Date-wise News

Global Broadcast News Ltd (GBN), a TV18 Group company and owner of CNN-IBN, has filed its Draft Red Herring prospectus with the Securities and Exchange Board of India to enter the capital market with its initial public offering of equity shares.

exchange4media Staff Aug 18, 2006 6:40 PM

Percept D’ Mark has bagged the ground rights for the Triangular Cricket Series to be played between India, West Indies and Australia in Singapore in the second week of September. The rights were awarded in Delhi on Friday. Percept D’ Mark was the lone bidder for the ground rights.

exchange4media Staff Aug 18, 2006 6:24 PM

Sameer Sethi has quit 360 degrees as Senior Manager. He is joining Percept D’ Mark as Associate Vice-President in Chennai on August 21, 2006. In his new role Sethi will be handling celebrity and movie management. Sethi was with 360 degrees for four and a half years heading the Chennai division. His earlier stints include Wizcraft, where he was Manager handling events.

exchange4media Staff Aug 18, 2006 10:31 AM

Sify Ltd has appointed Venkat Suri as Chief Operating Officer of the. Venkat brings with him 23 years of experience. He has worked in organisations like ITC. He also turned entrepreneur when he set up an infrastructure company. His previous experience includes business leadership positions overseeing marketing, operations, commercial & regulatory matters, and driving innovations for business competitiveness. Suri did his graduation with Economics Honours from Delhi University and has a Masters in Human Resource Management from XLRI, Jamshedpur.

exchange4media Staff Aug 18, 2006 10:29 AM

Eastman Kodak Co is planning to consolidate its $100 million-plus global media buying and planning business, now scattered at various agencies, including WPP Group’s MindShare and Aegis Group’s Carat.

exchange4media Staff Aug 18, 2006 8:45 AM

Close on the heels of Mukesh Ambani's ambitious retail foray, younger brother Anil is now learnt to be in talks with US coffee retail chain major Starbucks to forge an alliance for the latter's India foray. This assumes importance as the $6.4bn Starbucks, the leading US coffee retailer, recently announced plans to open its first outlet in India in '07.

exchange4media Staff Aug 18, 2006 8:45 AM

Combined with ‘The Great Indian Laughter Challenge,’ ‘Nach Baliye’ was another show that led to STAR One gaining reckoning in the Hindi entertainment channels genre. Now in its second season, everything about ‘Nach Baliye’ has been upped. But this time, there is competition in the form of Sony’s ‘Jhalak Dikhla Ja’.

exchange4media Mumbai Bureau Aug 18, 2006 8:44 AM

As major corporations consciously try to create global brands, why is it that India has not been able to create a memorable global Indian brand? What are the challenges that Indian industries are facing at home? These were some issues that were addressed by the distinguished delegates at the CII Marketing Summit 2006.

exchange4media Staff Aug 18, 2006 8:43 AM

WorldSpace India has appointed Harshad Jain as Chief Marketing Officer. In his last assignment, Jain was Executive Vice-president with PepsiCo India. He was with the cola major for more than 12 years.

exchange4media Staff Aug 18, 2006 8:42 AM

While MTNL and other players are gearing up to launch IPTV services in India, a relatively unknown company, India Broadcast Live, has gone ahead and launched what is being touted as the first Indian IPTV platform, targeting the 40 million People of Indian Origin (PIOs) living outside India.

exchange4media Staff Aug 18, 2006 8:42 AM

The 40+ male may appear to be strong and powerful in the Indian context, but it took a study by Grey Cells to prove otherwise. The study, titled ‘The Puppet Kings’, points out that the concept of a ‘Den’ is gaining ground in India and with that, a whole range of new opportunities for this TG.

exchange4media Mumbai Bureau Aug 18, 2006 8:40 AM

Hello FM, Malar Publications’ FM venture, is set to launch its first station in Chennai in September 2006. While the content will be mostly in Tamil, attempt will be made to keep it ‘local yet hep’, targeting all existing FM listeners in the city.

exchange4media Staff Aug 18, 2006 8:40 AM

Sessions 1 and 2 on Day One of the 3rd EM2 Forum featured some though interesting discussions on film and TV marketing as well as the relation between brands and entertainment.

exchange4media Staff Aug 18, 2006 8:38 AM

Day One of the 3rd Annual Entertainment and Marketing Forum – EM2 – had industry experts talk about entertainment as it is today and where it will be in the next few years. The forum is being organised by the Film and Television Producers Guild of India to provide stakeholders in the entertainment, media and marketing business means of discovering synergies and identifying new revenue streams.

exchange4media Staff Aug 18, 2006 8:37 AM

The post lunch session of the first day of the 3rd Annual Entertainment and Marketing Forum – EM2 – saw industry bigwigs discussing on topics like Digital Entertainment, retail and home entertainment, growing mobile markets and print and radio media.

exchange4media Staff Aug 18, 2006 8:36 AM

JWT and Rediffusion DY&R have kept India’s spirits high at the New York Festivals 2006. The two agencies join Mudra and Leo Burnett in bagging nominations for the prestigious awards.

exchange4media Staff Aug 18, 2006 8:35 AM

Starcom Mediavest Group has identified time spent on mechanical work rather than strategic thinking in the creation of a plan as the problem that leads to depreciation in quality thinking. The agency’s MD, Ravi Kiran, asserts that the newly launched proprietary tools of the agency – M Orchestra and Tardiis – take care of this problem in addition to allowing a 10-30 per cent saving for the client.

exchange4media Mumbai Bureau Aug 18, 2006 8:33 AM

Stakeholders have contested TRAI’s draft tariff amendment order for tariff ceiling at Rs 77, exclusive of taxes, for Free to Air (FTA) channels in CAS areas and have demanded an increase in the tariff in view of the increase in raw materials, inflation, man power cost, etc.

exchange4media Staff Aug 18, 2006 8:32 AM

Business Today has launched a monthly magazine, BT More, which covers the finer things of life – from must-have gadgets to smart offices to custom made shoes to rare wines.

exchange4media Staff Aug 18, 2006 8:31 AM

Nimbus Communications has announced the name of the first of its proposed three sports channels. The new channel will be called Neo Sports, which is expected to launch by the last quarter of 2006.

exchange4media Mumbai Bureau Aug 18, 2006 8:30 AM

Yatra Online has awarded its creative duties to David following a multi-agency pitch. The total spend on advertising is slated to be in the region of Rs 15 crore, out of which it is learnt that David’s share of the business will be close to Rs 11-12 crore.

Tuhina Anand Aug 18, 2006 8:30 AM

<p align=justify>I really wouldn't mind if we have it (pitch fees) in place as a system. It's not so much about the fees but I don't think it is a good idea for clients to go on fishing expedition with their agencies. I think that is bad business even for clients who have certain expectations from the agencies. If there is a way to officially avoid agencies from being exploited, then we should try and follow it.

exchange4media Staff Aug 18, 2006 12:00 AM