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Bharat Sanchar Nigam Ltd (BSNL) has invited bids for supply of hoardings, front-lit flex boards and banners in Mandla SSA (secondary switching area) for a period of one year. The estimated cost of the work is Rs 400,000 and an EMD of Rs 10,000 is required for this tender.
Pallavi Goorha Kashyup Aug 6, 2010 8:49 AM
Thane Municipal Corporation has invited EOIs from agencies, specialists, proprietary or partnership or consortium or in joint venture groups for planning, designing, providing and implementing of street furniture master plan for Zones I, II and III of Thane city against entire ad rights for the city on a public-private-partnership or build-operate-transfer basis. The EMD required for this EOI is Rs 1 crore.
Pallavi Goorha Kashyup Aug 6, 2010 8:48 AM
The Panipat Municipal Corporation has invited sealed tenders offering ad rights on a wide range of outdoor media properties at different locations. The contract shall be awarded for a period of three years and includes media properties such as unipoles, hoardings, mobile vans, kiosks and banners.
Pallavi Goorha Kashyup Aug 5, 2010 8:54 AM
As per the latest RAM data, Radio Mirchi maintained its leadership position in the Kolkata market in the morning slot between 7 am and 11 am in Week 29. The FM station got a 21.1 per cent market share in Week 29, up from 20.7 per cent market share in Week 28, 20.2 per cent market share in Week 27 and 20.6 per cent market share in Week 26.
Pallavi Goorha Kashyup Aug 5, 2010 8:50 AM
The Maharashtra State Road Development Corporation (MSRDC) has invited tenders offering ad rights for nine bus shelters on as-is-where-is-basis and as-is-where-as-condition in Amravati city. These bus shelters would be of Singapore type and the approximate display area allowed would be 11.48 sq m per bus shelter.
Pallavi Goorha Kashyup Aug 4, 2010 8:52 AM
The Bangalore Metropolitan Transport Corporation (BMTC) has invited offers from agencies, companies and firms for granting sole ad rights on passenger seat backs, driver seat backs, grab handles and LCD/LED panels inside its buses. The ad rights will be for a period of five years.
Pallavi Goorha Kashyup Aug 4, 2010 8:52 AM
The latest RAM data reveals Big FM continuing its leadership position in the Bangalore market for the morning slot between 7 am and 11 am in Week 29. The FM station got a 20.8 per cent market share in Week 29, up from 18.6 per cent market share in Week 28, 18.7 per cent market share in Week 27 and 19.5 per cent market share in Week 26.
Pallavi Goorha Kashyup Aug 4, 2010 8:50 AM
Sindhu Holding has won the trolley rights at the Indira Gandhi International Airport’s newly opened Terminal 3. The contract is for three years. A tender was floated two months’ back in which several OOH agencies had taken part. Times OOH is handling the advertising for the airport.
Pallavi Goorha Kashyup Aug 3, 2010 8:41 AM
As per the latest RAM data, Radio Mirchi continued to lead in the Delhi market for the morning slot between 7 am and 11 am in Week 29. The FM station got a 23.4 per cent market share in Week 29, up from 24.1 per cent market share in Week 28, 24.5 per cent market share in Week 27 and 27 per cent market share in Week 26.
Pallavi Goorha Kashyup Aug 3, 2010 8:40 AM
According to the latest RAM data, Radio Mirchi continued to lead in the Mumbai market for the morning slot between 7 am and 11 am in Week 29. The FM station got a 19.5 per cent market share in Week 29, up from 17.9 per cent market share in the previous week. Red FM was placed second with a 15 per cent market share.
Pallavi Goorha Kashyup Aug 2, 2010 8:38 AM
The office of the Kirkee Cantonment Board, Pune, is organising a public auction on August 5, 2010 for the disposal of ad rights on hoardings at seven different locations and 195 kiosks on electric poles.
Pallavi Goorha Kashyup Jul 31, 2010 11:51 AM
Katha Mediatix India Ltd, a company in outdoor media and a specialist in media buying, is all set to introduce newer concepts of branding and advertising in the exteriors and interiors of the luxury 5-Star hotel property Sahara Star.
Pallavi Goorha Kashyup Jul 31, 2010 11:50 AM
Amravati Infrastructure Developer Ltd has invited sealed tenders for awarding the ad rights of a complete shopping mall-cum-multiplex in Bhatinda for a period of two years.
Pallavi Goorha Kashyup Jul 31, 2010 11:49 AM
NS Publicity, an OOH player in Rajasthan, has won the Delhi Metro Railway Corporation (DMRC) tender for exclusive advertising rights on the civil structures from Udyog Bhawan to Guru Dronacharya Marg (excluding the Guru Dronacharya Marg station). The contract has been awarded for a period of five years, to be renewed for another three years.
