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FM radio players are following the footsteps of print media of having an ombudsman to handle complaints and finding mutually satisfactory solutions. In line with this development, Radio Misty has appointed GS Hora, Chairman, CII, North Bengal Chapter, as Ombudsman. In December 2009, My FM had appointed brand consultant Giraj Sharma as Ombudsman.
Nitin Pandey Jan 6, 2010 8:10 AM
After a long stint in the print media, Manoj Sharma has begun a fresh innings in the electronic media with India TV, where he has taken charge as Group Business Head from January 1, 2010. It may be recalled that Sharma was part of the restructure at India TV in November 2009. Prior to joining India TV, Sharma had worked with India Today and CNBC-TV18.
Nitin Pandey Jan 6, 2010 8:10 AM
For me job is like ‘Shaadi Ka Laddu’ (I know it is a strange comparison); and like ‘shaadi’ is mandatory in Indian tradition, so is getting a job, and hence I too had to taste this ‘laddu’ (the ‘job wala laddu’ and not the ‘shaadi wala laddu’). exchange4media has given me the platform to fulfil my professional dreams, says Nitin Pandey.
Nitin Pandey Jan 1, 2010 9:15 AM
Paras Pharma has initiated structured radio buying for the first time for their product Moov Neck & Shoulders. The planning of the campaign was on the basis of inputs on radio effectiveness for various brands in the FMCG industry and is targeted at SEC A/B 25+ affluent, urban male working class of the population.
Nitin Pandey Dec 31, 2009 8:06 AM
Shefalee Vasudev has put in her papers as Editor of Marie Claire India. Prior to joining the Outlook Group to head Marie Claire India as its first Editor, Vasudev had been a news journalist for 15 years and had worked with various newspapers and magazines.
Nitin Pandey Dec 23, 2009 7:40 AM
Vivek Gaur, Executive Director, India Today Group, has quit and joined Hindustan Times. Confirming the news to exchange4media, Gaur said that he joined HT on December 21, 2009 as Business Head for the North-East region and would be reporting to Rajeev Verma, CEO, HT Media.
Nitin Pandey Dec 23, 2009 7:38 AM
After five insightful marketing case study presentations, the Pitch CMO Summit saw a panel discussion on understanding the consumer better. The panelists included Tata Docomo’s Abdul Khan, Pidilite Industries’ Praveen Tripathi, and Rajesh Mehta of Western Union Services. Pitch magazine’s Amit Agnihotri moderated the session.
Nitin Pandey Dec 18, 2009 8:06 AM
DNA’s Bangalore edition turned one on December 14, 2009. On completion of a successful first year, John M Kohlhoff, Senior Manager - Marketing, and Head Marketing, DNA Bangalore, spoke to exchange4media about DNA’s experience in IT city and its innovative ways to connect with the young Bangalore audience.
Nitin Pandey Dec 15, 2009 8:42 AM
For long, print publications have been trying to monetise their content online, with varying degrees of success and some not so successful ventures. While in Part 1, exchange4media got the publishers’ views, in Part 2, we look at what digital agencies have to say and the future of such initiatives.
Nitin Pandey Dec 14, 2009 8:29 AM
For long, print publications have been trying to monetise their content online, with varying degrees of success and some not so successful ventures. As the issue heats up, publishers are mulling over one main question – how can consumers be convinced to pay for news that they can access for free on the Internet in many different ways. exchange4media finds out from publishers and digital agencies.
Nitin Pandey Dec 11, 2009 8:15 AM
HomeShop18, the Network18 Group’s online and on-air retail marketing and distribution venture, is investing $23.5 million to fund the growth of its business, partnering with GS Home Shopping Korea. In an exclusive conversation with exchange4media, Raghav Bahl, MD, Network18 Group, elaborates on this tie-up and future strategies of HomeShop18.
