Date-wise News

Anuj Bhasin, AVP-Sales, Zee, is to join HT Media next month as AGM-Marketing. This was his second stint in Zee. He was selected through campus recruitment and joined Zee as a Management Trainee in 2000. In 2005, he moved to Eicher where he was positioned as Deputy Manager-Marketing, and managed work from the headquarters in New Delhi for a year. In HT Media, Bhasin would work for the new vertical ‘Marketing Solution and Live Entertainment’.

exchange4media Staff Aug 31, 2007 9:44 PM

Amrit Rai, Assistant VP, Indian Express, has joined Jive Network as Vice President-Business Development and Strategic Alliance. Her responsibilities will be monetising awareness for strategic alliance on national basis. In addition to this, she will also handle out-of-media and digital advertising. Rai brings in 17 years of experience in media, out of which six years has been with Indian Express. Prior to India Express, she was associated with Star India as Assitant President.

exchange4media Staff Aug 31, 2007 9:43 PM

The acquisition of Sercon by WPP’s 141Worldwide, which had run into rough weather, has finally got the approval from the Foreign Investment Promotion Board. The new entity, called 141 Sercon, will be headed by Vijay Singh, who takes the role of Managing Director while Rajesh Ghatge is the Executive Director.

Tuhina Anand Aug 31, 2007 9:57 AM

Delhi-based Garuda Advertising has recently added three new businesses to its kitty – UP Tourism, DC Handicrafts and the event account of Ministry of Food Processing Industries.

exchange4media Staff Aug 31, 2007 9:56 AM

Tata Indicom has announced an AFP based treasure hunt game show, ‘Fun on the Run’, on Zee TV. The show, which features eight celebrity duos battling across nine Indian cities, will premiere on September 1, 2007 at 7.30 pm with a curtain raiser, followed by the reality series starting from September 8, 2007 at 7.30 pm.

exchange4media Mumbai Bureau Aug 31, 2007 9:55 AM

Sony Pictures Releasing of India Ltd has joined hands with P9 Integrated to promote Sanjay Leela Bhansali’s ‘Sawaariya’, which is slated for release in November this year. The film, a launch vehicle for two star kids, has been produced by Sony Pictures.

exchange4media Mumbai Bureau Aug 31, 2007 9:53 AM

NDTV has joined hands with Vijay Mallya’s Kingfisher to launch lifestyle channel ‘NDTV Good Times’, a free-to-air channel. There would be a wide range of aspirational lifestyle programming on health, fashion food, travel, luxury and more.

exchange4media Mumbai Bureau Aug 31, 2007 9:52 AM

LG Electronics has announced the India launch of LG Shine, the latest handset in its premium Black Label series of mobile phones. Shine claims to be India’s first and full metal-bodied phone with a multi-function scroll key.

exchange4media Staff Aug 31, 2007 9:51 AM

TV18’s communications specialist group The Cell has recently done a campaign to promote the TV18 shopping brand HomeShop 18. The film revolves around a situation that highlights the benefit of using an online shopping network, and then proceeds to convey how easy it is to shop online.

exchange4media Staff Aug 31, 2007 9:49 AM

Dentsu Marcom has won the creative and communication strategy mandate for Lavasa Hill Town Project from HCC, an infrastructure construction company. Lavasa is a pioneering project near Pune that is currently being developed by HCC.

exchange4media Mumbai Bureau Aug 31, 2007 9:48 AM

Big FM has signed a deal with US-based radio organisation Asian FM that caters to South Asian audiences. Following this, Big FM will now syndicate content to Asian FM, beginning September 1, 2007. Big FM has undertaken this initiative to reach out to the Indian Diaspora in the US.

exchange4media Mumbai Bureau Aug 31, 2007 9:47 AM

NDTV Convergence Ltd has appointed Rajesh Kumar to head its Syndication activities. Kumar’s last assignment was with the Hungama Group, where he used to manage the syndication and digital sales business for North India as Head Sales.

exchange4media Staff Aug 31, 2007 9:46 AM

Sun TV Network has informed Bombay Stock Exchange that the company, through its subsidiary, South Asia FM Ltd (SAFL), has entered into a strategic alliance with Red FM to further its FM radio broadcasting business in the North, West and East Indian markets. As part of the transaction, SAFL has taken up a 48.9 per cent stake in Red FM.

exchange4media Mumbai Bureau Aug 31, 2007 9:44 AM

Lodestar Universal has bagged the media mandate for Zandu Pharmaceuticals. The company was in talks with a few agencies for the last three months, and there was no official pitch before taking a decision to sign Lodestar Universal. The business is in the vicinity of Rs 20 crore to Rs 25 crore.

Noor Fathima Warsia Aug 31, 2007 9:43 AM

Ashutosh Bishnoi, who currently heads India Today Group’s special business unit, Reader’s Digest, as Publishing Director, is moving on to other opportunities. The development has been confirmed by Ashish Bagga, CEO, India Today Group. Also, Errick D’Suuza, GM Impact (West & South), is taking over as National Head of Impact.

Noor Fathima Warsia Aug 31, 2007 9:41 AM

Arpita Menon, National Head of the ‘Strategic Unit and Business Intelligence’, has put in her papers at ABP Group. Sources informed that Menon is currently serving her notice period. She had moved to ABP from Lodestar Universal where she was Vice-President.

Noor Fathima Warsia Aug 31, 2007 9:39 AM

Pratik Basu, the former CEO of Buena Vista Television India, has joined BAG Films & Media Ltd as Executive Director, and would be a corporate resource working closely with the Managing Director and the core group. Basu has over three decades of experience in marketing, advertising and media. Basu is also Executive Director with INX Executive Search Services, the HR company of Indrani Mukerjea.

exchange4media Staff Aug 31, 2007 9:35 AM

"One of the reasons why I have joined an ROI agency is because that's inbuilt in the philosophy of the agency. The ROI comes first and the creativity sometimes helps in delivering that ROI. Doing something brilliantly creative which does not promise any return is of no use."

exchange4media Staff Aug 31, 2007 12:00 AM