Date-wise News

Rahul Sengupta, ECD at Lowe, now plans to start his own venture. He has been with the agency for 11 years. Sengupta started his career in advertising at Mudra in 1993. He spent four years with Mudra, with two years each in the agency’s Mumbai and Bangalore offices. He then moved to Lowe. His chair at Lowe will now seat Deepa Geeta Krishna, who is currently Group Creative Director.

exchange4media Staff Nov 2, 2007 2:35 PM

Farzana Suri, who was Vice President-Client Services at Euro RSCG, has joined Network Advertising as Vice-President. She will report to Executive Vice President D B Murli. Suri has 14 years of experience in the advertising industry. She started off as Chartered Accountant and interned with a CA firm for a brief while. She then moved to advertising with daCunha Communications. She has worked with Clarion Advertising, RK Swamy/BBDO and Lowe.

exchange4media Staff Nov 2, 2007 2:34 PM

Vineet Bakshi, who was Assistant Vice President-Graphic at Zee Network, has joined INX News in the same capacity. He was with Zee Network for eight years. Bakshi started his career in 1993 as Graphic Designer for Jain TV. He spent three and half years at Home TV where he was Chief Graphic Designer, and later moved on to Sahara Channel as Senior Graphic Designer, for a year.

exchange4media Staff Nov 2, 2007 2:33 PM

Poonish Nangia has resigned from Red FM and has joined INX Media Pvt. Ltd on November 1, 2007 as Senior Manager. Nangia had joined Red FM in February 2005 as Senior Manager, Sales. He also worked with Indian Express from May 1, 1996 to January 31, 2005 as Senior Manager-Space Marketing, heading the Special Pages-Delhi. Nangia was with Real Value Appliances from August 9, 1993 to April 30, 1996 as Territory Manager selling Industrial Cease Fire. He had also worked with Media People, an advertising agency, from August 1991 to August 1993 as Accounts Executive.

exchange4media Staff Nov 2, 2007 2:32 PM

Naresh Malhotra, formerly CEO of Café Coffee Day, has joined Sequoia Capital India. Malhotra had led the growth of Café Coffee Day from a Bangalore-based retail business to a pan-India diversified food services company with a dominant presence in the coffee and lifestyle retail industry. Malhotra has worked with ICI, Unilever Group, and Colgate Palmolive in India and overseas. He was a President and member of the Supervisory Board of the UB Group, Bangalore. He was also a Founding Partner of KPMG, India. In addition to finance, Malhotra has worked in marketing and numerous start-up operations.

exchange4media Staff Nov 2, 2007 2:31 PM

OpenSocial Will Allow Users to Build Applications Across Web

exchange4media Staff Nov 2, 2007 8:26 AM

Timex has always been perceived as a sporty brand. Not that the perception bothers Kapil Kapoor, managing director, Timex India, but now he wants the company to spread its wings into other segments of the Rs 1,500-crore watch industry. Timex Watches Ltd was recently renamed Timex Group.

exchange4media Staff Nov 2, 2007 8:24 AM

Virgin Comics has joined hands with actress Priyanka Chopra to create a super heroine character that will be used in comics, live-action films, animation and games. A comic book series, featuring the character, is expected to be launched in 2008.

exchange4media Mumbai Bureau Nov 2, 2007 8:18 AM

HCL has built the first Technology Hub in Noida to implement India’s technological innovations. Spread over an area of 46 acre, the Hub would employ another 15,000 employees in addition to its exiting 50,000. The company also has plans to come up with similar hubs in other towns across the country.

exchange4media Staff Nov 2, 2007 8:16 AM

The first day of the two-day Nasscom Animation and Gaming India 2007, being held in Mumbai, presented an opportunity for industry experts to come together under a single roof and discuss newer opportunities and problems facing the industry.

exchange4media Mumbai Bureau Nov 2, 2007 8:15 AM

Promodome Group is venturing into Hindi feature films, with its new company Promodome Films launching its first feature film ‘Jugaad’. Promodome Group is the parent company of advertising agency Promodome Communications, Promodome Entertainment and now, Promodome Films.

exchange4media Staff Nov 2, 2007 8:13 AM

Rediff.com India Ltd has reported an 18 per cent hike in its revenues at $7.86 million for the quarter ended September 30, 2007. Net income for the second quarter stood at $0.89 million as compared to a net income of $1.50 million for the corresponding quarter of the previous fiscal.

