Date-wise News

Maruti Udyog Ltd (MUL) will launch a new compact car by 2008-9 and invest an additional Rs 3,000 crore till 2010. Code named A Under(A-), sources said the car would be priced at around Rs 4 lakh with an engine capacity of 1,000-1,200 cc. Nissan is believed to be providing major inputs for this car.
exchange4media Staff Sep 8, 2006 8:45 AM

Godrej & Boyce Manufacturing today launched a unified brand for its furniture business, Godrej Interio. With the launch, the company has brought its home and office furniture and special projects lines under a common platform.
exchange4media Staff Sep 8, 2006 8:44 AM

Desktop sales in fiscal 2006-07 are expected to cross 56 lakh units, according to a report by Manufacturers' Association for Information Technology (MAIT), an industry body. Desktops and laptops taken together crossed 12 lakh units for the quarter April-June of FY2006-07.
exchange4media Staff Sep 8, 2006 8:43 AM

Consumer durable makers have begun sharpening their brand-building strategies as they face a changing and challenging distribution scenario. Companies like LG, Samsung, Philips and Onida have begun focusing on fewer strategic products as technology differentiators and have upped spends on instore branding.
exchange4media Staff Sep 8, 2006 8:42 AM

India’s first 24-hour live and interactive gaming channel Play TV recently launched a new show called ‘Crisscross’. Telecast everyday between 2 pm and 3 pm, ‘Crisscross’ is a revamped version of the good old crossword.
exchange4media Staff Sep 8, 2006 8:41 AM

WorldSpace satellite radio on Thursday added a new 24-hour Urdu radio station Falak to its station offerings. Meaning ‘Sky’, Falak aims to showcase the vast repertoire of Urdu music and celebrate the rich cultural heritage associated with the language of the imperial Mughal courts.
exchange4media Staff Sep 8, 2006 8:40 AM

Dabur Foods has called for a pitch to review the creative duties for four of its brands – Real, Activ, Coolers and Mango Twist. The size of the business is pegged upwards of Rs 10 crore. It is learnt that six agencies are in the fray for the business, including Contract, FCB Ulka, M&C Saatchi, Mudra and Law & Kenneth.
Tuhina Anand Sep 8, 2006 8:39 AM

Digital Direction, the digital arm of RK Swamy/BBDO’s media buying agency Media Direction, has been appointed as the digital Agency of Record for SBI Mutual Fund. According to industry estimates, the size of the business is pegged in the region of Rs 3 crore.
exchange4media Staff Sep 8, 2006 8:39 AM

STAR India’s increased its focus on its digital offerings for some time now and another step in the direction is some activities that the entity has undertaken to strengthen its web platform, Indya.com. In a significant move, Indya.com has been appointed as the official Internet partner for ICC Champions Trophy 2006.
exchange4media Mumbai Bureau Sep 8, 2006 8:38 AM

There is a conflict of interests that has risen between Zee Telefilms and STAR Entertainment over one of the recent initiatives that Zee TV had announced – ‘Ghar Ki Lakshmi… Betiyaan’. Apparently, STAR has also been working on a similar serial, and both serials are scheduled for release in October 2006 release. Zee TV has served a legal notice on STAR on the matter.
Noor Fathima Warsia Sep 8, 2006 8:37 AM

Anil Ambani-owned Adlabs Films has signed a Letter of Intent (LoI) with Synergy Communications Pvt Ltd to acquire a majority stake in the production house, the company informed the Bombay Stock Exchange.
exchange4media Staff Sep 8, 2006 8:36 AM

The Television Eighteen Network has created an umbrella for its business and consumer properties, called ‘The CNBC Universe’, to build a unified brand image and has brought Awaaz channel, Moneycontrol.com and CompareIndia.com under it. The Group will also be launching the Hindi versions of the two websites under the same umbrella.
exchange4media Staff Sep 8, 2006 8:35 AM

It is quite apparent that the NRS 2006 data have not gone down well with a broad cross-section of media houses. Various quarters of the industry are raising questions over “serious anomalies” in the data and findings. Many players have sent official notes to NRSC and are awaiting a response. Some are even contemplating legal action.
Noor Fathima Warsia Sep 8, 2006 8:34 AM

Our programmes are very interactive. We make the listeners feel very important. We are sensitive, patient yet humorous when talking to those who call in on our programmes. We try to keep our language simple, the kind used in our day to day lives. We don’t say anything that might make our classy listeners cringe nor anything that might have someone running for the dictionary!
exchange4media Staff Sep 8, 2006 12:00 AM