ZEEL revamps ad sales function, divides channels into two key clusters

Zee Entertainment Enterprises Ltd (ZEEL) has restructured its ad sales function. ZEEL has divided its channels into two key clusters – regional channels headed by Jitesh Rajdeo and national channels headed by Ashish Sehgal. Simultaneously, sports sales has been consolidated under Rahul Shaw, while the music SBU would be headed by Anurag Bedi. These officials would report to ZEEL Chief Revenue Officer Joy Chakraborthy.

e4m by Noor Fathima Warsia
Published: Mar 30, 2009 8:03 AM  | 2 min read
ZEEL revamps ad sales function, divides channels into two key clusters

Zee Entertainment Enterprises Ltd (ZEEL) has restructured its ad sales division. As per the revamp, two core clusters have been created under the leadership of ZEEL’s Chief Revenue Officer Joy Chakraborthy. Currently, 25 channels, including regional GECs, are being handled by Chakraborthy’s team.

The two key clusters created from these are regional channels and national or Hindi channels. The regional channels include the regional GECs and regional news channels. These are now under the charge of Jitesh Rajdeo. The national channels, also known as the Hindi speaking channels, would be headed by Ashish Sehgal. Channels like Zee TV, Zee Cinema, Zee Smile, and the English channels also fall in this cluster. Rajdeo and Sehgal are currently Senior Vice Presidents at ZEEL.

Simultaneously, ZEEL has brought the sports sales function under the charge of Rahul Shaw, who has recently joined the channel. Prior to this, he was with INX Media. Shaw would be heading all on-air and on-ground sales; in addition to the channels, this also includes the Indian Cricket League, Indian Football League and all sports properties.

The music division operates as an independent special business unit, which reports to Chakraborthy. Anurag Bedi is heading the music SBU, where he is in-charge of all functions, including programming and marketing, in addition to the music SBU’s sales.

Confirming the changes, Chakraborthy informed, “We are headed into a tough year, and the sense we have is that going forward, the game would be about partnership and consolidation. We think that the days of 150 channels in a media plan are over – at best now, there would be 70-odd channels in a plan. The strengths of being a network would come into play here.”

He further elaborated, “There are advertisers today that are looking at networks for one-stop solutions to their business objectives. The weightage of a network in a media plan would be higher than standalone channels. When you develop clusters like this from a network, it allows the heads to focus on specific business arms and grow them.”

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ABP Network appoints Ananta Natha Jha to lead UnCut

He has been roped in as Associate Vice-President of ABP Live

e4m by sunny saini
Published: Oct 11, 2023 6:25 PM  | 1 min read
people movement

ABP Network has onboarded Ananta Natha Jha as the Associate Vice-President of ABP Live. With a rich experience in handling digital content and an in-depth understanding of video and radio content, he will take charge as the Editor of the UnCut team. Ananta Natha Jha will lead a young team of journalists who put out digital content for Gen-Z and millennials, the network said.

Jha has experience working at several reputable organisations in crucial roles. A well-recognised voice, he has donned various hats being a radio jockey, a news anchor, voiceover artist, producer, programming head, and a talk show host, stated a release.

Ananta Natha Jha will play a key role in reshaping UnCut and rechanneling focus towards the younger generation with a focus on high-quality content, the release stated.

UnCut is a Gen-Z/millennials-focused vertical of ABP Network.

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Network Advertising appoints Rahool Talukdar as Group Creative Director, Digital

Rahool previously worked at Dentsu iProspect

e4m by sunny saini
Published: Oct 9, 2023 6:37 PM  | 2 min read
people movement

Network Advertising has announced the appointment of Rahool Talukdar as Group Creative Director, Digital. Rahool, previously at Dentsu iProspect, brings over 15 years of rich experience, having worked across both mainline and digital agencies.

Rahool is captivated by the digital medium and the innovative ways in which brands can connect with audiences through new media storytelling. At Network, he shares, "I resonate with the creative freedom provided by an independent venture, where transparency and clear direction foster professional growth. I am thrilled to be a part of their growth story."

