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Media Others

New “Fox” to include Fox News, Fox Business, Fox Sports, Fox Broadcasting Company, Fox Television Stations Group, FS1 and FS2, Fox Deportes and Big Ten Network. Remaining 21st Century Fox businesses to combine with Disney as part of separate transaction announced recently

exchange4media Staff Dec 15, 2017 8:50 AM

The Indian media and entertainment (M&E) industry is expected to reach revenue of Rs .5-8 trillion by 2022 from an estimated Rs 4.5 trillion in 2017

Anam Khan & Nishant Saxena Dec 6, 2017 8:52 AM

As Wizcraft International enters its 30th year, Andre Timmins spilled the beans on the road ahead for them and their flagship brand IIFA

Misbaah Mansuri Nov 27, 2017 8:47 AM

Anil Uniyal, CEO, Bloomberg|Quint, on his business objectives, the reason behind pushing back the launch of the channel and more

Misbaah Mansuri Oct 23, 2017 8:43 AM

Nisha Narayanan, COO, 93.5, Red FM says that Radio should stop selling itself as just Radio but offer clients a 360-degree package selling and adds that focus on IP and Digital is the way forward

Simran Sabherwal Jul 21, 2017 8:34 AM

Dwaipayan Bose joins DNA today as Editor-in-Chief

He will be responsible for the overall Editorial operations in DNA – Print & Digital and will be based in Delhi

Priyanka Mehra Apr 5, 2017 12:54 PM

Madison OOH launches new suite of planning tools

Madison OOH has announced an indigenously developed suite of planning tools for outdoor advertising planning

exchange4media Staff Nov 19, 2015 11:23 AM

Seventynine wins monetization mandate for HT Media mobile apps

Seventynine will use a combination of ad formats like video, rich media, HTML and static banners at various ad spots with a single integration to monetize these apps which include Livemint, Hindustan Times and Hindi Hindustan

exchange4media Staff Oct 27, 2015 3:46 PM

Senior Journalist Manasi Khursheed launches online portal Teennews1

Teennews 1 broadcasts news related to teens and youth and provides latest trends, fashion and curtain raisers from the entertainment industry

exchange4media Staff Oct 17, 2015 8:34 AM

Flipkart & Dentsu Webchutney boost Instagram presence with “The Big Billion Hunt”

The campaign added nearly 400 new followers to Flipkart’s Instagram account within the first 12 hours of going online even though the activity wasn’t hosted on the brand’s Instagram account

exchange4media Staff Oct 17, 2015 8:31 AM

Babajob.com appoints ex-Digital Head of PepsiCo, Rishi Dogra, as CMO

The appointment of Dogra as Chief Marketing Officer, Babajob.com, is effective immediately. The company aims to create and amplify job opportunities for the unorganised labour market

exchange4media Staff Oct 16, 2015 8:13 AM

HUL's ad spends grow by 24% despite 7% rise in operating profits

Hindustan Unilever Ltd. (HUL) saw its advertising and promotion spends increase by 23.8% in Q2 FY2016. The operating profits, however, saw a marginal growth of 7.2% in comparison with the corresponding period last year

exchange4media Staff Oct 15, 2015 3:11 PM

Sir Martin Sorrell said WPP needed more talent pool from India: Radha Kapoor

WPP recently forayed into the Indian educational sector with Sir Martin Sorrell, CEO, WPP, inaugurating the ISDI WPP School of Communication in Mumbai in partnership with Indian school of Design and Innovation. Exchange4media speaks to Radha Kapoor, Founder and Executive Director at ISDI

Neeta Nair Oct 14, 2015 8:37 AM

EIKONA Connect: PR drives brand CSR communication by 5-10% across product categories

Advertising has not come in handy for Brand’s CSR initiatives. While paid initiative tools have been fixated with product communication, it is PR that has helped brands leverage their CSR initiatives

exchange4media Staff Oct 14, 2015 8:29 AM

Pepsi to withdraw 5-year IPL sponsorship, sends notice to BCCI

The company is keen to walk out on its five-year title contract, due to expire in 2017, citing the issue of IPL bringing “disrepute” to the game

exchange4media Staff Oct 10, 2015 1:14 PM

Mogae Media to partner Rimoto of Israel for affiliate marketing on mobile

An MoU has been signed to enable both companies to evaluate partnership options, including Mogae investing in Rimoto for an equity stake, to help Mogae monetize on the growing mobile affiliation potential in India

exchange4media Staff Oct 10, 2015 9:28 AM

Sir Martin Sorrell unveils WPP School of Communication; launches WPP India CSR Foundation

WPP and the Indian School of Design and Innovation (ISDI) have officially unveiled its ISDI WPP School of Communication campus in Mumbai. WPP has also announced the launch of ‘WPP India Corporate Social Responsibility Foundation’, consolidating CSR activities of all WPP Companies in India under one umbrella

exchange4media Staff Oct 10, 2015 8:57 AM

VoD portal Muvizz raises $350,000 in angel funding

The startup is being mentored by actor Manoj Bajpayee who will ride on his maiden entrepreneurial journey with this venture

exchange4media Staff Oct 6, 2015 5:30 PM

CNNIC appoints Kristin Burgham as Director, CNN Content Sales & Partnerships

Additionally, Natsumi Sasaki has been appointed to take over as Associate Director, Networks and Content Distribution

exchange4media Staff Oct 6, 2015 3:29 PM

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