Digital News
Facebook has redesigned its privacy settings by consolidating all of the primary controls on one screen.
exchange4media Staff Mar 29, 2018 8:55 AM
Kapil Gupta, Founder and CEO, OMLogic talks about how they have evolved from being an online marketing solutions company to a digital marketing company
Anam Khan Mar 29, 2018 8:53 AM
Oath’s Super Auction mobile header bidding solution now offers a truly unified ad auction with ‘every look’ access to benefit any type of app developer, large or small
exchange4media Staff Mar 28, 2018 5:42 PM
AdServe is a self-service ad tool aimed at empowering advertisers and allowing small and medium sized companies to harness the power of digital video at scale
exchange4media Staff Mar 28, 2018 12:25 PM
National Securities Depository Limited (NSDL), e-Governance has played a pioneering role in laying down the basic infrastructure for e-Governance in the country, and has built a massive database covering almost 60 crore cases
Ruhail Amin Mar 28, 2018 8:58 AM
The technology-first platform will enable the radio network to unlock the funnel of demand, allowing them to sell ad inventory by offering customized plans based on target audience (TG), region, city or cluster.
exchange4media Staff Mar 27, 2018 10:15 AM
Facebook is being accused of overlooking a data breach by Cambridge Analytica, a British political consulting firm.
Venkata Susmita Biswas Mar 27, 2018 9:00 AM
"We are able to provide a balanced, un-biased account of world events and politics because we are independently funded, and not run by any government," says Jamie Angus, Director of the BBC World Service Group
Nishant Saxena Mar 27, 2018 8:59 AM
On a short visit to India, Goel spoke about the rise and limitations in the contemporary usage of programmatic and the recent Facebook data breach
Ruhail Amin Mar 27, 2018 8:57 AM
With 20 original content by the end of April 2018, ZEE5 is a holistic mix of web-series and short films across different genres and six languages (Hindi, Marathi, Tamil, Telugu, Malayalam and Bengali)
exchange4media Staff Mar 27, 2018 8:56 AM
Pathak quit SPE at the end of February and has joined Netflix as Director, Publicity
Sonam Saini Mar 27, 2018 8:54 AM
Nambiar brings with him close to two decades of experience in the digital industry across various platforms - creative, media, social and mobile
exchange4media Staff Mar 26, 2018 1:23 PM
Pulp Strategy’s annual mandate will include overseeing the brand’s digital and social media strategy, developing creative content and further iterating the brand’s position as a category leader.
exchange4media Staff Mar 26, 2018 12:50 PM
Lilly’s campaign, released on YouTube in India on Friday March 23, gives viewers access to an exclusive YouTube playlist curated by Lilly herself to help engage and educate viewers about the impact of girls’ education
exchange4media Staff Mar 26, 2018 12:15 PM
YouTube, one of the foremost platforms that attracts advertisers, has just completed 10 years in India
exchange4media Staff Mar 26, 2018 8:55 AM
Recently, the BCCI extended the e-auction date from March 27 to April 3 to reach out to make the necessary clarifications to those who had picked up the tender document.
exchange4media Staff Mar 26, 2018 8:54 AM
Swiggy partnered with global mobile advertising and discovery platform, InMobi to drive high-quality app installs at scale across top seven metros in India
exchange4media Staff Mar 26, 2018 8:53 AM
The integrated business will be developed into a media platform of the future with global reach, cross-border original content, an independent artist marketplace, consolidated data and one of the largest mobile advertising mediums
exchange4media Staff Mar 24, 2018 8:57 AM
For most advertisers and marketers, the Facebook Cambridge Analytica incident is a lesson worth learning from
Venkata Susmita Biswas Mar 23, 2018 8:57 AM
Prashant Puri, Co-Founder and CEO of AdLift, talks about his journey from being the company’s co-founder to an investor and also tells us how automation will soon take the top spot in every marketer's list
Anam Khan Mar 23, 2018 8:52 AM
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