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Contrary to the general perception, readership trends are not very promising for all language daily genres. A look at the topline trends of all 11 regional dailies surveyed by the Indian Readership Survey...
Nitin Pandey Oct 7, 2011 8:36 AM
Euro RSCG has won the creative business of Nimbus Sport’s World Hockey Series. The win comes after a fiercely fought multi-agency pitch. As a part of the contract, Euro RSCG’s Mumbai office will handle the entire advertising duties of World Series Hockey on a project basis.
Nitin Pandey Oct 5, 2011 11:49 AM
All four Urdu dailies surveyed by Hansa Research have seen a decline in their average issue readership (AIR) over the previous quarter as per the IRS 2011 Q2 results. However, when compared to last year, Siasat and The Munsif, have been able to add some more readers.
Nitin Pandey Oct 5, 2011 10:51 AM
The upcoming State Assembly elections in Punjab may give the much needed fillip to the Punjabi newspaper market, but for now, the Indian Readership Survey 2011 Q2 results have show mostly negative trends for Punjabi dailies.
Nitin Pandey Oct 5, 2011 10:46 AM
As per the IRS 2011 Q2 results, the Marathi newspaper market has continued to see decline in AIR of most dailies. However, amid decline, the top two dailies – Lokmat and Daily Sakal - have added almost 4.39 lakh readers, combined, in a year.
Nitin Pandey Oct 5, 2011 10:42 AM
While all four Oriya dailies have witnessed decline in average issue readership as per the IRS 2011 Q2 results, Dharitri is the exception, showing a growth of 10 per cent over last year.
Nitin Pandey Oct 4, 2011 9:55 AM
When compared to the previous quarter, the top three Telugu dailies have seen growth in AIR, adding almost 2 lakh readers as per the IRS 2011 Q2 results. However, a comparison to the corresponding period last year is a different story...
Nitin Pandey Oct 4, 2011 9:14 AM
The top five Malayalam dailies – Malayala Manorama, Mathrubhumi, Madhyamam and Mangalam – have been able to attract readers over the period of time. However, Malayalam periodicals have seen mixed trends in the IRS 2011 Q2 results.
Nitin Pandey Oct 4, 2011 9:07 AM
With most Kannada dailies garnering positive growth, as per the IRS 2011 Q2 results, Kannada publications – both dailies and periodicals – have been able to attract more readers.
Nitin Pandey Oct 4, 2011 9:03 AM
India Today, Outlook and The Week have reported positive growth as compared to last quarter. Readers Digest, Femina and Business Today have also been able to attract readers as per the IRS 2011 Q1 results, as compared to the previous quarter.
Nitin Pandey Oct 3, 2011 10:04 AM
Dainik Jagran, followed by Dainik Bhaskar, Hindustan and Amar Ujala, have witnessed growth in AIR over last year as well as over the previous quarter. The top four dailies have together added 9.6 lakh readers over the previous quarter, and a whopping 36.55 lakh readers over last year.
Nitin Pandey Oct 3, 2011 9:33 AM
The top three business dailies – Economic Times, Mint and Business Standard – have witnessed growth in their AIR in IRS 2011 Q2 as compared to the previous quarter as well as over the corresponding period of last year. This reflects the general growth trend seen in business dailies in the latest quarter.
Nitin Pandey Oct 3, 2011 9:30 AM
When compared to the corresponding period of 2010, results for the Indian Readership Survey 2011 Q2 reflect grim trends for the English newspaper genre. Bucking this trend are Hindustan Times and The Times of India, with both papers seeing a combined addition of 6.67 lakh readers in a year.
Nitin Pandey Oct 3, 2011 9:27 AM
Five out of six topline Tamil dailies have witnessed decline in average issue readership (AIR) as compared to the corresponding period last year. However, when compared to the previous quarter, the trends did give some relief to Tamil dailies as almost all of them witnessed growth in AIR.
Nitin Pandey Oct 3, 2011 9:25 AM
As per the IRS 2011 Q2 results, eight out of the top ten magazines have witnessed growth in average issue readership (AIR) as compared to the previous quarter. Besides, during same period, the top five magazines have garnered positive growth in AIR, jointly adding 5.31 lakh readers.
