International: Vodafone’s Peter Harris to head new global agency, iris Sponsorship

iris Worldwide, the integrated marketing micro-network that counts Sony Ericsson, adidas, Shell and ING among its clients, has announced the launch of ‘iris Sponsorship’, a global sponsorship agency, which would be headed by Peter Harris, former Global Head of Sponsorship and Media at Vodafone.

e4m by exchange4media Staff
Published: Oct 16, 2008 8:49 AM  | 3 min read
International: Vodafone’s Peter Harris to head new global agency, iris Sponsorship

iris Worldwide, the integrated marketing micro-network that counts Sony Ericsson, adidas, Shell and ING among its clients, has announced the launch of ‘iris Sponsorship’, a global sponsorship agency, which would be headed by Peter Harris, former Global Head of Sponsorship and Media at Vodafone. Harris, who has over 20 years’ experience in media and sponsorship, will take up the role of Managing Director of iris Sponsorship.

iris Sponsorship will offer end-to-end solutions with strategic and global capability in all areas of the sponsorship process and will work closely with all other iris agencies globally to activate campaigns across all above and below the line channels, including advertising, PR, digital, experiential, promotions and retail, among others.

The agency will be property neutral and will focus on helping clients understand the role and potential real value of sponsorship, as well as helping clients understand, negotiate and then leverage the most efficient set of rights. Additionally, the agency will seek to challenge the existing more traditional approaches to sponsorship with a strong focus on strategy, measurement and ROI.

The move further strengthens iris’ integrated offering, which includes specialist agencies iris PR, iris Experience, iris Direct and iris Digital. iris Sponsorship will be present in all of iris’ offices across Asia, North and Latin America and Europe.

Harris had earlier served on the Formula One Commission and was the mastermind behind Vodafone’s global sponsorship strategy for the last seven years. He had spearheaded the McLaren, Manchester United, Ferrari and UEFA deals, among others, and led the development of Vodafone’s global music and digital media strategy.

Prior to Vodafone, Harris had held various positions at The Coca-Cola Company between 1992 and 2001 and was a Worldwide Director of Sponsorship there from 2000. He also worked at Leo Burnett as Group Manager of International Media between 1989 and 1992 and prior to that had held planning roles at Bozell and Ogilvy & Mather, respectively.

On his new role, Harris said, “During my numerous years in the industry, I’ve not found an agency that can deliver end-to-end sponsorship solutions from strategy through to activation and everything in between. I’m extremely excited to be in a unique position to create a sponsorship agency that offers world-class capability across all spectrums at a global level.”

Ian Millner, Joint CEO of iris Worldwide, said, “We think that clients now need and deserve better and that this category of marketing services is ready to be changed for the better. The sponsorship industry is rife with mediocrity and has been dogged by oversell and underperformance for too long. It’s an opportunity for us to really shake things up and show how rewarding this discipline can be in the marketing mix. We see this as a natural and transformational progression to the work we are already doing in PR, experiential, advertising, retail, digital, consulting and direct.”

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ABP Network appoints Ananta Natha Jha to lead UnCut

He has been roped in as Associate Vice-President of ABP Live

e4m by sunny saini
Published: Oct 11, 2023 6:25 PM  | 1 min read
people movement

ABP Network has onboarded Ananta Natha Jha as the Associate Vice-President of ABP Live. With a rich experience in handling digital content and an in-depth understanding of video and radio content, he will take charge as the Editor of the UnCut team. Ananta Natha Jha will lead a young team of journalists who put out digital content for Gen-Z and millennials, the network said.

Jha has experience working at several reputable organisations in crucial roles. A well-recognised voice, he has donned various hats being a radio jockey, a news anchor, voiceover artist, producer, programming head, and a talk show host, stated a release.

Ananta Natha Jha will play a key role in reshaping UnCut and rechanneling focus towards the younger generation with a focus on high-quality content, the release stated.

UnCut is a Gen-Z/millennials-focused vertical of ABP Network.

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Network Advertising appoints Rahool Talukdar as Group Creative Director, Digital

Rahool previously worked at Dentsu iProspect

e4m by sunny saini
Published: Oct 9, 2023 6:37 PM  | 2 min read
people movement

Network Advertising has announced the appointment of Rahool Talukdar as Group Creative Director, Digital. Rahool, previously at Dentsu iProspect, brings over 15 years of rich experience, having worked across both mainline and digital agencies.

