Out Of Home News
South Central Railway has invited sealed tenders offering display advertisement rights at various locations within the Hyderabad division. These rights will be offered for a period of three years, which can be extended for a further period of two years.
The Apna Ghar Unit No. 7 CHSL (Shanti Sadan and Shiv Sadan Buildings), Mumbai, has invited tenders from OOH agencies for installation of four illuminated hoardings to display commercial advertisements. The contract shall be awarded for a period of five years.
Pioneer Publicity has won the advertising rights for the Chandigarh railway station for a period of three years. The ad rights, won through the tender process, cover the station and its circulating area. These rights were earlier handled by Selvel Media Services.
The District Water and Sanitation Mission, Ramgarh (Chhattisgarh) has invited proposals from ad agencies and NGOs for outdoor publicity, promotions and canvassing of the Water Quality Preservation and Monitoring programme and Total Sanitation Campaign (Sampurna Swachhata Abhiyaan).
Northern Railway has invited tenders from ad agencies offering ad display rights through various media formats such as display boards, hoardings, glow signs and kiosks for each of the nine ‘A’ class stations under the Lucknow division.
The Karnataka State Cricket Association (KSCA), Bangalore, has invited bids from eligible ad agencies for giving out in-stadia ad rights for three international matches to be held at the Chinnaswami Stadium. The earnest money deposit (EMD) required for this tender is Rs 10 lakh.
Employees’ State Insurance Corporation (ESIC) has invited applications from full service ad agencies for empanelment. The empanelled agencies will be responsible for creating and executing promotional activities for the Corporation’s headquarters in New Delhi and other field units located all over India.
The New Year is set to commence with a lot of excitement for the out-of-home industry, with the first ever exchange4media Out-of-Home Advertising Awards slated to be held in Delhi on January 7, 2011. These Awards have been instituted to reward excellence in outdoor media for the work done between October 2009 and September 2010.
The Nagar Palik Nigam, Gwalior (Madhya Pradesh), has invited sealed tenders from interested agencies, firms and companies for displaying ads on unipoles and hoardings located at different sites in nine advertising zones under its jurisdiction.
Bharat Sanchar Nigam Ltd (BSNL), Bahraich, has invited bids under the ‘two-packet’ system from contractors for supply and installation of about 15 hoardings in the Bahraich SSA (Secondary Switching Area). The estimated value of the contract is Rs 15.30 lakh.
Primesite, a strategic business unit of Mudra Max, recently came up with some innovative promotion for ‘Reezig’ shoes from Reebok. The outdoor executions involved projecting the iconic ‘geometric zig zag shape’ of Reezig in an eye-catching manner.
MP Tourism has invited EOIs under the ‘two-packet’ system from competent parties for conducting a laser show on the Upper Lake in Bhopal in the month of December this year. The purpose of the show is to commemorate the Millennium celebration of Raja Bhoj.
South East Central Railway has invited bids from OOH agencies for awarding sole ad rights or a period of three years for display of commercial advertisements at earmarked locations in the circulating areas and station approach roads at the Bilaspur railway station.
The Office of the Cantonment Board, Agra, Uttar Pradesh, has invited sealed bids from interested parties for the installation of advertisement display boards on various roads within its jurisdiction.
The Directorate of Tourism, Uttar Pradesh, has invited tenders for fixing and installation of hoardings, unipoles, glow signs, display boards, mobile towers on vacant land and tourist houses undertaken by UPSTDC.
The Airports Authority of India (AAI) has invited bids under the ‘two-packet system’ offering advertisement rights on 350 passenger baggage trolleys along with their retrieval, operation and maintenance at the civil air terminal of the Chandigarh Airport.
North Western Railway, Jaipur division, has invited sealed tenders from advertising agencies and other interested parties for awarding sole ad rights for a period of one year. The ad-rights are being offered on a variety of display formats.
Kellogg India has roped in Percept Out Of Home to handle the activation programme of Kellogg’s Heart to Heart Oats, a newly launched product in the ready to cook category.
The Director of Accounts (Postal), Maharashtra Circle, has invited sealed tenders under the ‘two-packet’ system offering advertising rights on hoardings in the office premises of Postal Account Office, Maharashtra Circle, Nagpur.
The Municipal Corporation, Faridabad, has invited sealed tenders from interested parties offering advertising rights on a wide range of outdoor media properties on BOT basis.
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