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Yuvraj Singh, Shreyas Iyer, Hardik Pandya, and Shikhar Dhawan show their support for the user-generated World Cup song made popular on the short video platform
Launched in 2013, POKKT Mobile Ads is a smartphone advertising platform for mobile games that are integrated with over 1000 best-selling games and app developers in India, MENA, SE Asia, and Japan
The firm has engaged London-based creative agency venturethree to create and launch the new brand
Conceptualised by Wieden + Kennedy, the campaign will also be seen across social, digital, PR, cinema and out-of-home over the next 8 weeks
Prior to this, Dsouza was Vice-President at POKKT Video Ads
Casio will launch the campaign #ChallengeTheLimits across different touch points, including television, media, digital and social
The jury list includes names like Diya Mirza, Nikkhil Advani, Sameer Saxena, Farah Khan and Ketan Mehta
Embedded on the smartphone's screen, the gaming universe can now be accessed directly on screen zero
With a mission focused on 'Building a safer world', the company will enable everyone to embrace, trust and use new innovations that are protected by its technologies
The group has said Firstpost in Print was an experiment to provide a weekend reading experience to a different audience than online
The brand has launched 'Ranveer ko Mazza Chakhao' contest inviting unusual flavour combinations
The partnership will curate an end-to-end content & monetization solution for broadcasters & OTT platforms
Kelly will serve as Vice President, Global Marketing and Nick D'Ascensao will be Vice President, Global Sales
Releases digital film with brand ambassadors Bhuvneshwar Kumar and Jaspreet Bumrah that taps into the brand’s 70-year philosophy of ‘making people move’
The company has been described as a “a new-model creative company at the cusp of business consulting and brand building that believes momentum is everything”
Design studio Pentagram, its partners Jody Hudson-Powell and Luke Powell, consulted KPIT in developing this new visual identity
Written by Bhavani Iyer, directed by Sonam Nair and produced by Siddharth Malhotra, Kaafir premieres on ZEE5 on June 15
‘Instant noodles have traditionally been positioned as a snack in India, but the research indicates that brands may be missing out on an important occasion: breakfast’
Times Prime has been envisioned as the gateway to Times Internet’s existing and upcoming subscription products, says Jain, Business Head at Times Prime
Goenka, MD & CEO, Zee Entertainment Enterprises Limited, said they are confident of signing a binding agreement on stake sale by July
The new name, Refinitiv, was created based on feedback from customers and industry influencers on the value of the Thomson Reuters Financial & Risk business to the industry
Pepsi uses Snapchat’s Interactive Lens for its Har Ghoont Mein Swag campaign
‘Bottles for Change’ is an initiative by Bisleri International
Apart from original content, the new entertainment section on ixigo platform will also stream trending content across categories such as music, movies, politics, sports, business for travellers
Film showcases challenges consumers face with their smartphones, be it battery or limited camera capabilities, and highlights how HONOR 20 series will set new standards in these experiences
The company said Ranbir’s cool demeanor & innate sensibilities completely resonates with the brand
Google Widevine CAS empowers Pay TV broadcast operators offering next-generation video experiences with a free-to-use CAS ecosystem, thus enabling simultaneous hybrid content delivery
Tata represented by 23 brands among top 1000, Godrej has 15 and Samsung has 8
The product launch strengthens Criteo’s end-to-end advertising solution, following the acquisition of Manage, a data-driven mobile app platform last year
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