Date-wise News

Percept’s AMO has roped in Manish Arora as its Director - Business Planning. Arora will be primarily leading business development initiatives for AMO’s Mumbai office. He will report to Managing Director Elvis Dias and COO Jitendra Khokle. Prior to joining AMO, Arora was associated with Saints & Warriors. He has also previously worked with Classic Advertising (Dubai), Quadrant Communications and O&M for clients such as Pantaloons, Staples, Amul Innerwears, Elf Lubricants, Toshiba, Alcatel Videocon, Voltas and Sansui, among others.

exchange4media Staff Aug 22, 2009 9:58 AM

CarWale.com, India’s automotive portal for car consumers to buy, sell and manage their cars, has appointed Kartik Ganesh as its Editor. Ganesh brings with him rich experience and enormous understanding of the automobile industry. He has had earlier associations with Business Standard Motoring, Autocar India, and BBC Top Gear India. He has also helped take forward several web initiatives whilst at Autocar India and at BS Motoring for their respective online portals. Apart from this, Ganesh has also been part of the team that conceived and executed events like the Speed Run and the CNBC-TV18 COTY Awards.

exchange4media Staff Aug 22, 2009 9:57 AM

Daniel Ginsburg, co-founder, Chairman and CEO of TAG Media Networks, has recently passed away. This was announced by the Board of Directors of TAG Media Network. With his passing away, the Board of Directors of TAG has appointed Bunty Peerbhoy, co-founder of TAG, as Chairman, and PR Satheesh, COO, as President and COO.

exchange4media Staff Aug 22, 2009 8:52 AM

Bharti Airtel has embarked on the second high decibel marketing campaign for its direct to home (DTH) service Airtel Digital TV. The campaign that breaks full fledged on August 21, 2009 has managed to create quite a stir in the market with Saif Ali Khan trying to find his “childhood sweetheart”. The campaign is conceptualised by JWT India.

Pallavi Goorha Kashyup Aug 22, 2009 8:49 AM

Cogito Consulting, the specialised brand and marketing consultancy company of DraftFCB + Ulka Group, has sought to understand the outlook of young executives in India in its study called Cogito OYE ’09. The two-phased study, pre- and post- the general elections, among young executives looks at what has been the impact of the sudden swing of events on their resiliency.

exchange4media Mumbai Bureau Aug 22, 2009 8:48 AM

Keeping an eye on the changing audience preferences, Filmy, the nearly three-and-a-half-year old Hindi movie channel, has embarked on a process of self-renewal with an aim to capture the essence of Bollywood.

exchange4media Mumbai Bureau Aug 22, 2009 8:47 AM

“I think we are still very TV-centric and need to grow our capabilities in other disciplines. Also, while we tend to do great work for theme ads, we treat tactical advertising like stepchildren. That’s not how the consumer sees it. We need to handle those with the same love and affection as the theme ads,” says Suman Srivastava, CEO, Euro RSCG India.

exchange4media Staff Aug 22, 2009 8:47 AM

There were no surprises at the Emvie Awards 2009, which were held in Mumbai on August 21, 2009. A total 59 shortlisted entries were competed for the Emvies. Mindshare led the pack of the 45 award winners, followed by Maxus, Madison Media and Lodestar Universal.

Robin Thomas Aug 22, 2009 8:45 AM