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As the country celebrates Ganpati festival, starting September 1, 2011, Marathi newspaper Maharashtra Times turns into a ‘Fragrant Newspaper’ for the next 10 days during the festival period.
Nitin Pandey Sep 1, 2011 8:54 AM
As national Hindi news channel News Express turns a month old, the group Sai Prasad Media has revealed that it will invest Rs 200 crore to strengthen its presence in the market. The group has already invested nearly Rs 80 crore on technology and distribution, while almost Rs 20 crore has been earmarked for an awareness campaign and other running expenses.
Nitin Pandey Aug 30, 2011 9:03 AM
LinkedIn India and IAMAI’s panel discussion revolved around how social media can be used for customer engagement, and how B2B businesses can translate these engagement tools into business opportunities and build relevant conversations with customers.
Nitin Pandey Aug 29, 2011 9:10 AM
Political Express, a Hindi newspaper from Niche Marker Callnet Pvt Ltd, has hit Delhi newsstands on August 23, 2011. The 12-page newspaper has a cover price of Rs 2.50 and the initial print run is claimed to be 40,000 copies. Atir Husain is the Editor and Publisher of the newspaper.
Nitin Pandey Aug 29, 2011 8:39 AM
AMD India has embarked on its ‘Future is Me’ campaign across India from August 25, 2011. The campaign will feature a four-month long contest targeting youth with the objective of anticipating the future in four categories – Music, Entertainment, Digital and Fashion.
Nitin Pandey Aug 26, 2011 9:21 AM
Gurmeet Singh has been appointed as Chief Executive Officer (CEO) of Forbes India effective from August 24, 2011. He is reporting to B Sai Kumar, Group COO, Network18 Group. Prior to this, Singh was associated with HT Mumbai since 2009, where he was heading the newspaper’s business.
Nitin Pandey Aug 26, 2011 8:46 AM
Dainik Bhaskar Jabalpur group is set to launch its sixth edition on August 27, 2011, from Aurangabad. The third edition of the newspaper in Maharashtra from the group will carry 20 pages and will have cover price of Rs 2.50. The editorial duties for the Aurangabad edition are being headed by Abdul Kadir.
Nitin Pandey Aug 26, 2011 8:41 AM
MTNL has tied up with Shemaroo to launch its 2G and 3G (Video IVR, WAP and IVR) value added services across Delhi and Mumbai. This will facilitate MTNL subscribers to view live feeds from major shrines of India as well as mini versions of Bollywood hits on their phones.
Nitin Pandey Aug 24, 2011 8:33 AM
Business Standard is set to enter Chhattisgarh with its Raipur edition which is launching on August 24, 2011. With a cover price of Rs 3, the Raipur edition will cover cities such as Bhilai, Durg, Bilaspur, Jagdalpur, Raigarh and Korba, among others.
Nitin Pandey Aug 23, 2011 8:33 AM
The easing of FDI norms for print media has seen the launch of quite a few international titles in the women-centric magazine genre. This has widened the advertisers’ portfolio for women’s magazines in India and has led to some intense competition. exchange4media finds out how media planners and publishers view the future of women’s magazines in India…
Nitin Pandey Aug 16, 2011 8:24 AM
While Mid Day Delhi has turned four on August 12, 2011, Pune edition of the tabloid is celebrating its third anniversary in the city...
Nitin Pandey Aug 12, 2011 9:09 AM
Amid intense deliberations and dilemmas, the distinguished Jury for the e4m News Broadcasting Awards, under the Chairmanship of Shekhar Gupta, finalised the names of the winners in various categories. The Jury panel met in Delhi on August 11, 2011 to deliberate on the entries. All eyes are now on August 27, 2011, when the winners will be felicitated at a glittering ceremony in Delhi at The LaLit.
Nitin Pandey Aug 12, 2011 9:07 AM
The new avatar of Champak includes a new look, bigger size, better design and more content. Meanwhile, recently the cover price of the fortnightly was revised from Rs 15 to Rs 20. However, the final decision on the cover price and ad rates of the revamped Champak is yet to be taken by the group.
Nitin Pandey Aug 2, 2011 10:46 AM
Starting with Bilaspur edition, the daily is set to go out in all-colour format with new design and added content. The group is also planning to launch new editions in Chhattisgarh and in Centre India by the end of the year 2011...