Rahool is captivated by the digital medium and the innovative ways in which brands can connect with audiences through new media storytelling. At Network, he shares, "I resonate with the creative freedom provided by an independent venture, where transparency and clear direction foster professional growth. I am thrilled to be a part of their growth story."

During his tenure at Dentsu iProspect, Rahool led a team responsible for award-winning work on a diverse range of accounts, including State Bank of India, Essilor, Fossil Luxury Watches, Biba Apparels, Angel One, Finolex Pipes, Switzerland Tourism, ICICI Direct, and Shaze Luxury, among others.

Akashneel Dasgupta, CCO, Network Advertising, expresses enthusiasm about Rahool's addition to the team, stating, "Rahool will help shape our future as a fully integrated agency. He possesses extensive experience in nurturing young talent and guiding them towards greater accomplishments. We look forward to an exciting future and exceptional work with him on board."

Vinod Nair, Managing Director, Network Advertising, underscores the significance of digital communication for the agency, saying, "Digital Communication is a crucial element in our integrated offering to clients. Under Rahool's creative leadership, I am eager to see him add value to our clients' businesses alongside his dynamic team."

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Times Network digital head Shouneel Charles to quit after 4+ years

Sources have told e4m that Charles is currently serving his notice period

e4m by sunny saini
Published: Oct 1, 2021 1:00 PM  | 1 min read
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Shouneel Charles, Executive Vice President and Business Head Digital at Times Network, has called it quits and is serving his notice period with the organisation, sources close to the development have told exchange4media.com.
Times Network refused to comment on the development till the time of filing this report.
Shouneel is a seasoned digital and media professional with over two decades of experience. He joined Times Network in April 2017 as Senior Vice President — Digital. In July 2019, he was elevated as EVP to further boost audience growth and turnover of the network’s digital platforms.

In his previous assignment, Charles was leading the digital business at NDTV Convergence as Chief Sales & Marketing Officer and Chief Revenue Officer. He has also worked with multinational companies like Yahoo, Turner Broadcasting, Star India and National Geographic where he launched multiple channels and media properties.

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CNBC’s Latha Venkatesh to “transition” out of daily anchoring schedule

Venkatesh is taking the ‘break’ from August 1 to plan son’s wedding

e4m by exchange4media Staff
Published: Jul 26, 2021 6:36 PM  | 1 min read
Latha Venkatesh

Latha Venkatesh, Executive Editor with CNBC-TV18, will be “transitioning” out of the daily anchoring schedule and play much more of a supervisory role.” The arrangement will come into effect on August 1.

Venkatesh will continue to be the Executive Editor, and “only take a break from the daily activities.” She will be taking the break to plan her son’s wedding.

“Latha mam has kept the fire burning for almost two decades. She has brought her heart to work every day. Never once complained about the long hours, the stress, the pressure, because she loves what she does with a passion that is undeniable. As is the case with her, she doesn’t do anything half-heartedly and so as she gets ready to plan a BIG FAT INDIAN WEDDING for her son, she is keen to free up her time and mind space to focus on a wonderful life altering moment,” read an internal communication at CNBC accessed by exchange4media.

“She will continue to do her special shows and come in to do links/interviews etc even on daily shows as necessary and appropriate. But from Aug 1, she will not be anchoring Bazaar as a regular feature or fixing the show etc,” the read the communication.

Sonal Bhutra will take over from Venkatesh.

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OMD India ropes in Udhayakumar Pasupathi to lead Chennai office

Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore...

e4m by exchange4media Staff
Published: Jul 26, 2021 6:27 PM  | 2 min read
OMD India

OMD India has onboarded Udhayakumar Pasupathi as new Lead at the company’s Chennai office, reporting to Sulina Menon, Chief Client Officer, OMD India.

“Udhaya is an MBA graduate in marketing and joins with 12 years of diverse and prolific industry experience. He spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore. Udhay has also worked with Lodestar UM, and has worn multiple hats as a planner, team lead, strategist, and media consultant. His roles have pivoted around providing integrated strategic solutions to brands, including marquee names such as Max Fashion, Lifestyle, Home Centre and Eenadu, among many others,” the agency said.

