Amitabh Saksena?blur=25

Saksena, Founder-Director, Actimedia PR, talks about his experience of running one of the oldest lifestyle PR agencies in the country and his journey in the industry

exchange4media Staff Oct 24, 2019 4:56 PM

Chimpz?blur=25

Isha Kapoor is Digital Integration Lead and Pratheek Rao will be Creative Director

exchange4media Staff Oct 24, 2019 4:16 PM

Sony?blur=25

ZEE5 is expanding its distribution through traditional and non-traditional avenues

exchange4media Staff Oct 24, 2019 3:55 PM

Maruti Suzuki Festive Ad?blur=25

The campaign showcases a range of festive celebrations from across India, with their one-of-a-kind nuances and the excitement they form in people’s minds

exchange4media Staff Oct 24, 2019 3:52 PM

Lionsgate?blur=25

Lionsgate India recently announced the launch of Lionsgate Play on Vodafone in India

exchange4media Staff Oct 24, 2019 3:31 PM

Ayushmann Khurrana Nexus Malls Diwali ad?blur=25

The campaign conceptualised by Ogilvy Mumbai, will be promoted across print, outdoor, radio and digital mediums

exchange4media Staff Oct 24, 2019 3:25 PM