Date-wise News

Basabdutta Chowdhury has been elevated to the position of CEO and Praveen Sharma now steps in Chowdhury’s prior role as COO.

Tuhina Anand Aug 27, 2007 5:09 PM

India's largest dairy producer not to compromise on margins.

exchange4media Staff Aug 27, 2007 9:45 AM

Declining sales and sliding margins are compelling two-wheeler makers such as Bajaj Auto, Hero Honda and TVS Motors to rejig strategy, to cope with the slowdown.

exchange4media Staff Aug 27, 2007 9:43 AM

The Telecom industry saw 6% growth in Print ad volumes during H1 '07 over H1 '06. The advertising ration between Telecommunication Services and Equipment was 65:35. Significantly, Telecom Equipment advertising saw a colossal growth of 93% during H1'07 compared to H1'06. Reliance Communications led the advertising among Service providers, while Nokia topped in Equipment segment.

exchange4media Staff Aug 27, 2007 9:39 AM

Samsung is using the power of the vernacular for its Silver Nano range of washing machines. The consumer electronics major has launched a campaign in 12 Indian languages and used a multi-layered structure to reach out to its consumers.

Tuhina Anand Aug 27, 2007 9:37 AM

Girish V Rao, who had recently put in his papers as VP-Sales and Marketing at LG Electronics India Ltd, is joining Steel Retail, the new retail venture of Essar Steel, as CEO. He is joining the venture from September 1 and will be relocating to Mumbai.

Tuhina Anand Aug 27, 2007 9:36 AM

ITC Food’s Bingo is once again using the popular ‘Great Combination’ humour platform for its newly launched ‘Red Chilli Bijli’ flavour potato chips. ITC Food has decided to take the next step of building on the ‘combination’ thought with a guiding philosophy for the entire Bingo range.

exchange4media Mumbai Bureau Aug 27, 2007 9:34 AM

Future Generali, the insurance joint venture of Pantaloon Retail India and Italian insurance firm The Generali Group, is on the lookout for a creative partner. The insurance venture has called for a pitch and the agencies in fray for the Rs 10 crore-plus account include JWT, O&M, Saints & Warriors, Ambience Publicis and Law & Kenneth.

Tasneem Limbdiwala Aug 27, 2007 9:33 AM

After Delhi and Chandigarh, The Indian Express Group has forayed into the UP heartland with the Lucknow edition of its daily Financial Express.

Rishi Vora Aug 27, 2007 9:32 AM

The CNBC Consumer Awards 2007 were given away at a glittering ceremony in Mumbai on August 24. LG Electronics emerged as the most preferred brand in the Consumer Durables category with its CTVs, ACs, refrigerators and washing machines finding favour among India’s consumers.

exchange4media Mumbai Bureau Aug 27, 2007 9:31 AM

The ‘Idea & Ten Sports On Tour’ mega campaign will commence from August 25, 2007 and continue till February 2008. The interactive contest is centred around each month’s most popular sporting event on the channel. Winners will get a chance to watch their favourite stars live at various venues worldwide.

exchange4media Staff Aug 27, 2007 9:30 AM

Rohinton Maloo has been appointed as Strategic Advisor with Tehelka. In his new role, Maloo will be involved in key aspects of the company’s growth plans with specific emphasis on revenue generation and business development.

exchange4media Staff Aug 27, 2007 9:28 AM

NDTV Network is all set to launch its English language lifestyle channel in the first week of September. The yet unnamed channel would be a free-to-air channel. The Network would also be launching its metro-centric channel, NDTV Metro Nation, in Delhi in October, and in other cities subsequently.

exchange4media Staff Aug 27, 2007 9:27 AM

Motorola is continuing with the global campaign for its feature-packed phone Razr2. The company is releasing a TVC that is part of its international campaign ‘Eye for Sharp’ and talks about dramatisation of sharpness of Razr2. The TVC will break in India on August 28 on all mass entertainment channels, news channels, sports and specialist channels.

exchange4media Staff Aug 27, 2007 9:23 AM

Mathrubhumi Printing and Publishing Co, publisher of popular Malayalam daily ‘Mathrubhumi’, is gearing up to foray into the FM radio business. Christened as Club FM 94.3, the Kerala-based media major will roll out FM stations in Kochi, Thrissur, Cannanore and Tiruvanathapuram.

Judy Franko Aug 27, 2007 9:22 AM

The week gone by saw the launch of four FM radio stations across the country. Big FM launched in Agra, while Radio City and Radio Mirchi began their operations in Surat. My FM has also announced its plans to commence operations in the city from August 27.

exchange4media Mumbai Bureau Aug 27, 2007 9:18 AM

‘Heyy Baby’, the Akshay Kumar-Vidya Balan starrer that opened to mixed reviews on August 24, has tied up with Tata Indicom for co-promotion. ESPN-STAR Sports and Zee Network have also joined the fray for promotional activities.

exchange4media Staff Aug 27, 2007 9:17 AM