Bigg Boss Kannada to be back with Season 7
COLORS Kannada will also showcase Bigg Boss Kannada on VOOT

Bigg Boss Kannada is back to entertain viewers and take them on joyride like never before. Starting Sunday, October 13, at 6pm, viewers will experience a pressure cooker of emotions as Colors Kannada promises the biggest and best of Bigg Boss Kannada in the latest season of the show.
What happens when 17 distinguished celebrities from various walks of life are lodged in the iconic Bigg Boss house for 100 days and are pushed to the limit? You witness explosive drama, unexpected bonds, schemes-betrayal, friendly banters, warring foes and complete family entertainment, in this battle of survival on Bigg Boss Kannada – Season 7.
Ravish Kumar, Head – Regional Entertainment, Viacom18, says: “At Colors Kannada we believe in reinventing the wheel of entertainment for our viewers, by showcasing content propositions and programming formats that keep them affixed to their television screens. The Bigg Boss franchise has an unprecedented popularity amongst reality-shows, and Bigg Boss Kannada has ruled the roost in the Kannada television space. Complemented by the immense popularity of our fiction show line-up and the success of Kannadada Kotyadipathi, we’re committed to offering the best to our viewers yet again and surpassing the previous season in terms of quality content and advertiser interest through an immersive and enjoyable family-viewing experience.”
Elaborating on this season’s novelty, Parameshwar Bhat, Business Head – Kannada Entertainment Cluster, Viacom18, said: “Bigg Boss is a treasure trove of emotions and entertainment, that goes beyond conventional reality-television. Scaling up the production and presentation of the show, this season will witness an all-celebrity line-up from varying fields. Living under the Bigg Boss roof, housemates will find themselves in a variety of emotionally-testing and physically-challenging situations. With Sudeep resuming his mantle as the host, this season will introduce many unexpected twists and turns that will not only surprise the celebrities but viewers as well.”
Steering the housemates into the paths of each other and confronting their best and worst selves, Sudeep Kichcha anticipates a rollercoaster season with countless ups and downs. He said, “I have been associated with the show for the past six seasons and I am delighted to continue our very successful association for another gripping season. Week on week, I will test the housed celebrities’ grit mixed with the surprises planned in this season, I believe will make it the most explosive one yet.”
Abhishek Rege, CEO, Endemol Shine India, further added: "Bigg Boss Kannada has entered its 7th season and that in itself is a testament to the commitment we have towards ensuring that the content each season is fresh and engaging. The growing popularity of the show with the audiences is evidence of the same. This season too will be an all-round family entertainer with unexpected twists and an interesting mix of contestants."
For viewers on the move, COLORS Kannada will also showcase Bigg Boss Kannada on VOOT. Within hours of its on-air telecast, the show will be available on the app to ensure viewers do not miss a single moment from the exciting new season. Additionally, VOOT will also be creating a host of interactive and digital only content pieces centered around Bigg Boss Kannada. While VOOT Fryde will allow users to designate mini tasks for the housemates, VOOT Wish allows the captain of the house to see what one of the contestants think about them. A third VOOT Exclusive Video Vichaar, will enable the viewers to share their views about Bigg Boss Kannada and upload it on Voot.
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Luminaries share industry insights at NewsX Festival of Ideas
The event brought together speakers from diverse backgrounds like politics, movies, start-ups, defence, etc.
On the first day of the first edition of NewsX Festival of Ideas, noteworthy speakers deliberated on topics through 25 sessions in a lit-fest-style event. It was jam-packed with spellbinding conversations, celebrity sightings, book signings and selfies. The main highlight of the event was the recognition and awards presented to the guest speakers. The event concluded with great enthusiasm and success as it aimed to foster a platform for meaningful conversations, the exchange of innovative ideas, among attendees.
The event, held at The Taj Ambassador at New Delhi, provided a platform for our esteemed guests to share industry insights from their respective fields in a free and open conversation with NewsX. The Festival of Ideas brought together various Speakers from diverse backgrounds, including Politicians & Political Analysts, Celebrities, Authors, Start-up Founders, Defence and Media Experts.
