Date-wise News

The Rx Club, which recognises communication excellence in the field of healthcare, has recently announced the winners of this year’s Awards. Indian entries that feature in the list of award winners include RK Swamy BBDO, McCann Healthcare Mumbai, Sorento Healthcare Communications, Euro RSCG India and Aakanksha HealthCare. In all, Indian agencies’ haul included three Golds, four Silvers and 57 ‘Awards of Excellence’.

Tasneem Limbdiwala Dec 23, 2008 7:21 AM

Close on the heels of the NBA announcing guidelines for crisis coverage, Anand Sharma, Minister of State for Information & Broadcasting and External Affairs, announced the setting up of a Standing Media Consultative Committee, to be chaired by the Secretary, Information & Broadcasting, with representatives of key Ministries, NBA and Editor’s Guild as members.

exchange4media Staff Dec 23, 2008 7:20 AM

While today branding has come up in a big way, it wasn’t the case a decade back. In that sense, brand-comm, which launched a decade back as brand.comm, can be said to be ahead of its time. So, it’s only befitting to find out from one of the pioneers in branding, Ramanujam Sridhar, CEO and founder of brand-comm, to speak about what lies ahead in this field.

Tuhina Anand Dec 23, 2008 7:19 AM

The second edition of RMAI Awards was held in Mumbai on December 22. RC&M led the metal tally with three Golds and one Silver, followed by Ogilvy Outreach with one Gold and one Silver. Indian Oil Corporation Ltd won on Gold, while MART and Impact Communications took home one Silver each.

exchange4media Staff Dec 23, 2008 7:18 AM

exchange4media.com and Blogworks.in have joined hands to present ‘India Social Media Survey, Brands & Corporates’ Edition 1. The survey attempts to capture insights and learnings of brands and corporates around the social media space in an attempt to make sense of what is really happening on the ground in India.

exchange4media Staff Dec 23, 2008 7:17 AM

While nearly all sectors are resorting to issuing pink slips or putting a freeze on recruitments due to the current economic slowdown, the radio industry has been largely insulated in this regard. However, industry players are being cautious and watching their spends.

Robin Thomas Dec 23, 2008 7:16 AM

Trade publications play a key role in the growth of any domain, and the Indian film industry is no different. The last five years, in particular, has seen trade publications in India’s most glamorous industry grow at multiple levels – in the print side, on the web and on-ground. exchange4media takes an indepth look at the space and the players that make a difference.

exchange4media Staff Dec 23, 2008 7:15 AM

The later half of 2008 hasn’t brought too much of a cheer for the print industry, with the current economic slowdown beginning to take a toll on the print industry. The industry is now looking at 2009 for a much needed boost, the growth drivers are expected to be strengthening and consolidating current businesses, being cost-effective, value for money, and loads of caution.

exchange4media Staff Dec 23, 2008 7:14 AM