Date-wise News

The Indian textile industry, the second largest in the world after China, is eyeing textile and clothing production worth $85 billion and exports worth $50 billion in FY10. Though there are some publications servicing this industry, fresh inputs and new players are needed to cover the entire gamut of this vast industry. Moreover, the textile industry needs to build more B2B portals to interact in a more efficient way.

exchange4media Staff Dec 30, 2008 7:50 AM

The slowdown has started impacting the job scenario in the country in a significant way. According to ‘JobSpeak’, a report released by Naukri.com, the Overall Job Index in October 2008 stood at 781 as compared to 1000 in July 2008, indicating a decline of nearly 21.9 per cent.

exchange4media Staff Dec 30, 2008 7:25 AM

The television industry witnessed a lot of action this year, especially news channels. The year 2008 has been an action-packed one too, which every news channel is aiming to encapsulate in special year-end programmes. exchange4media does a sneak preview on what’s on offer on various news channels as the year comes to an end.

exchange4media Staff Dec 30, 2008 7:11 AM

Indians have been shopping online for some time now. However, barring some select categories such as travel and entertainment, the trend is yet to pick up in a significant way. While players are ready with their strategies it will take a lot more work to break through Indian mentality and encourage people to shop more online.

exchange4media Staff Dec 30, 2008 7:06 AM

It’s that time of the year again when one comes out with their resolutions for the New Year. exchange4media asked different industry players about their resolutions and wishes for 2009. This report covers the FM industry, which saw a lot of action during the year. There is more excitement in store with Phase III expansion expected to be announced and the likely introduction of news and current affairs on private FM radio in 2009.

Robin Thomas Dec 30, 2008 7:05 AM

Continuing with our Overview 2008 series on RAM, exchange4media turns the focus on Kolkata this time. Data for week 23 to the current week 50 shows Radio Mirchi as the clear leader in the Eastern metro, followed by Big FM, Friends FM and Red FM. There is no clear winner between Fever FM, Amaar FM and Meow FM.

Robin Thomas Dec 30, 2008 7:03 AM

Neo Sports and Neo Cricket, the sports channels from Nimbus Communications, have decided to review their creative business and have called for a creative pitch. The estimated account size is pegged at above Rs 20 crore. Reportedly nine agencies are in the fray for the business. Ogilvy & Mather is the incumbent agency.

Tasneem Limbdiwala Dec 30, 2008 6:59 AM

PR is not public relations. In India, it only stands for ‘press relations’. And this too is a misnomer, because it is not about relations at all, but is closer to the ‘sales’ function… Even today, the majority of queries or new business enquiries we get has to do with how much media, where all, when, which page…? Top management meetings with us are about the quantity and quality of media coverage. The truth is that the client or the CEO has no clue whatsoever about what value the function or the corporate communication person can add.

exchange4media Staff Dec 30, 2008 12:00 AM