Date-wise News

In a career spanning 20 years, Gupta, Country Manager, Star & Disney India, has spearheaded innovations in branded entertainment & expanded TV content to digital through Hotstar

exchange4media Staff Sep 24, 2019 8:30 PM

Jain, President, Forevermark India, shared key insights on real retail, outcome-based economy, women economy and more

exchange4media Staff Sep 24, 2019 7:02 PM

The CEO of OMD APAC spoke on ‘Reigniting the creative spark’

exchange4media Staff Sep 24, 2019 6:59 PM

Launched under the aegis of Wrestling Federation of India, the dangal will kickstart on November 3

exchange4media Staff Sep 24, 2019 5:17 PM

Rajat Sharma, Sudhanshu Vats, K Madhavan and Siddharth Jain elected Vice-President

exchange4media Staff Sep 24, 2019 4:59 PM

#LanguageOfHumanity aims to create awareness on the importance of considering sign language and stimulate the feeling of inclusivity

exchange4media Staff Sep 24, 2019 4:47 PM

Joshi has over 17 years of experience and has led multiple businesses across categories

exchange4media Staff Sep 24, 2019 4:27 PM

Zee Heroes goes on air every Sunday at 9:00 PM on Zee Telugu and Zee Telugu HD

exchange4media Staff Sep 24, 2019 4:19 PM

This edition brought together 28 publishers, over 30 authors and over 40 visual content creators

exchange4media Staff Sep 24, 2019 3:51 PM

Launch film on National Daughter's Day that has Sukhbir Malik, father of wrestler Sakshi Malik, urging all fathers to believe and invest in their girl child

exchange4media Staff Sep 24, 2019 3:28 PM

The increased capacity will ensure faster deliveries and enhanced customer experience during the festive season

exchange4media Staff Sep 24, 2019 3:23 PM

We are launching this campaign in seven languages- Gujarati, Hindi, Punjabi, Kannada, Tamil, Telugu and Marathi.

exchange4media Staff Sep 24, 2019 3:04 PM

The move will allow subscribers to use Microsoft’s BlendNet technology to download and access ALTBalaji content without consuming large amounts of cellular data

exchange4media Staff Sep 24, 2019 3:04 PM

Aimed at interoperability, Paytm App allows scanning of any QR code for instant payments from linked bank accounts

exchange4media Staff Sep 24, 2019 2:49 PM

Prior to this, Mathur was Head of Global Marketing and Sales at SS Innovations

exchange4media Staff Sep 24, 2019 1:37 PM

The network bagged 10 prominent awards at the event organised by The Advertising Club Bangalore

exchange4media Staff Sep 24, 2019 1:25 PM

Under the new service, subscribers can access award-winning and Oscar-nominated short films like Adnyat, The Schoolbag, Dark Brew, Juice, Skin, Late afternoon and more

exchange4media Staff Sep 24, 2019 1:08 PM

Xaxis has partnered with Nielsen to apply the Digital Ad Ratings measurement across Xaxis View, Xaxis Video Premium and Xaxis Audio

exchange4media Staff Sep 24, 2019 12:44 PM

The 360-degree high decibel campaign has been conceptualised by Ogilvy & Mather India

exchange4media Staff Sep 24, 2019 12:28 PM

Written & directed by Lorene Scafaria, the film stars Constance Wu, Jennifer Lopez, Julia Stiles, Keke Palmer and Lili Reinhart, with Mercedes Ruehl and Cardi B in significant roles

exchange4media Staff Sep 24, 2019 11:34 AM

The newly launched campaign conceptualised by FCB Interface highlights the damage caused by single-use plastics

Noel Dsouza Sep 24, 2019 10:49 AM

Guest Column: Sudhir Nair, Founder of 21N78E Creative Labs, tells us more about how ideas behind advertising briefs have changed over time

Sudhir Nair Sep 24, 2019 8:51 AM

Industry leaders say the reduction in corporate tax is expected to push in more liquidity in the market, which will lead to higher ad spends

Shikha Paliwal Sep 24, 2019 8:44 AM

The Head of Hindi Mass Entertainment and Kids TV Network at Viacom18 says the network is expecting a good festive season following the reduction in corporate tax

Moumita Bhattacharjee Sep 24, 2019 8:43 AM

Bianca Best, Global MD, Blink and Strategic Partnerships, MediaCom shared insights on industry trends at the BLINK_live launch in India

Shikha Paliwal Sep 24, 2019 8:40 AM

However, Print has seen only 0.4% drop in ad space for the same period

exchange4media Staff Sep 24, 2019 8:34 AM

Brands such as Google, McDonald's India, Fevikwik, BBlunts and Pepe Jeans used quirky campaigns to engage with the audience

Anjali Thakur Sep 24, 2019 8:17 AM

Interactions on social media have helped Swiggy reach its audience, while bringing forth a take on trending topics, says Ashish Lingamneni, AVP Marketing, Swiggy

Nafisa Shaheen Sep 24, 2019 8:15 AM

Vikram Sakhuja, Shashi Sinha, Anupriya Acharya, Amin Lakhani and Kavita Nair to participate in a panel discussion moderated by Nawal Ahuja

exchange4media Staff Sep 24, 2019 8:04 AM

Brands have associated with the movie via in-film presence and co-branded marketing promotions

exchange4media Staff Sep 24, 2019 6:50 AM