Nitin Pandey Dec 9, 2009 8:15 AM
Sunil Lulla has stepped down from the Board of Alva Brothers. Consequent to this, he has relinquished his position as CEO of Alva Turner Hindi GEC Real, and his association with production house Miditech.
Nitin Pandey Dec 3, 2009 8:23 AM
Will mobile commerce live up to its promise, role of strong payment gateways, cheap and accessible broadband – these were some of the pertinent topics that came up for discussion at the National Conference on Digital Commerce, organised by IAMAI in Delhi on November 27, 2009.
Nitin Pandey Nov 30, 2009 8:33 AM
The National Conference on Digital Commerce, organised by the Internet and Mobile Association of India (IAMAI) in the Capital on November 27, 2009, sought to identify and analyse ways to build the business environment for digital commerce to thrive in India.
Nitin Pandey Nov 28, 2009 7:53 AM
TV channels had come under much flak for the coverage of Mumbai’s darkest 60 hours. A year later, the channels are geared to rekindle the memories of 26/11 with a series of programmes and specials, paying tribute to the bravehearts and victims alike.
Nitin Pandey Nov 26, 2009 9:00 AM
Growing numbers of mobile phone users and a news hungry nation offer a potent combination for the growth of news on mobile phones. While news channels have already begun exploring this medium in a big way, digital agencies too are upbeat about it and are hoping 3G rollout would further boost news on mobile. exchange4media takes a look at this growing space.
Nitin Pandey Nov 20, 2009 7:53 AM
Ahead of the Assembly elections in Jharkhand, Hindi daily Prabhat Khabar has embarked on a massive campaign to educate people on their voting rights. The paper is using hoardings, pamphlets, books and public gatherings to make people aware of their democratic rights, besides running a series of ‘Jage Jharkhand - Badle Jharkhand’ campaigns.
Nitin Pandey Nov 14, 2009 7:34 AM
The role of retailing in furthering the growth of magazines was discussed at length in the session on ‘Organised Retailing – The New Paradigm’ on Day two of the Indian Magazine Congress 2009. India Today Group’s Vivek Gaur moderated the session, while the panellists included Alex Joseph of Outlook, Ashwin TS of Odyssey and MEPE’s Lorenzo Mauri.
Nitin Pandey Nov 7, 2009 9:29 AM
National Geographic Group’s Declan Moore pepped up the proceedings on Day two of the Indian magazine Congress (IMC) 2009 when he came on the dais to present the numerous alternate revenue models available for magazine publishers. He peppered his presentation with scores of examples of technological and content innovations done by magazines the world over. <br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=5&news_id=36387&tag=32406&pict=3 target= _blank><b>IMC 2009: Digitalising content increases its visibility & revenue: Andrew Madden</b></a> <br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=5&news_id=36388&tag=32407&pict=4 target= _blank><b>IMC 2009: Innovate or die: Juan Senor</b></a>
Nitin Pandey Nov 7, 2009 9:04 AM
While there has been a lot of focus on English media and the effects of the downturn, not enough attention has been to language publications. The session on ‘Language publishing – How it withstood the slowdown’ at the Indian Magazine Congress 2009 sought to highlight pertinent issues such as survival of regional magazines, importance of relevant content, strategies, etc. The session was moderated by Delhi Press’ Anant Nath, while the panellists included Amit Tiwari of Philips India, Chitralekha’s Mitrajit Bhattacharya, and Pritti Kumar of G2 Magazine.