Commenting on the new appointment, Sulina Menon said, “We’re extremely pleased to have someone like Udhaya, with his experience and expertise, join our Chennai team, and are confident that we will benefit greatly from the insights he brings to the table. I’m especially excited about the growth journey ahead and look forward to collectively pursuing a host of new opportunities.”

Priti Murthy, CEO OMD India welcomed Udhaya Pasupathi on board saying, “All of us at OMD are eagerly looking forward to Udhaya’s fresh new perspectives combined with the rich repertoire of industry knowledge he’s gathered over the years. There are some exciting growth avenues ahead, and we can’t wait to unlock them together.”

Speaking about this new step in his career, Udhaya Pasupathi reflected, “It’s been over a decade of experience, learnings and leadership in the realm of media strategy & planning, and surely there’s no better place to mark 12 years than OMD. With its vast global network and its growth-driven environment, I’m delighted to be in a space where together we quite literally make better decisions, faster!”

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OMD India ropes in Udhayakumar Pasupathi to lead Chennai office

Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore

e4m by exchange4media Staff
Published: Jul 26, 2021 6:27 PM  | 2 min read
OMD India

OMD India has onboarded Udhayakumar Pasupathi as new Lead at the company’s Chennai office, reporting to Sulina Menon, Chief Client Officer, OMD India.

“Udhaya is an MBA graduate in marketing and joins with 12 years of diverse and prolific industry experience. He spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore. Udhay has also worked with Lodestar UM, and has worn multiple hats as a planner, team lead, strategist, and media consultant. His roles have pivoted around providing integrated strategic solutions to brands, including marquee names such as Max Fashion, Lifestyle, Home Centre and Eenadu, among many others,” the agency said.

Commenting on the new appointment, Sulina Menon said, “We’re extremely pleased to have someone like Udhaya, with his experience and expertise, join our Chennai team, and are confident that we will benefit greatly from the insights he brings to the table. I’m especially excited about the growth journey ahead and look forward to collectively pursuing a host of new opportunities.”

Priti Murthy, CEO OMD India welcomed Udhaya Pasupathi on board saying, “All of us at OMD are eagerly looking forward to Udhaya’s fresh new perspectives combined with the rich repertoire of industry knowledge he’s gathered over the years. There are some exciting growth avenues ahead, and we can’t wait to unlock them together.”

Speaking about this new step in his career, Udhaya Pasupathi reflected, “It’s been over a decade of experience, learnings and leadership in the realm of media strategy & planning, and surely there’s no better place to mark 12 years than OMD. With its vast global network and its growth-driven environment, I’m delighted to be in a space where together we quite literally make better decisions, faster!”

Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)

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OMD India ropes in Udhayakumar Pasupathi to lead Chennai office

Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore

e4m by exchange4media Staff
Published: Oct 8, 2021 6:23 PM  | 2 min read
OMD India

OMD India has onboarded Udhayakumar Pasupathi as new Lead at the company’s Chennai office, reporting to Sulina Menon, Chief Client Officer, OMD India.

“Udhaya is an MBA graduate in marketing and joins with 12 years of diverse and prolific industry experience. He spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore. Udhay has also worked with Lodestar UM, and has worn multiple hats as a planner, team lead, strategist, and media consultant. His roles have pivoted around providing integrated strategic solutions to brands, including marquee names such as Max Fashion, Lifestyle, Home Centre and Eenadu, among many others,” the agency said.

Commenting on the new appointment, Sulina Menon said, “We’re extremely pleased to have someone like Udhaya, with his experience and expertise, join our Chennai team, and are confident that we will benefit greatly from the insights he brings to the table. I’m especially excited about the growth journey ahead and look forward to collectively pursuing a host of new opportunities.”

Priti Murthy, CEO OMD India welcomed Udhaya Pasupathi on board saying, “All of us at OMD are eagerly looking forward to Udhaya’s fresh new perspectives combined with the rich repertoire of industry knowledge he’s gathered over the years. There are some exciting growth avenues ahead, and we can’t wait to unlock them together.”

Speaking about this new step in his career, Udhaya Pasupathi reflected, “It’s been over a decade of experience, learnings and leadership in the realm of media strategy & planning, and surely there’s no better place to mark 12 years than OMD. With its vast global network and its growth-driven environment, I’m delighted to be in a space where together we quite literally make better decisions, faster!”

Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)

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