Date-wise News

Jagran Prakashan, publishers of ‘Dainik Jagran’, has announced an in-principle agreement under which it will publish the facsimile edition of The Independent (International Edition) of London from the Capital. The Jagran Group is also in talks to sell 20 per cent stake in its radio arm to the Independent Group.

exchange4media Staff Sep 13, 2006 4:34 PM

OMS, the Mudra Group’s edia agency, has been appointed as the media planning, buying and implementation agency for Nick India. The incumbent agency was Mediacom.

exchange4media Staff Sep 13, 2006 1:53 PM

WHAT'S in a name? A lot, it seems for the Finnish mobile handset manufacturer Nokia. After the roaring success of the Moto RAZR, PEBL, SLVR and ROKR series, mobile makers feel that consumers find names easy to remember compared to the usual mundane numbers.

exchange4media Staff Sep 13, 2006 8:52 AM

Microsoft Corp has launched the advanced Windows Live search and Live.com, taking off the beta version. It also announced that Windows Live Search would now power the Web search capability on MSN, the company’s media and entertainment portal, attracting more than 465 million unique users worldwide per month.

exchange4media Staff Sep 13, 2006 8:51 AM

Channel [v] continues its foray into reality television with the launch of VJ Freshers. The channel aims to find a fresh new face for the year 2006 through this show. Pantaloons has been roped in as the main sponsor.

exchange4media Mumbai Bureau Sep 13, 2006 8:51 AM

Cartoon Network Enterprises will be launching branded consumer products of kids entertainment television channel POGO in October 2006. The first phase of the POGO merchandising programme will commence with the launch of POGO Wheels, a high-performance toy.

exchange4media Staff Sep 13, 2006 8:50 AM

Neo Sports is on a hiring spree, the latest addition is that of Sanjay Bhoer as VP-Marketing and Sales Strategy. Bhoer will work closely with Sunil Manocha, Senior VP, Advertising Revenue, and his key responsibilities will be to look at the numbers and define strategies for advertising sales as well as consumer marketing.

exchange4media Mumbai Bureau Sep 13, 2006 8:49 AM

To cater to the growing community of netizens, General Motors has taken the lead in Internet marketing among automakers in India through the rollout of a click and play video ad and the launch of the SRV Chill Zone.

exchange4media Staff Sep 13, 2006 8:48 AM

exchange4media Staff Sep 13, 2006 8:47 AM

Starcom MediaVest Group Asia Pacific has renewed its focus on specialist communication services by creating a new role of CEO, Diversified Services, for the Asian region with effect from January 1, 2007. Stepping into this new role will be Ravi Kiran, currently CEO of SMG South Asia.

exchange4media Staff Sep 13, 2006 8:46 AM

Max is all geared up for the ICC Tournaments, beginning with the ICC Champions Trophy. Some of the plans involve Hindi feed on SAB, interactive version for the DTH platform and a whole range of 360-degree marketing activities.

exchange4media Mumbai Bureau Sep 13, 2006 8:45 AM

The Times of India sure follows the simple strategy to work with agencies that it thinks will fit the bill when it comes to TOI communication. One of the latest examples is that where TOI has joined hands with Umbrella for a silent TVC.

Noor Fathima Warsia Sep 13, 2006 8:44 AM

India Today Group’s retail venture, Media Mart, further got a boost with another store opening at the Rajiv Chowk Metro station in New Delhi. It already has a store at Kashmere Gate in Old Delhi. This is one of the 22 outlets and kiosks that Media Mart has planned within the premises of Delhi Metro stations.

Tuhina Anand Sep 13, 2006 8:43 AM

Shantonu Aditya, CEO, Sahara One Media and Entertainment, has announced that SaharaOne’s television channels, SaharaOne TV and Filmy, had joined the Tata Sky DTH platform.

exchange4media Mumbai Bureau Sep 13, 2006 8:39 AM

Real estate major DLF has signed Shah Rukh Khan as its brand ambassador for one year. This is the first time that DLF has devised a focused and strategic marketing campaign using a brand ambassador.

exchange4media Staff Sep 13, 2006 8:38 AM

DishTV, the DTH platform from the Zee Group, is targeting four million subscribers by the financial year 2008-09. It also aims to breakeven in the same year, Jawahar Goel, Business Head, DishTV said.

exchange4media Staff Sep 13, 2006 8:37 AM

A Joint Working Committee that looked into the SET-Dentsu deal for Champions Trophy and ICC World Cup 2007 has said that the deal did not violate the IBF-AAAI agreement, The Committee had met officials from SET and Dentsu on September 12, 2006. Officials state that media reports were inaccurate.

Noor Fathima Warsia Sep 13, 2006 8:37 AM