Nitin Pandey Nov 6, 2009 10:16 AM
Delivering the keynote address at the Indian Magazine Congress (IMC) 2009 on November 5, an upbeat Aroon Purie of India Today Group said that the future was great for magazines, more so India, where the macro environment for magazines looked good. While sharing his ‘magic mantras’ for the magazine industry, Purie also exhorted the industry to talk up the journalistic talent in the country. <br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=5&news_id=36370&tag=32379&pict=3 target= _blank><b>IMC 2009: stop talking about economic cycles, it is just a cycle: Chris Llewellyn</b></a> <br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=5&news_id=36371&tag=32380&pict=4 target= _blank><b>IMC 2009: Look for new sectors that could take the industry further: Nishant Singhal</b></a>
Nitin Pandey Nov 6, 2009 8:00 AM
It may be a small player and a new entrant in a highly competitive market, however, Khoj India, a 24-hour bilingual news channel, is quite upbeat about the way ahead for itself. The channel, from the Signet Communication stable, follows, what it calls, ‘SMART’ programming. Shashi Mehta, CEO, Khoj India, elaborates more on this, along with the plans for growth.
Nitin Pandey Nov 3, 2009 8:23 AM
Moderating the session titled ‘What do sports management and marketing agencies look from clients and broadcasters?’, when moderator and well-known sports anchor Charu Sharma asked that question, he got a three-word reply – everything and anything. The role of marketing agencies, sports federations, broadcasters, the Government and Sports Ministry came under the scanner at the panel discussion at the ISMF 2009.
Nitin Pandey Nov 2, 2009 7:53 AM
What is BCCI doing that other India sports federations are not doing? Is it fair to blame cricket for the lack of interest in other sports? Why have we not been able to replicate the IPL success in other sports? These and other such pertinent questions were asked and answers sought at the session titled ‘Sports Federations – Is reinvention the way forward’ at the India Sports Marketing Forum (ISMF) 2009, held in Delhi on October 30.
Nitin Pandey Nov 2, 2009 7:48 AM
Synovate organised an Expo in Delhi recently, wherein it provided an opportunity to marketers to know about the innovative tools to improve their marketing shares, understand consumer behaviour, brand differentiation and brand affinity. Synovate has pooled its research and consulting capabilities into a new product called Ideal Customer Experience (ICE).
Nitin Pandey Oct 30, 2009 8:15 AM
Hindustan, the Hindi daily from the HT Media stable, brought together several eminent personalities from various domains to discuss ways to make Uttar Pradesh a pleasant and developed state. This was done at an event – Samagam – held in Lucknow on October 27. IBN7 was the event partner.
Nitin Pandey Oct 29, 2009 8:03 AM
With the launch of ET Now from the Times Global Broadcasting Company Ltd earlier this year, to the rejuvenation of UTVi following its partnership with Bloomberg to create Bloomberg UTV, the English business news genre has seen important changes in the year. The newcomers have made no impact on the traditional genre leader, CNBC-TV18, which continues to be the leader, but NDTV Profit is seeing a tough fight to hold on to the No. 2 position.
Nitin Pandey Oct 27, 2009 8:27 AM
TAM Media Research data for the period January to mid-October 2009 has thrown some interesting trends for the Hindi news genre. The fragmented genre has shown a steady trend for the top players in the core news TG, where Aaj Tak has been a consistent No. 1 player, except in week 42, when India TV marginally climbs ahead of Aaj Tak. One interesting trend is that of DD News holding on to the strong No. 4 position.
Nitin Pandey Oct 23, 2009 8:47 AM
NewsX has been seeing quite some action in the last 2-3 months with some key appointments as well as plans to revamp and strengthen the channel. NewsX is also going free to air from October 2009. Jehangir Pocha, in an exclusive conversation with exchange4media, speaks about plans for the channel, its rebranding, content strategy and more.
Nitin Pandey Oct 21, 2009 9:00 AM
Speaking at the All India Editors’ Conference on Social & Infrastructure Issues in Srinagar, Information & Broadcasting Minister Ambika Soni said that the Government would soon amend the Press & Registration of Books Act, (PRB Act) 1867 on a larger scale as the existing provisions of the Act were inadequate to cater to the growth of the print media. While members of the industry stated that the Act needs to be amended, they also said that the MIB should take the Press into confidence before moving in that direction.
Nitin Pandey Oct 14, 2009 8:47 AM
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