During his tenure at Dentsu iProspect, Rahool led a team responsible for award-winning work on a diverse range of accounts, including State Bank of India, Essilor, Fossil Luxury Watches, Biba Apparels, Angel One, Finolex Pipes, Switzerland Tourism, ICICI Direct, and Shaze Luxury, among others.

Akashneel Dasgupta, CCO, Network Advertising, expresses enthusiasm about Rahool's addition to the team, stating, "Rahool will help shape our future as a fully integrated agency. He possesses extensive experience in nurturing young talent and guiding them towards greater accomplishments. We look forward to an exciting future and exceptional work with him on board."

Vinod Nair, Managing Director, Network Advertising, underscores the significance of digital communication for the agency, saying, "Digital Communication is a crucial element in our integrated offering to clients. Under Rahool's creative leadership, I am eager to see him add value to our clients' businesses alongside his dynamic team."

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Times Network digital head Shouneel Charles to quit after 4+ years

Sources have told e4m that Charles is currently serving his notice period

e4m by sunny saini
Published: Oct 1, 2021 1:00 PM  | 1 min read
test
Shouneel Charles, Executive Vice President and Business Head Digital at Times Network, has called it quits and is serving his notice period with the organisation, sources close to the development have told exchange4media.com.
Times Network refused to comment on the development till the time of filing this report.
Shouneel is a seasoned digital and media professional with over two decades of experience. He joined Times Network in April 2017 as Senior Vice President — Digital. In July 2019, he was elevated as EVP to further boost audience growth and turnover of the network’s digital platforms.

In his previous assignment, Charles was leading the digital business at NDTV Convergence as Chief Sales & Marketing Officer and Chief Revenue Officer. He has also worked with multinational companies like Yahoo, Turner Broadcasting, Star India and National Geographic where he launched multiple channels and media properties.

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CNBC’s Latha Venkatesh to “transition” out of daily anchoring schedule

Venkatesh is taking the ‘break’ from August 1 to plan son’s wedding

e4m by exchange4media Staff
Published: Jul 26, 2021 6:36 PM  | 1 min read
Latha Venkatesh

Latha Venkatesh, Executive Editor with CNBC-TV18, will be “transitioning” out of the daily anchoring schedule and play much more of a supervisory role.” The arrangement will come into effect on August 1.

Venkatesh will continue to be the Executive Editor, and “only take a break from the daily activities.” She will be taking the break to plan her son’s wedding.

“Latha mam has kept the fire burning for almost two decades. She has brought her heart to work every day. Never once complained about the long hours, the stress, the pressure, because she loves what she does with a passion that is undeniable. As is the case with her, she doesn’t do anything half-heartedly and so as she gets ready to plan a BIG FAT INDIAN WEDDING for her son, she is keen to free up her time and mind space to focus on a wonderful life altering moment,” read an internal communication at CNBC accessed by exchange4media.

“She will continue to do her special shows and come in to do links/interviews etc even on daily shows as necessary and appropriate. But from Aug 1, she will not be anchoring Bazaar as a regular feature or fixing the show etc,” the read the communication.

Sonal Bhutra will take over from Venkatesh.

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OMD India ropes in Udhayakumar Pasupathi to lead Chennai office

Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore...

e4m by exchange4media Staff
Published: Jul 26, 2021 6:27 PM  | 2 min read
OMD India

OMD India has onboarded Udhayakumar Pasupathi as new Lead at the company’s Chennai office, reporting to Sulina Menon, Chief Client Officer, OMD India.

“Udhaya is an MBA graduate in marketing and joins with 12 years of diverse and prolific industry experience. He spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore. Udhay has also worked with Lodestar UM, and has worn multiple hats as a planner, team lead, strategist, and media consultant. His roles have pivoted around providing integrated strategic solutions to brands, including marquee names such as Max Fashion, Lifestyle, Home Centre and Eenadu, among many others,” the agency said.

Commenting on the new appointment, Sulina Menon said, “We’re extremely pleased to have someone like Udhaya, with his experience and expertise, join our Chennai team, and are confident that we will benefit greatly from the insights he brings to the table. I’m especially excited about the growth journey ahead and look forward to collectively pursuing a host of new opportunities.”

