Media Television News
Doordarshan’s ambitious plan to sell prime time slots to private players put on hold barely days before its launch. Balaji Telefilms and Saaibaba Telefilms had won the slots through an auction
BARC India saw a spike in viewership both in unique viewers and average time spent over the course of one year for Week 36 (September 2–8, 2017)
NP Singh, I Venkat, and K Madhavan will continue to be part of the 12 member team
He is expected to take over responsibilities as Sales Head of the entertainment division at Star TV
Vikram Sakhuja, Group CEO, Madison Communications elected as President of The Advertising Club
Zee TV’s new look will be presented to masses at the Zee Rishtey Awards 2017, which will be telecast on October 15
The agency will manage public relations for the content company, including its corporate brand, broadcast and non-broadcast businesses.
Star Bharat’s hold over urban (fifth) and rural (second) Hindi GEC category helped it climb to second spot in the overall Hindi GEC
Hindustan Lever continued to rule the Top 10 Advertiser list @BARCWeek36
The Walt Disney company creates North and South Asia regional hubs. Luke Kang appointed Managing Director, North Asia.
Swastik Productions, which owns the IPR for the historical mega series Porus, has licensed it to Sony for three years with limited repeats
One of the key agendas at the 18th AGM will be to elect members of the board of directors in place of the members of the board who are retiring by rotation which includes its current President, Punit Goenka.
The Supreme Court prohibiting Prasar Bharati from airing important sporting events of national events including cricket matches live on private cable and DTH is one of the speculative reasons for Star India increasing ad rates for the upcoming India-Australia matches
Prior to joining ABP News Network, Bhardwaj spent close to three years at DB Digital and lead the entire digital marketing effort for DainikBhaskar.com including all the other Dotcoms in the portfolio.
Disney Channel ousted Nick from top spot in the kid’s genre by garnering 97.8 million impressions according to BARC data for Week 35 (August 25-September 1)
Zee Entertainment Enterprises Limited prepares the launch of its premium HD English movie offering, &Privé HD with an exhaustive marketing plan touching all mediums
According to BARC data for week 35 (August 26– September 1), Zee Anmol continued to lead collectively in the Hindi GEC category while Sony Entertainment Television moved to third spot in the urban market
A week before Star India bagged IPL media rights for a whopping Rs. 16,347.5 crore, it had hiked the rates for the upcoming India-Australia ODI series to Rs. 11.75 lakh for 10 seconds for T20 matches
In an interview with exchange4media, Uday Shankar spoke about his biggest fears during the IPL bidding process and his plan to leverage this big-ticket gaming platform
Industry is confident that Star India will have innovative strategies in place if TRAI's tariff order gets a go-ahead
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