exchange4media Staff Nov 2, 2007 8:11 AM

DNA has entered the Gujarat market with simultaneous launch of its Ahmedabad and Surat editions. After its launch in Mumbai in July 2005, the foray into Gujarat is the newspaper’s move towards achieving an all-India readership base.

exchange4media Mumbai Bureau Nov 2, 2007 8:09 AM

BBC has entered into a partnership with Maharashtra’s 94.3 Tomato FM, which would allow BBC’s programming to be available to Tomato FM listeners in Kolhapur, and shortly also to Tomato FM listeners in Sangli.

exchange4media Mumbai Bureau Nov 2, 2007 8:08 AM

Palador has filed a case against UTV under Section 34 of the Arbitration & Reconciliation Act of 1996, and is in the process of filing a few more, including breach of trust, breach of non-disclosure agreements, defamation, damages and violation of intellectual property. The company will demand upwards of Rs 15 crore as compensation through its various suits.

exchange4media Mumbai Bureau Nov 2, 2007 8:07 AM

Crayons Advertising has been awarded the creative and media duties for the Fortis-Escorts Cardiac Program. The programme is one of the world’s largest and covers Delhi and NCR across five centres. Fortis-Escorts has the best of India’s cardiac experts performing the most comprehensive cardiac procedures.

exchange4media Staff Nov 2, 2007 8:05 AM

Neo Sports is expecting to clock in revenues of Rs 250 crore from the forthcoming India-Pakistan cricket series, which would be simulcast on both Neo Sports and DD. Neo Sports officials informed that the ODI matches were already sold out, and only 30 per cent inventory on the Test matches remained. They also divulged that the series had already clocked in Rs 232 crore. In all there are 11 sponsors for the series.

Noor Fathima Warsia Nov 2, 2007 8:04 AM

Returning to the one-MD structure, GroupM has elevated R Gowthaman to be MD of MindShare India. Sundar Raman, who was MD-North and East, would take on an international portfolio in the Network, which would be announced soon. The change would be effective from mid-November 2007.

Noor Fathima Warsia Nov 2, 2007 8:02 AM

Times Innovative Media Ltd (TIML), which operates Times Group’s out-of-home advertising division Times OOH, has appointed Sunder Hemrajani as MD and additional director of the company. Hemrajani will assume the new post from November 12.

exchange4media Mumbai Bureau Nov 2, 2007 7:59 AM

Following a multi-agency pitch, Hamdard (Wakf) Laboratories, has brought on board JWT Kolkata, besides its existing agency Triton Delhi. The company also has an eye on roping in a third agency as it increases its product offering by mid-2008.

Tuhina Anand Nov 2, 2007 7:58 AM

The Cable and Satellite Broadcasting Association of Asia (CASBAA) announced the winners of the CASBAA TV Advertising Awards 2007 on November 1. FCB Ulka bagged the Best TVC India and South Asia Award for its ‘Name Calling’ campaign for Naukri.com. Quadrant Communications won the Award for Best TVC Business / Corporate for the ‘Kirloskar Water Pumps’ commercial for Turner India.

exchange4media Staff Nov 2, 2007 7:56 AM

Despite being the currency of the television medium, TAM Media Research is constantly defending allegations of the data being inadequate. Radio Audience Measurement (RAM) is not experiencing a much different fate either. While data users like media agencies and broadcasters assert that they would use RAM, there are some who are questioning the diary methodology.

Noor Fathima Warsia Nov 2, 2007 7:51 AM

Almost all radio stations that have subscribed to Radio Audience Measurement (RAM), and even some that have not, are looking at the data closely to see which filter would allow them to be the ‘number one’ player in a particular target, daypart or market. So far, media planners, buyers and advertisers have seen this syndrome only for television, but with RAM, radio, too, becomes ‘competitive’.

Noor Fathima Warsia Nov 2, 2007 7:49 AM

"Before we launch a magazine in the UK, we spend many millions of pounds in research, building up contacts with clients, the design, the editorial philosophy and branding. When you license a brand and adapt it to the Indian market, the risk factor is greatly reduced. So in a way, it gives the market a headstart, and it's then what the brand licensee or the owner chooses to do with the brand in the country."

exchange4media Staff Nov 2, 2007 12:00 AM