Date-wise News

Anil Ambani promoted Reliance Entertainment, which sometime back had announced its intention to venture into the online gaming business, will be investing $100 million over a three-year period to launch gaming portals and gaming cafes across India. The first of its gaming portals is expected to go live before Diwali this year.

exchange4media Staff Aug 23, 2006 11:55 AM

Huntsman Advanced Materials, best known for super glue Araldite, is planning to further strengthen its hold in the global market by launching new products and a new marketing strategy in India.

exchange4media Staff Aug 23, 2006 9:26 AM

Chennai based Prime Point Foundation in association with the Chennai PR Club has launched Podcast service for corporates. Podcast is a distribution of audio stream, which can be downloaded and played in any MP3 player. Beginning this month, e-magazine ‘PR-e-sense’ has been integrated with it.

Judy Franko Aug 23, 2006 9:25 AM

Continuing with print advertising trends in the first half of 2006, magazines registered a 26 per cent jump in ad volumes during the first half of 2006 as against the corresponding period last year, while newspapers registered an 18 per cent jump in ad volume during. Hewlett Packard India was among the Top 5 advertisers in India in the January-June 2006 period.

exchange4media Staff Aug 23, 2006 9:23 AM

Indrajit Sen, COO, Jagran Engage, compares the OOH agency to a newborn baby which can only grow, using technology, generating state-of-the-art knowledge, data bank and policies. Jagan Engage aims to build and consolidate its network to tackle legislative issues across the country, he says.

exchange4media Staff Aug 23, 2006 9:22 AM

As a step towards strengthening its business plan in India, Ultra Motor Company of the UK has made two key appointments – V J Prakash has been brought in as Managing Director, while Ganesh Mahalingam as joined as Director of Business Development and Sales.

exchange4media Staff Aug 23, 2006 9:21 AM

Tyre maker Goodyear India Ltd has announced its strategic initiative in organised tyre retailing aimed at strengthening its presence in the large tyre replacement market in the country. The company will make an investment of Rs 50 crore in opening 300 shop-in-shop exclusive retail outlets in India.

exchange4media Staff Aug 23, 2006 9:20 AM

Madhya Pradesh print player Nai Dunia is in an aggressive growth mode and is laying focus on its communications. It has appointed Motivator as its media AoR. The account size is estimated to be Rs 10 crore upwards.

Noor Fathima Warsia Aug 23, 2006 9:18 AM

Ranjan and Gaurav Nautiyal have joined O&M Delhi as Associate Creative Directors. They move from Euro RSCG where they were ACDs. The duo will primarily look after Hutch in Delhi and Uttar Pradesh, and the recently bagged Virgin Atlantic account.

Tuhina Anand Aug 23, 2006 9:17 AM

Speaking on a seminar, Jim Lenskold, the author of one of the top 5 most influential marketing books, `Marketing ROI’ spoke on the subject. The agenda was to give an overview of marketing ROI, calculating and analyzing ROI of marketing, measurement and guiding strategy and budget allocation decisions.

exchange4media Staff Aug 23, 2006 9:16 AM

Media Transasia, which had earlier acquired the licence from the American Express Publishing Corporation to launch their magazine ‘Travel+Leisure’ in India, is now all set to launch its inaugural issue by the end of this week.

exchange4media Staff Aug 23, 2006 9:15 AM

In its Draft Red Herring Prospectus filed with SEBI, Global Broadcast News (GBN), which owns English news channel CNN-IBN, has for the first time revealed that it would share 3.5 per cent of its net revenue with CNN as part of the licensing agreement and that it had taken 49 per cent stake in BK Fincap Pvt Ltd for Rs 68 crore, which holds a majority stake in Jagran Pvt Ltd.

exchange4media Staff Aug 23, 2006 9:14 AM

After a year and a half with the organisation as Vice-President, Ad Sales, Nitin Jain has called is quits at MTV Networks India. The reason cited is that the shuttling between Delhi and Mumbai was taking a toll on Jain’s health as well as family life, leading to this decision.

Noor Fathima Warsia Aug 23, 2006 9:13 AM

Cable operators are having a tough time with the pending High Court ruling on the PIL filed by Pratibha Nathani and the corresponding action taken by the Mumbai police force. The protest in the form of a cable blackout, however couldn’t have come at a better time for technologies like DTH.

Noor Fathima Warsia Aug 23, 2006 9:11 AM