After the event, recognized and honoured participants as a token of appreciation for their dedication and talent. Here’s what some of prominent Thought Leaders, Authors and Luminaries had to say on day one of the Festival of Ideas among others:
‘No one can steal Rajnikanth Stature, We all should respect this fact’ Former UP CM, Akhilesh Yadav
'Felt like Al Pacino from Scarface' Celebrated Actor, Nawazuddin Siddiqui narrates the story of the Gangs of Wasseypur.
‘The decade between 1950 and 1960 was definably the most productive decade for the short history of our republic’ said Congress Lok Sabha MP, Manish Tewari.
‘Each Prime Minister made contribution but the debacle of 1962 goes into the account of PM Jawaharlal Nehru’ stated Ram Madhav, President India Foundation.
‘Agency Journalism is zero ego, no face and very selfless’ ANI Editor, Smita Prakash on the role of traditional media.
'Wakhan Corridor built to keep India away from Czarist Russia.' Author and journalist Sandeep Unnithan on Wakhan corridor.
'The trick is to use the degree as insurance, not as a noose. A lot of people use it as a noose and its deferred gratification.' Deep Kalra, Make My Trip founder on Start-Up culture.
'Rahul is not what he was a year ago, Bharat Jodo Yatra has changed his profile. He is courageous, comes across as sincere but I don't know if he has what's needed to rule India?' says Author of Accidental Prime Minister, Sanajaya Baru.
Stay tuned for the Day-2 of Festival of Ideas as we delve deeper into thought-provoking discussions, inspiring talks with eminent personalities.
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Times Now claims leadership in NCCS AB 22+, 10L+ markets
The channel cites BARC ratings data for Week 16 2022-Week 33 2023 as the source
channels for more than a year (Week 16 2022-Week 33 2023) as per BARC ratings data. This is in the most relevant target group for English News, which is 10L+ markets amongst NCCS AB 22+ age group among males.
*Source: BARC| 10L+| NCCS AB 22+ Males| Wk.16'22 - 33'23, share amongst 6 channels
Moreover, the viewership data of the last 8 weeks, which will be the correct representation of the current scenario, establishes Times Now's dominace across multiple TGs (both NCCS AB 22+ as well as NCCS AB 22+ Males) in 10L+ markets (see chart).
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Channel Factory/Y&A Transformation are gold category sponsors at AdTech
AdTech will be held in New Delhi on March 15-16
Channel Factory/Y&A Transformation have announced that they have signed up to be one of the gold sponsors at AdTech, New Delhi.
Commenting on the development, Robin Zieme, Chief Growth Officer – Global, Channel Factory (CF) said: “We have a long-term commitment to India. Such investments in our early stages in the country are to display our seriousness in the market. We look forward to connecting with advertisers and agencies at the AdTech to explain our proposition.”
Adding to the same, Yesudas Pillai, Founder Y&A Transformation and Country Lead, CF said: “Robin and I will be officially unveiling CF India at the AdTech on 16th on the main stage. We have also set up a lounge space on the exhibition floor, lounge No.9. We are welcoming all our partners and well-wishers to visit us there and engage with us.”
Jaswant Singh, Country Head AdTech India said: “We are working towards making this edition of AdTech bigger and better than ever before. We are grateful to CF/Y&A for choosing our platform for their lunch in India. We are committed to doing everything possible to make their launch a success.”
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Zee Live to foray into kids genre with science & tech festival
BasicFirst Presents KODE (Kids of Digital Era) will be held in Mumbai on December 14 and 15, and in Bangalore on December 28 and 29
Zee LIVE is diversifying its IP portfolio with its first foray into the children’s genre. BasicFirst Presents KODE (Kids of Digital Era) will be held in Mumbai on December 14 and 15, and in Bangalore on December 28 and 29.
With Zee LIVE’s BasicFirst Presents KODE sci-tech festival for kids of digital era, the Zee Group, for the first time, is aiming to seamlessly adapt to the digital natives’ tastes and habits and provide them with a platform to inspire learning and curiosity in the field of science and technology. As Sci-tech increasingly continues to transform the learning experience, making it more interactive and demonstrative, KODE strives to deliver a platform to the young minds to understand and explore this digital world.
