Date-wise News

Dabur India has prepared a blueprint for a high-octane visibility of its brands in modern trade channels. The herbal company, which has penetrated rural markets with a population as small as 5,000, is now bullish on the fast growing modern retail environment as a growth driver.

exchange4media Staff Feb 3, 2006 8:24 AM

With the mobile phone becoming one’s single window to the world, and SMSing one of the new preferred ways of communication, it is only natural that people have become creative about it. Caferati, an online writing community, has called for people to try their hand at being a poet through an SMS poetry contest.

exchange4media Staff Feb 3, 2006 8:23 AM

For Bangalore’s singles, its time to mingle on February 10, courtesy, Indigo Nation. The fashion brand from the house of Indus Clothing has picked up a property in the ‘5-minute Speed Dating’ event, and will host Bangalore’s first such event on February 10.

exchange4media Chennai Bureau Feb 3, 2006 8:22 AM

BBC World will be airing a seven-part series, titled ‘Call Centre’, which will feature exclusive behind-the-scene accounts of this growing Indian service industry. The series will be aired from February 12 onwards at 11 am with an additional appointment to view at 10 pm.

exchange4media Staff Feb 3, 2006 8:21 AM

PVR Cinemas that raised funds worth Rs 150 crore via the recent IPO will be investing around Rs 400 crore in the next few years, to take its total screen count to 200. At present, it operates 50 screens across the country.

exchange4media Staff Feb 3, 2006 8:20 AM

The interim order against Emami Ltd barring them to use the name of Activor Corporation of USA in the packet of its fairness cream for men, had caused a loss of Rs 20 lakh per day since January 25, 2006.

exchange4media Staff Feb 3, 2006 8:19 AM

Nasdaq-listed Rediff.com, one of the leading online providers of news, information, communication, entertainment and shopping services, on Thursday announced its financial results for the quarter ended December 31, 2005. Revenues for Q3 increased by 48 per cent to $5.02 million, as compared to $3.4 million in the same quarter last fiscal.

exchange4media Staff Feb 3, 2006 8:18 AM

Chennai-based Internet, networking and e-commerce service provider Sify has launched its re-designed consumer portal www.sify.com and has expanded the capacity of its mailbox to unlimited size.

exchange4media Staff Feb 3, 2006 8:17 AM

The outdoor advertising industry in India has come a long way and has emerged as an important medium giving a plethora of options to brands. These include bus shelters, hoardings, kiosks, gantries, and the mobile display vans, which have become immensely popular in the National Capital after the concept started in Mumbai a few years back.

exchange4media Staff Feb 3, 2006 8:16 AM

We Indians can never have enough of celebrities, be it their lifestyles, personal lives, idiosyncracies, controversies, or glamour quotient. Keeping this in mind, CNN-IBN has taken the initiative to give viewers a peek into celebrity lives via a new show called ‘Being’ from February 4. The series will be aired every Saturday at 8.30 pm.

exchange4media Staff Feb 3, 2006 8:15 AM

NICK India is planning to look at language programming in a big way this year. Ms Hema Govindan, General Manager and Vice-President, Nick India, said that though the channel has no immediate plans to launch Nick in other vernacular languages, it would look at having programming blocks with vernacular mass entertainment channels.

exchange4media Staff Feb 3, 2006 8:14 AM

Dentsu Marcom, Mumbai has been assigned the Rs 8-crore account of Hindustan Construction Company. Dentsu will be handling both creative and media duties. Meanwhile, the agency has a new Executive Creative Director in Adrian Mendonza, who joins the Mumbai office. He will be heading the creative part of the agency.

exchange4media Staff Feb 3, 2006 8:13 AM

The Wall Street Journal (WSJ) has put on hold its plan to start an Indian edition until the government policy towards print media turned more conducive.

exchange4media Staff Feb 3, 2006 8:12 AM

Prachar has hit a high again. The agency has bagged the media duties of Rasna Pvt Ltd, the account size of which is pegged in the region of Rs 25 crore. Another account that has been added to Prachar’s kitty is Double Bull, which is pegged at Rs 3 crore. Prior to this, Mudra was handling both creative and media duties for Rasna.

Noor Fathima Warsia Feb 3, 2006 8:12 AM