Nitin Pandey Oct 3, 2011 9:23 AM
Correspondent Nitin Pandey is all set to do yet another round of number crunching and data analysis as he delves into the results of the Indian Readership Survey for the second quarter of 2011…
Nitin Pandey Oct 1, 2011 8:50 AM
MRUC and Hansa Research have released the Indian Readership Survey data for Q2 of 2011. Eight of the top 10 players have registered growth in readership. There are no changes in the top order. Dainik Jagran continues to be the highest read daily followed by Dainik Bhaskar, Hindustan, Malayala Manorama and Amar Ujala. Once again, The Times of India is the only English publication in the top 10 dailies.
Nitin Pandey Oct 1, 2011 8:42 AM
With this, Navbharat Times has gone hyper local in the region, adding 8-pages dedicated to local content with the mainline newspaper. The cover price of the newspaper remains unchanged at Rs 2.5 per copy.
Nitin Pandey Sep 29, 2011 8:22 AM
Gaya in Bihar is set to witness some print action with two Hindi dailies – Hindustan and Prabhat Khabar – gearing up for launch. It is almost after a decade that Hindi newspaper Hindustan is ready to expand its reach in Bihar. Meanwhile, Prabhat Khabar, the third most read newspaper in the state as per the Indian Readership Survey, is also set to explore the Gaya market.
Nitin Pandey Sep 27, 2011 8:47 AM
Bag Network is expanding its channel bouquet with the launch of Darshan24. The 24-hour free-to-air spiritual channel, goes on air from Sept 28, 2011.
Nitin Pandey Sep 23, 2011 9:31 AM
Anirban Bagchi has been appointed as Publisher of Mid Day Delhi. Bagchi will be replacing Narendra Tripathi, who had recently moved out of the group. He has been associated with Mid Day for the last six months.
Nitin Pandey Sep 22, 2011 8:37 AM
With the Indian Readership Survey (Q1 results) reporting positive trends in the average issue readership for certain periodicities, now most publishing groups have increased the cover prices of their magazines. This includes India Today, Outlook and The Week, besides magazines targeted at students preparing for various competitive exams.
Nitin Pandey Sep 20, 2011 9:25 AM
Along with the addition of the three Hindi news channels, the India News Group is also planning to venture into the English news space. Also, going forward, the Group plans to launch a Hindi general entertainment channel in 2012...
Nitin Pandey Sep 15, 2011 8:41 AM
Haribhoomi is now laying special emphasis on its Edit pages with a view to catering to readers’ varied tastes. The newspaper will be avoiding long and unwieldy stories and will focus on well-edited, well-displayed compact stories.
Nitin Pandey Sep 15, 2011 8:32 AM
To beef up its expansion plans in the Hindi belt, India News Group has appointed Narendra Tripathi as Chief Operating Officer for its broadcasting division, while Arun Agarwal has been appointed as Chief Finance Officer.
Nitin Pandey Sep 14, 2011 8:42 AM
STAR India has renewed its focus on Star Gold and with this, the channel has undergone a rebranding and has lined up the latest Bollywood blockbusters to premiere on the channel...
Nitin Pandey Sep 12, 2011 9:55 AM
The new editions of The Sunday Standard in North and West Indian cities will be the same as the national edition, however, local news of the region will be given preference. Prabhu Chawla, Editorial Director, The New Indian Express, shared with e4m that they were not looking at the metro markets for the new editions.
Nitin Pandey Sep 9, 2011 8:44 AM
Narendra Tripathi, who was appointed as Printer and Publisher for North operations of Mid Day in March this year, has put in his papers. Though Tripathi did not reveal where he is headed next, he did mention that he would be moving back to the broadcast industry.
Nitin Pandey Sep 7, 2011 2:40 PM
While, the Group of Ministers will discuss the nitty-gritties of the report titled ‘Paid News: How Corruption in Indian Media Undermine Democracy’, speculations rife that it might also mull over various other issues concerning the Indian media industry, including FDI limit across media sectors.
Nitin Pandey Sep 7, 2011 2:33 PM
As Uttar Pradesh is set to witness Assembly Elections in the beginning of 2012, Hindustand is geared up to launch Moradabad and Aligarh editions, to strengthen its presence in the state before the elections.
Nitin Pandey Sep 6, 2011 9:13 AM
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