The digital natives expect their world to be smart and have a tech-first mentality. They play a vital role in the technological revolution the world is witnessing today. Based on the latest UN data, these digital natives will make up 32 per cent of the global population by 2020. Today, they are the most connected, educated and sophisticated generation of the world.
Zee LIVE has curated KODE to set free the minds of children aged 2 to 14. It is a festival for children to understand, explore and experience the world of science and technology. The festival will include:
• Professionally curated, age-specific workshops, including math and science board games
• Smart Cities: Reimagine the World and AR/VR art workshops for children aged 2 to 5
• Workshops on robotics, smart fabric creation, superhero mechatronics, drone building, crypto/blockchain, etc, for children aged 5 to 9
• Workshops on automotive aeromodelling, building smart cities, material science, app making, astronomy, etc, for children aged 9 to 14.
• An open kitchen for food chemistry experiments
Swaroop Banerjee, COO, Zee LIVE, said: “As a media and technology group, we are focussed on creating engagements through Zee Live that matter to the everyday life of our viewers and consumers. We are excited to foray into the world of kids aged 2 to 14, while curating what we propose will be the nation’s first Science and Technology Festival. We have spent the last year carefully researching every aspect of this festival, the incredible speed of adaption to technology of our young digital natives, the increasing evolution of screens, sensor and voice based technology in their lives combined with how they use it almost as a language to communicate and curate their dreams. What is exciting for us is the quality of engagement here from robotics to lab sciences, drone tech to coding and the fact that the age bracketing of segments will help the parents and kids choose the experience.
Randhir Kumar, Founder & CEO, BasicFirst, said: “Solving students’ doubts via technology is the ultimate objective of our company. We have created a few innovative path-breaking tech-oriented products to address student’s problems, queries and doubts. Our association with Zee Live (KODE) is based on a problem-solving approach intended to bring passion towards digital young minds which would create a more justifiable academic future for students. Sci-tech fests like KODE would certainly help students to generate interest among digital aspects to discover more about Science and Technology.”
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Times Network inks deal with Ethnic Channels Group to launch ET NOW in Canada
ET NOW offers curated content such as India Development Debate, Start Up Central, The Money Show, and India Tonight in North America
Times Network has announced the launch of ET NOW in Canada after successfully locking a distribution deal with Ethnic Channels Group (ECG). The partnership was concretised during MIPCOM 2019 at Cannes, France.
Expanding its footprint in North America, ET NOW offers curated content such as India Development Debate, Start Up Central, The Money Show, India Tonight and more with a holistic deliberation on the Indian financial markets, global and local trends impacting the economy.
Commenting on the partnership, Jagdish Mulchandani, COO & Executive President, Times Network said, “We are excited to bring ET NOW in Canada through our partnership with ECG, the foremost broadcast leader in the region. ET NOW has raised the bar for the English business news category in India and I am confident this launch will further enrich our offering for the South Asian viewers in the region.”
“In today's global market, consumption of business news and information will only continue to increase. As a company that understands both content and technology, ECG is very proud to partner with the Times Group to launch ET Now in Canada," said Slava Levin, Co-Founder & CEO of ECG.
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TikTok partners with Bhumi for #CleanIndia campaign
As part of the partnership, TikTok has launched a #CleanIndia challenge on its platform
TikTok has collaborated with independent and youth volunteer non-profit organisation, Bhumi, to launch the #CleanIndia Campaign. The campaign aims to mobilise TikTok community to contribute to the Swachh Bharat Mission to achieve universal sanitation coverage and draw focus on it in the country.
As part of the partnership, TikTok has launched a campaign #CleanIndia on the platform to encourage users to participate in this challenge by cleaning their neighbourhood and showcasing their work on TikTok by posting before and after videos.
Bhumi will conduct and host cleanliness drives across multiple cities pan India to encourage TikTok users and citizens to volunteer in this mission.
