Date-wise News

JWT Delhi and Crayons Delhi have won the advertising mandate for the Delhi Pradesh Congress Committee (DPCC). Official sources close to the development have confirmed the news. The account size has been pegged at Rs 20 crore. This campaign will be for the Delhi Assembly elections that begin tomorrow in the National Capital.

exchange4media Staff Nov 21, 2008 6:58 AM

Multiscreen Media and Bindass Movies from India made their mar at the PromaxBDA Asia 2008 awards ceremony in Singapore. The other winners that also shone included MTV Networks, Vh1, Star India, Zee Entertainment, and INX Media, among others.

Tasneem Limbdiwala Nov 21, 2008 6:57 AM

AROI has officially launched a campaign to evangelise radio, enhancing awareness about the effectiveness of radio as a public broadcasting medium. Initially print and radio will be used of which a print campaign has already been initiated. Euro RSCG is the creative agency for this campaign, while MPG is the media agency.

exchange4media Mumbai Bureau Nov 21, 2008 6:56 AM

Barely a day after the industry was rejoicing the resolution of the dispute between the producers and the Federation of Western India Cine Workers (FWICE), things have taken yet another turn. FWICE at a press briefing on November 20 announced that it had decided to revoke the MoU it had signed with the producers the previous day.

Noor Fathima Warsia Nov 21, 2008 6:55 AM

Dentsu Marcom has been assigned the Oceanic Consultants account worth Rs 10 crore. The business will be handled from Delhi. Oceanic Consultants specialises in student advisory services for higher education in Australia, New Zealand and the UK.

exchange4media Staff Nov 21, 2008 6:54 AM

Stage is set for the presentation of the Effie Awards 2008 on November 26. The Ad Club Bombay has announced 30 shortlisted entries from the total 149 entries received this year. Agencies like Lowe, O&M, JWT, Mindshare India, McCann Erickson, Rediffusion Y&R, Bates 141 and Mudra Multiplier presented their case studies on November 20.

exchange4media Staff Nov 21, 2008 6:53 AM

The judging process and the case study presentations for the Effie Award 2008 are over and now the industry awaits the declaration of the winners. According to jury members, this had been an overall interesting year as some of the work was not limited to mass media alone, but had been implemented on larger platforms.

Tasneem Limbdiwala Nov 21, 2008 6:52 AM

With the economy facing its worst ever crisis in years, various sectors are in the ‘rightsizing’ mode and everyone is dreading when and where the next pink slip axe will fall. Usually complaining of a talent crunch, the advertising industry, too, is just about beginning to face the impacts of the slowdown. exchange4media speaks with ad hochos how the industry is holding up.

Tuhina Anand Nov 21, 2008 6:51 AM

Mark Robinson has been appointed CEO of Citi South Asia. Based in Mumbai, he will lead Citi’s significant banking franchise in India, Sri Lanka and Bangladesh, and also join the Asia Pacific Executive Committee. Robinson is a 24-year Citi veteran, who has spent the majority of his career in emerging markets. He is currently President of Citibank ZAO, Citi Country Officer for Russia and Division Head for Russia, Ukraine and Kazakhstan. Prior to this, he was Division Head for Turkey and Israel, overseeing the institutional clients and consumer banking businesses. From 1997 to 2002, he was based in Hungary where, as Country Corporate Officer, he had managed the integration of two acquisitions that expanded the Bank’s local consumer and SME distribution network. Robinson had joined Citi in 1984 and his first assignment was Pakistan. He has also worked in the US and Hong Kong.

exchange4media Staff Nov 21, 2008 6:24 AM

Ebony Homes Pvt Ltd, the specialty retail venture of the $3 billion DS Corp having significant presence in the retail and infrastructure sector, has announced the appointment of KA Parameswaran as CEO of Ebony Gautier. Parameswaran comes in with a strong background in sales and marketing, sourcing and operational experience, having started his career 22 years ago with Singer India Ltd. He had been with Style Spa since its inception in 1997. As COO of Style Spa, Parameswaran had played a significant role in setting up and nurturing the brand in India. Under his leadership, the company significantly expanded its presence in India.

exchange4media Staff Nov 21, 2008 6:21 AM

Nagesh Rajanna has joined Future Generali India Life Insurance Co Ltd as Chief - Sales & Business Development. Rajanna will report to Jayant Khosla, CEO - Life. He joins Future Generali from Airtel, where he was CEO of one of their most successful circles, Uttar Pradesh. He comes in with a total experience of over 19 years in the FMCG and service industries. He has previously worked with organisations very well known for their distribution strength. He has also successfully turned around businesses in Tamil Nadu, Kerala, West Bengal, Uttar Pradesh, and Nepal.

exchange4media Staff Nov 21, 2008 6:20 AM

My primary objective in coming to India is to review existing titles in India on an annual basis. So, I sit with the team, go through every budget, look at editorial products, and plan for the coming years. I come to India four times a year and my current visit is to access the business that we have in India, draw out an expansion plan, and make contacts with the industry people, among others.

exchange4media Staff Nov 21, 2008 12:00 AM