Date-wise News

Dabur India Ltd has invested Rs 20 crore on an aggressive retail strategy, `Dare', to leverage its brand holdings in the country's fast evolving retail environment.

exchange4media Staff Nov 23, 2006 9:11 AM

FMCG major Hindustan Lever Ltd has suffered a setback with the Delhi High Court dismissing its plea to stop rival Reckit Benckiser India Ltd from running an advertisement of Dettol soaps, which HLL had alleged disparaged its popular brand Lifebuoy.

exchange4media Staff Nov 23, 2006 9:11 AM

Toshiba Computers Division (CSD), a division of Toshiba Singapore, has unveiled its new brand new brand slogan – ‘Beyond Freedom’ for its notebook PC business. ‘Beyond Freedom’ is a logical follow-through statement from the previous slogan, ‘Choose freedom’ and will be umbrella branding across South and South East Asia.

exchange4media Staff Nov 23, 2006 9:10 AM

Zee News and Zee Business, along with CNN-IBN and IBN 7, have been roped in as ‘Promotion Partners’ for the 37th International Film Festival of India (IFFI), which will be held in Goa from November 23 to December 3, 2006.

exchange4media Staff Nov 23, 2006 9:09 AM

The IPO of Info Edge, the promoter of jobs portal Naukri.com, has been oversubscribed 55 times. The stock on its second day in the market closed at Rs 586, Rs 6.60 down than the close of Rs 593.20 the day before.

exchange4media Staff Nov 23, 2006 9:08 AM

The Delhi High Court has prohibited Hello FM of Malar Publications from playing music without obtaining a license from the Indian Performing Right Society Ltd (IPRS). This order would technically mean that the Hello FM radio station would either have to stop broadcast or obtain a licence, or both.

exchange4media Staff Nov 23, 2006 9:07 AM

Entertainment Network India Ltd promoted Radio Mirchi has migrated to a single frequency – 98.3 FM – across all its currently running 10 stations in India after it shifted to the single frequency in Ahmedabad, Indore and Pune. The FM channel had earlier this year moved to 98.3 FM frequency in Bangalore, Jaipur and Hyderabad.

exchange4media Staff Nov 23, 2006 9:06 AM

HT Media has roped in Piyush Shah, a senior Microsoft hand, as Business Head of its Internet business. It is reliably learnt that S N Bhaduri, VP, e-Business, has put in his papers and may start his own venture in the consumer Internet domain.

exchange4media Staff Nov 23, 2006 9:05 AM

Girish Agarwal, Director, Bhaskar Group, has been declared the Ernst & Young Entrepreneur of the Year at an awards function in Mumbai. The Award symbolises entrepreneurial excellence in 125 cities in 40 countries. Agarwal won the Award in the IT, Communications and Entertainment category.

exchange4media Staff Nov 23, 2006 9:04 AM

MAA Bozell has taken on board Pushpa Joseph as Vice-president for its Hyderabad operations. She moves in from RK Swamy BBDO, Hyderabad, where she was GM-Client Services.

exchange4media Staff Nov 23, 2006 9:03 AM

Rajat Sethi, CEO, Wunderman India, has been appointed as the international ECHO ambassador for India. The DMA International ECHO Awards have been honouring direct-response advertising campaigns since 1930.

exchange4media Staff Nov 23, 2006 9:02 AM

Innocean Worldwide, the in-house creative agency of Korea’s Hyundai Motor Corporation, is all set to complete its first year of presence in India. As part of its first anniversary celebrations, the agency would be unveiling its global strategic planning model, the Insight Stimulator, in India.

exchange4media Staff Nov 23, 2006 9:01 AM

Television audience measurement system, aMap (Audience Measurement and Analytics Ltd), has gone all India in its data coverage. The move involves hitherto new markets for television data. Players, however, have stated that they weren’t looking forward to a dual currency scenario in television ratings.

Noor Fathima Warsia Nov 23, 2006 9:00 AM

aMap (Audience Measurement and Analytics Ltd) launched in India in 2004 with three markets – Delhi, Mumbai and Ahmedabad. The television audience measurement system has now a panel of 6,000 metered homes. Touting it as the largest television measurement panel, aMap now offers all India viewership data.

Noor Fathima Warsia Nov 23, 2006 8:59 AM

BBC World Service has appointed Vineeta Dwivedi as India Business Development Manager. Dwivedi, who will be based in Delhi, will be in charge of the broadcaster’s multi-media distribution and business development activities in India.

exchange4media Staff Nov 23, 2006 8:58 AM

Grey Worldwide, Chennai has been assigned the creative duties for Crocodile, a Singapore-based apparels brand. The account size is pegged in the region of Rs 3 crore. The incumbent agency, IB&W, which has been handling both creative and media duties, will continue to handle the media duties of Crocodile Products Pvt Ltd.

Judy Franko Nov 23, 2006 8:57 AM