Nitin Saluja, Director, Public Policy, TikTok India said, “TikTok is committed to fostering a constructive change in India through its platform and we are delighted to collaborate with Bhumi for this significant campaign. Cleanliness is extremely important as it has significant health and economic benefits and with this campaign we are excited to contribute to the overall Swachh Bharat Mission by leveraging TikTok’s strong user community that hails from the deepest pockets of India and influence change for social good. ”
"We are delighted to partner with TikTok to take our mission forward and realize the Clean India vision. With the collaboration, our aim is to encourage TikTok community to volunteer and encourage others towards cleanliness of our surrounding areas. We also encourage the TikTok users to become part of our Clean Squad and supplement the Swachh Bharat Mission and improving universal access to safe, inclusive and accessible, green and public spaces," said Dr Prahalathan KK, Co-founder, Bhumi.
This collaboration with Bhumi and the #CleanIndia campaign have been launched as part of TikTok For Good, a long-term, integrated engagement initiative.
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Tonino Lamborghini Luxury Beverages launches in India
The full range of branded products will be officially distributed In India in collaboration with Indian distributor M/s Heinrich
Last November 9, in Mumbai, it was officially announced with a special event the distribution in India of the Tonino Lamborghini luxury beverages products, at the presence of the CEO and Vice President of the Tonino Lamborghini Company, Ferruccio Lamborghini, and the founder of M/s Heinrich and official distributor for Tonino Lamborghini Luxury Beverages products for India, Thomas Manoj, VIP guests and local authorities.
Tonino Lamborghini Company was founded in Italy in 1981 by Tonino Lamborghini, heir of the Lamborghini family. Mr. Lamborghini has taken inspiration from his family heritage and his vast experience in mechanical and automotive engineering to develop a lifestyle experience brand with a range of luxury design products, including: watches, eyewear, smartphones, perfumes, furniture, clothing, sports accessories, golf & utility carts, 5-star boutique hotels, real estate projects, cafés and lounge.
Driven by a challenging spirit and eclecticism that characterize his DNA, in the mid-‘90s, Tonino Lamborghini was among the first entrepreneurs to launch his own line of Made in Italy Beverages line. To this day, his mission is to spread the intrinsic energy of the brand through a line of iconic Italian beverage products.
The exclusive Tonino Lamborghini Luxury Beverage line today includes Espresso coffee, Hot Chocolate, Energy Drink and Vodka. The products interpret the spirit of the brand also through an appealing design and a unique packaging style.
All Tonino Lamborghini Beverage products are synonymous throughout the world of Made in Italy, high quality and style. Distributed in more than 40 countries, the products are worldwide present in Ho.Re.Ca. and Super Ho.Re.Ca., in selected clubs, in specialized retail channels and in branded hotels, lounges and cafeterias. The full range of branded products will be officially distributed In India in collaboration with the famous Indian distributor M/s Heinrich.
"I am glad to announce today the collaboration with Heinrich for the distribution of Tonino Lamborghini beverages in this great growing Country,” said Tonino Lamborghini. - “Since ’90, at the beginning of this challenge for my father Ferruccio in the field of beverages, the mission of our company is to spread worldwide the intrinsic energy of the brand also through a line of iconic Italian beverage products. Made in Italy, exclusive receipt, unique design packaging, and unmistakable flavour, are core values for our Tonino Lamborghini Luxury beverages line, which goal is to accompany the customers from the breakfast to the evenings, representing a true Italian upscale lifestyle. Therefore, I would like to express our special thanks and appreciation for the efforts in representing our Italian brand style here in India through the distribution of our beverage products to M/s Heinrich. As you know, you are not simply distributing beverages, you are offering to your clients a real Italian way of life!”
Thomas Manoj said, "It is my great honour and prestige to distribute Tonino Lamborghini Luxury Beverages in India. From now on our customers will have the chance to taste the perfect cup of Italian coffee and Hot Chocolate, and will have the opportunity to add to their nights a touch of real Italian Style and energy tasting the Tonino Lamborghini Energy Drink and Tonino Lamborghini Vodka! Thanks to this new collaboration we will bring to India a part of Italy! All our efforts will be to offer these high-quality products in all Indian HORECA and Super Ho.Re.Ca. Channels!”
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