Pallavi Goorha Kashyup Jul 31, 2010 11:48 AM
Cashing in on its ‘Back to School’ initiative, Britannia Industries Ltd had introduced the Britannia ‘Back to School’ goodies, which could be obtained on buying certain packs of Tiger, Milk Bikis and Cakes. Goodies like bag tags, rulers, book labels and stickers, stationery and lunch boxes were given away free with every pack.
Pallavi Goorha Kashyup Jul 31, 2010 9:02 AM
The Airports Authority of India (AAI) has invited bids in two parts (technical and financial) for installation of three 32-inch LCD/ plasma TV screens in the terminal building of the Maharana Pratap Airport at Udaipur in lieu of advertising rights. The contract shall be awarded for a period of three years.
Pallavi Goorha Kashyup Jul 29, 2010 8:47 AM
Rajneesh Bahl is joining Percept OOH as Business Head. He takes charge from the first week of August. Bahl’s last stint was with Clear Channel as President, where he spent six months. In his new role, he will be reporting to Sanjay Pareek, President, Percept OOH.
Pallavi Goorha Kashyup Jul 29, 2010 8:45 AM
The Bihar State Road Transport Corporation (BSRTC) has invited bids under the ‘two-packet system’ from ad agencies for empanelment for planning and conducting of ads issued by BSRTC, utilising the Corporation’s buses and bus stands for advertising purposes.
Pallavi Goorha Kashyup Jul 28, 2010 8:45 AM
Carrying forward its Happy Price Menu (HPM) proposition, McDonald’s has come up with a new campaign. The route it has taken to establish the affordability factor this time is a ‘bribe’, the thought being HPM is so affordable that you can bribe as many people as you like. The bribe here being in a fun way to help get out of a sticky situation.
Pallavi Goorha Kashyup Jul 28, 2010 8:44 AM
Prime Outdoors, part of Prime Market Research, has recently launched a new software that provides an easy and convenient way to search, select and book hoarding sites across India.
Pallavi Goorha Kashyup Jul 27, 2010 8:43 AM
Baskin Robbins India is all set to celebrate its 65th global anniversary on July 31. The ice-cream brand has already embarked on a slew of on ground activities, besides an extensive radio campaign as part of its anniversary celebrations. exchange4media takes a look at these activities and future plans.
Pallavi Goorha Kashyup Jul 27, 2010 8:41 AM
The Himachal Road Transport Corporation (HRTC) has invited tenders from interested parties, offering ad rights on its fleet of buses that ply within and outside the state, for a period of one year. This period can be extended for another year. The ad rights will be awarded for 311 buses.
Pallavi Goorha Kashyup Jul 26, 2010 8:17 AM
Bharti AXA Investment Managers has assigned its digital duties to Digital Law & Kenneth. The win comes on the back of a multi-agency pitch. Bharti AXA Investment Managers has presence in more than 34 locations across the country.
Pallavi Goorha Kashyup Jul 26, 2010 8:15 AM
Ice-cream brand Baskin Robbins is on the lookout for a creative partner. Thought Blurb has been handling the creative duties since October 2007.The media duties are being handled in-house.
Pallavi Goorha Kashyup Jul 26, 2010 8:14 AM
Pioneer Publicity has won the exclusive rights on 425 pole kiosks located on four key flyovers in Mumbai in a competitive bid called by the Maharashtra State Road Development Corporation (MSRDC). The contract will come into effect from August 1. Alakh Advertising had earlier held the ad rights.
Pallavi Goorha Kashyup Jul 24, 2010 9:03 AM
The new Aegon Life Insurance campaign focuses on the concept of insurance, with the proposition – Uncertain world, certain solution. A heavy TV and online burst has been planned as part of this campaign, with a 5-6 week pan India TV campaign.
Pallavi Goorha Kashyup Jul 24, 2010 9:03 AM
The new TVC launched by Wynn Telecom, featuring brand ambassadors Saif Ali Khan and Bipasha Basu, takes a look at a day in the life of these two stars, and in the process highlights the unique features of the Wynncom mobile phones.
Pallavi Goorha Kashyup Jul 24, 2010 9:01 AM
P9 integrated, a 360 degree entertainment marketing company from the Percept Group, is further strengthening its association with movies. The company is now looking associations with Hollywood and regional movies, besides making music videos.
Pallavi Goorha Kashyup Jul 23, 2010 8:41 AM
The Director of Tourism, Government of Maharashtra, has invited expression of interest (EOI) from ad agencies for handling its outdoor, print, audio and digital advertisements by offering complete solutions through creatives, media planning, media buying, for ad requirements of the department across various media formats. According to industry sources, the account size is pegged at Rs 300 crore.
Pallavi Goorha Kashyup Jul 23, 2010 8:36 AM
The Waltair Division of East Coast Railway has invited sealed tenders for the allotment of portico ceiling space for erecting ad dangler balloons at Visakhapatnam, Vizianagaram and Duvvada railway stations. The contract shall be awarded for a period of three years.
Pallavi Goorha Kashyup Jul 22, 2010 8:47 AM
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