Nitin Pandey Aug 2, 2011 8:44 AM
Post the launch of its high-end luxury and lifestyle magazine ‘Atelier’ in July 2011, Creative Nest Media has firmed up its expansion plans. The group is now eyeing the middle class readers and will be a launching a magazine for this segment soon.
Nitin Pandey Jul 29, 2011 8:55 AM
In the first year of operations youth channel Hit7 from LSD Media aims to capture 10 per cent share of the advertising spends. It also plans a transition to DTH within two years of operations...
Nitin Pandey Jul 28, 2011 9:00 AM
E24 has brought about major changes in its programming line-up. To support the new look, the channel’s distribution network is also being strengthened. Meanwhile, an ad rate hike is also on the anvil.
Nitin Pandey Jul 27, 2011 9:20 AM
Anandabazar Patrika (ABP) Group launched its much anticipated Bengali GEC ‘Sananda’ on July 25, 2011. Social issues are the basic theme of the channel’s programming line-up. Apart from its core audience – women – Sananda will focus on household family programming too, including realty shows.
Nitin Pandey Jul 26, 2011 11:01 AM
Stung by the recent Radia phone tapping controversy, Indian media has come out strongly against the News of the World phone-hacking scandal. exchange4media spoke to some leading editors to gauge their reactions…
Nitin Pandey Jul 21, 2011 9:02 AM
Raj News is now renamed as T News and has undergone a makeover, besides beefing up its content line-up. Now, the parent group Telangana Broadcasting is gearing up to launch a new Telugu GEC soon.
Nitin Pandey Jul 4, 2011 9:13 AM
With e4m deciding to compare the IRS 2011 Q1 numbers with the corresponding period last year, Nitin Pandey was expecting some interesting trends to emerge... and they did.
Nitin Pandey Jul 2, 2011 8:34 AM
Media veteran Bharat Kapadia has bid adieu to Lokmat and is soon going to start a consultancy firm, called <a href="mailto:ideas@bharatkapadia.com">ideas@bharatkapadia.com</a>.
Nitin Pandey Jul 1, 2011 9:17 AM
Broadcasters Audience Research Council has not met the stipulated June 2011 deadline that was outlined in the MIB’s TRP Committee Report to form a high-powered committee to guide BARC in the area of research, design and analysis.
Nitin Pandey Jul 1, 2011 8:46 AM
While English newspapers have been able to attract more readers in a year’s time, reporting a growth of 33.33 per cent as per IRS 2011 Q1 data, Hindi dailies have de-grown in the state, losing nearly 1.60 lakh readers...
Nitin Pandey Jun 28, 2011 11:07 AM
Barring Punjab Kesari, all Hindi dailies in Chandigarh have witnessed decline in their AIR numbers as per the IRS 2011 Q1 data. The story is not a happy one for Punjabi dailies as well...
Nitin Pandey Jun 28, 2011 11:04 AM
While the fate of monthly and weekly magazines remains unchanged in Goa as per the IRS 2011 Q1 data, fortnightly magazines have charted a growth path in their AIR...
Nitin Pandey Jun 28, 2011 11:01 AM
As per industry experts, over the last two years, media investments in the auto category have grown by 60-70 per cent y-o-y. What has prompted the auto sector to up its marketing budget for print media? exchange4media analyses...
Nitin Pandey Jun 28, 2011 9:41 AM
After almost a year since its entry in Chhattisgarh with its Raipur and Bhilai editions, Patrika launched its Bilaspur edition last week – its third edition in the state.
Nitin Pandey Jun 28, 2011 8:35 AM
Led by the growth of Hindustan and Prabhat Khabar, the AIR of ‘Any Hindi’ daily in Bihar has grown by 7.59 per cent in IRS 2011 Q1, while English dailies have grown by 4.15 per cent.
Nitin Pandey Jun 27, 2011 12:02 PM
While, the AIR of ‘Any Hindi’ dailies stands at 32.68 lakh in the Jharkhand market as per the IRS 2011 Q1 data, English dailies in the state have also seen positive response from the readers during the year...
Nitin Pandey Jun 27, 2011 11:59 AM
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