Priti Murthy, CEO OMD India welcomed Udhaya Pasupathi on board saying, “All of us at OMD are eagerly looking forward to Udhaya’s fresh new perspectives combined with the rich repertoire of industry knowledge he’s gathered over the years. There are some exciting growth avenues ahead, and we can’t wait to unlock them together.”

Speaking about this new step in his career, Udhaya Pasupathi reflected, “It’s been over a decade of experience, learnings and leadership in the realm of media strategy & planning, and surely there’s no better place to mark 12 years than OMD. With its vast global network and its growth-driven environment, I’m delighted to be in a space where together we quite literally make better decisions, faster!”

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OMD India ropes in Udhayakumar Pasupathi to lead Chennai office

Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore

e4m by exchange4media Staff
Published: Jul 26, 2021 6:27 PM  | 2 min read
OMD India

OMD India has onboarded Udhayakumar Pasupathi as new Lead at the company’s Chennai office, reporting to Sulina Menon, Chief Client Officer, OMD India.

“Udhaya is an MBA graduate in marketing and joins with 12 years of diverse and prolific industry experience. He spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore. Udhay has also worked with Lodestar UM, and has worn multiple hats as a planner, team lead, strategist, and media consultant. His roles have pivoted around providing integrated strategic solutions to brands, including marquee names such as Max Fashion, Lifestyle, Home Centre and Eenadu, among many others,” the agency said.

Commenting on the new appointment, Sulina Menon said, “We’re extremely pleased to have someone like Udhaya, with his experience and expertise, join our Chennai team, and are confident that we will benefit greatly from the insights he brings to the table. I’m especially excited about the growth journey ahead and look forward to collectively pursuing a host of new opportunities.”

Priti Murthy, CEO OMD India welcomed Udhaya Pasupathi on board saying, “All of us at OMD are eagerly looking forward to Udhaya’s fresh new perspectives combined with the rich repertoire of industry knowledge he’s gathered over the years. There are some exciting growth avenues ahead, and we can’t wait to unlock them together.”

Speaking about this new step in his career, Udhaya Pasupathi reflected, “It’s been over a decade of experience, learnings and leadership in the realm of media strategy & planning, and surely there’s no better place to mark 12 years than OMD. With its vast global network and its growth-driven environment, I’m delighted to be in a space where together we quite literally make better decisions, faster!”

Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)

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OMD India ropes in Udhayakumar Pasupathi to lead Chennai office

Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore

e4m by exchange4media Staff
Published: Oct 8, 2021 6:23 PM  | 2 min read
OMD India

OMD India has onboarded Udhayakumar Pasupathi as new Lead at the company’s Chennai office, reporting to Sulina Menon, Chief Client Officer, OMD India.

“Udhaya is an MBA graduate in marketing and joins with 12 years of diverse and prolific industry experience. He spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore. Udhay has also worked with Lodestar UM, and has worn multiple hats as a planner, team lead, strategist, and media consultant. His roles have pivoted around providing integrated strategic solutions to brands, including marquee names such as Max Fashion, Lifestyle, Home Centre and Eenadu, among many others,” the agency said.

Commenting on the new appointment, Sulina Menon said, “We’re extremely pleased to have someone like Udhaya, with his experience and expertise, join our Chennai team, and are confident that we will benefit greatly from the insights he brings to the table. I’m especially excited about the growth journey ahead and look forward to collectively pursuing a host of new opportunities.”

Priti Murthy, CEO OMD India welcomed Udhaya Pasupathi on board saying, “All of us at OMD are eagerly looking forward to Udhaya’s fresh new perspectives combined with the rich repertoire of industry knowledge he’s gathered over the years. There are some exciting growth avenues ahead, and we can’t wait to unlock them together.”

Speaking about this new step in his career, Udhaya Pasupathi reflected, “It’s been over a decade of experience, learnings and leadership in the realm of media strategy & planning, and surely there’s no better place to mark 12 years than OMD. With its vast global network and its growth-driven environment, I’m delighted to be in a space where together we quite literally make better decisions, faster!”

Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)

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