Date-wise News

Varun Suri and Prashant Kshatriya have joined India Today Group Digital (ITGD) as Assistant Managers-Sales. ITGD is the digital venture of the India Today Group, which plans to plans to put all its online properties under one umbrella website. While Suri has a work experience of four years, Kshatriya has an experience of two and a half years. Suri has worked in companies like Indian Express and The Times of India while Kshatriya has worked in Hindustan Times.

exchange4media Staff Dec 14, 2007 7:57 AM

Sunitha Raymond is joining Wortal Technologies as Regional Manager (South) for Buzzintown.com. With experience spanning over a decade, Raymond has worked in different capacities with entities such as Sheridon Resorts, Eureka Forbes, and Lansum Associates. Prior to joining Wortal, she was heading the marketing team for event management & marketing, space selling and e-media services at Lansum. At Wortal, she will be reporting to Ajay Arora, Director, Sales & Marketing.

exchange4media Staff Dec 14, 2007 7:56 AM

Seema Sood is joining Salaam Bombay Foundation as COO. She will look after the operations of the foundation and will represent it at the 14th World Conference on Tobacco. Sood has 12 years of experience in the communication field. She started her career as a journalist. Prior to Salaam Bombay, she was associated with Leo Burnett for five years as Head of Corporate Communication and Project Management. She was also heading Leo Burnett’s social welfare initiative, Leo Hope. Prior to this, she was with Ambience Publicis and Mudra Delhi.

exchange4media Staff Dec 14, 2007 7:45 AM

On Dec. 10, the 2008 presidential campaign hit a significant milestone: the first $1 million dollar day in TV spending. What makes this day so extraordinary is the majority of this spending is not from groups, but from the candidates. The spending is largely aimed at voters in just two states and the ads are, for the most part, positive. Further, this amount takes into account only broadcast TV.

exchange4media Staff Dec 14, 2007 6:16 AM

Swiss watchmaker Tissot has roped in ‘Om Shanti Om’ star Deepika Padukone as its Indian brand ambassador, and to be the ‘Face of Tissot’ worldwide. The watch company currently has 210 outlets and two exclusive stores in the country.

exchange4media Staff Dec 14, 2007 6:13 AM

Metacafe, a veteran in the video sharing community space, has appointed Publicitas Digital, a Mediascope Publicitas company, for the management of its digital advertising sales in India. Advertising opportunities on the website include in-stream video, sponsored video options including branded channels, along with the traditional banner ads.

exchange4media Mumbai Bureau Dec 14, 2007 6:12 AM

Jaya TV Network has recently launched two new channels – Jaya Plus and Jaya Max. While Jaya Plus is a 24-hour news channel, the latter is a music channel. With these launches, Jaya TV hopes to strengthen its offering and hopes to garner more eyeballs with its bouquet of channels.

exchange4media Chennai Bureau Dec 14, 2007 6:11 AM

Dainik Bhaskar will launch its Ludhiana edition on December 15. As a leader in Haryana and Chandigarh for the past few years, and with the Ludhiana launch, Dainik Bhaskar will now offer a further strengthened single print vehicle across the entire region of Punjab, Chandigarh and Haryana. This will be followed by a launch in Patiala on December 22.

exchange4media Staff Dec 14, 2007 6:10 AM

In a case filed by Raymond against Metro Shoes for using a tagline similar to that of their legendary ‘The Complete Man’, ASCI has passed its order in the favour of the shoe brand. The Council contended that Metro Shoe’s tagline, ‘The Incomplete Man,’ featuring a man in a suit sans his shoes, did not denigrate or infringe the complainant’s brand.

exchange4media Mumbai Bureau Dec 14, 2007 6:08 AM

India TV has roped in Vinod Kapri as Managing Editor. Kapri was earlier Deputy Managing Editor at Star News. Kapri brings with him around 12 years of experience.

exchange4media Staff Dec 14, 2007 6:07 AM

Allied Media, Percept Group’s media arm, has bagged the media duties of power back-up systems and solutions player, Su-kam. Agency officials confirm the account size to be worth around Rs 20 crore.

exchange4media Staff Dec 14, 2007 6:06 AM

Close on the heels of the Infomedia acquisition, Network18’s print plans seem to be getting stronger. The media major has entered into a strategic alliance with Forbes Media to launch a business magazine in India in early 2008.

exchange4media Mumbai Bureau Dec 14, 2007 6:05 AM

While ‘A’ and Wieden+Kennedy (W+K) have been busy merging operations in the last month and a half, W+K Delhi has bagged the A1GP, the World Cup of Global Motosport, and Incredible India 2008 Global creative campaign businesses. W+K Delhi set up shop in India with the Nokia business in its kitty.

exchange4media Staff Dec 14, 2007 6:03 AM

"The Indian consumer and culture have changed. They have become more remixed, where we are taking some aspects of Anglo-Saxon and mixing it with Indian culture. I believe there isn't any other agency that is doing brilliant work of consistently talking to this new remixed consumer. Our opportunity is to be this agency that talks to this remixed consumer in the most relevant way and offer creative solutions based on the insights that we get from the remixed generation."

exchange4media Staff Dec 14, 2007 12:00 AM